Overview
In this role you will drive revenue impact for a regional market as the senior marketing partner to regional sales. You’ll translate BU plans into a regional view, manage pipeline and MQL-to-SAL conversion, and lead a team of Campaign Planners. You’ll collaborate across Content, Growth, and Sales to align priorities and resources, while upholding global Revenue Marketing standards. You’ll shape regional marketing strategy and governance to support sustainable growth.
Pay / Benefits
- 25 days annual leave
- private Bupa healthcare (subsidised)
- life assurance (4x annual salary)
- employer pension contribution 2x up to 8%
- season ticket loan
- cycle to work scheme
Responsibilities
- Own regional pipeline, coverage, MOL-to-SAL conversion, and revenue contribution with Sales
- Aggregate monthly Campaign Planner plans into a regional view and resolve capacity gaps
- Arbitrate resource conflicts between Campaign Planners or escalate when needed
- Act as senior marketing partner to regional Sales leadership
- Collaborate with regional leaders on segments, ICPs, priorities, and expected marketing contribution
- Represent marketing in regional commercial governance and align with regional strategy
- Manage, coach, and develop Campaign Planners; recruit and onboard as needed
- Oversee regional marketing budget and partner budgets; align investments with priorities
- Implement the global Revenue Marketing operating model in-region and feed insights back to Head, Global Revenue Marketing
- Represent the region in global rituals with Content, Brand, and Growth leadership
Key requirements
- 8 to 10 years in B2B marketing, demand generation, or revenue marketing leadership
- Experience managing and coaching marketing teams in planning-and-orchestration models
- Senior business partnering with regional Sales leadership (credible counterpart to a regional CCO)
- Strong GTM planning, segmentation, positioning, and field activation orchestration
- Data-driven mindset to read and challenge pipeline, conversion, and revenue contribution
- Ability to arbitrate, prioritize, and escalate in a multi-BU, multi-team context
- Awareness of information, quality, environmental and energy management systems (as part of onboarding)
- effective stakeholder management
- collaboration across functions
- coaching and people development
- GTM planning
- segmentation
- positioning
Regional Revenue Marketing Manager in London employer: Talan
Talan is an excellent employer for those passionate about smart energy solutions, offering a collaborative work culture that prioritises innovation and professional growth. Located in the heart of GB, employees benefit from engaging with industry experts and contributing to impactful projects that enhance energy security and privacy. With a strong commitment to employee development and a focus on meaningful work, Talan provides a rewarding environment for Smart Energy Analysts looking to make a difference.
