At a Glance
- Tasks: Lead marketing initiatives and manage client relationships for impactful delivery.
- Company: Dynamic marketing agency focused on innovation and collaboration.
- Benefits: Competitive salary, bonus, and a fantastic benefits package.
- Other info: Join a positive, inclusive culture with opportunities for personal growth.
- Why this job: Shape marketing strategies and drive measurable outcomes for clients.
- Qualifications: Strong marketing knowledge and excellent communication skills required.
The predicted salary is between 55000 - 65000 £ per year.
The Senior Strategic Account Manager supports the successful delivery of marketing programmes by coordinating cross-functional teams, managing client relationships, and ensuring work is delivered efficiently, on time, and to a high standard. They apply strong marketing know-how, agile delivery principles, and effective communication skills to help drive measurable outcomes for clients and the business. This role combines day-to-day account leadership with hands-on client delivery, including shaping briefs, overseeing execution, solving delivery challenges, and working closely with teams and clients to ensure programmes meet agreed objectives and deliver value in line with customer needs and commercial goals.
Responsibilities
- Delivery Leadership & Operational Management
- Define marketing strategies, success metrics, KPIs, and measurable outcomes.
- Lead the end-to-end delivery of marketing initiatives, from shaping briefs and planning through to execution and optimisation.
- Translate client requirements into clear briefs, delivery plans, and priorities.
- Track progress, risks, and dependencies across marketing squads.
- Use insights and analytics to support optimisation of campaigns and activities.
- Ensure delivery aligns with agreed KPIs, timelines, quality standards, and client expectations.
- Maintain clear documentation, reporting, and delivery governance.
- Support proposal development and new opportunity shaping with a strategic lens.
- Monitor project utilisation and support efficient delivery, escalating profitability or resourcing concerns as needed.
- Work closely with delivery teams to unblock issues, solve delivery challenges, and keep programmes moving at pace.
- Client Relationship & Account Management
- Lead and manage key client accounts, ensuring satisfaction, growth, and delivery excellence.
- Manage day-to-day client relationships, ensuring a responsive and solutions-focused service.
- Understand client needs and support the shaping of delivery plans that meet those needs.
- Provide regular updates, reporting, and insight to clients and internal stakeholders.
- Work closely with clients to uncover business needs, shape programmes, and deliver measurable value.
- Identify and pursue opportunities to expand client accounts and win new business.
- Influence senior stakeholders through clear communication and evidence-based insight.
- Operational Excellence
- Oversee end-to-end delivery of marketing initiatives from ideation to optimisation.
- Define and track KPIs, OKRs, performance metrics, and campaign ROI.
- Use insights, analytics, and testing to optimise performance and inform decisions.
- Manage dependencies, risks, and resources across squads.
- Align agile marketing delivery with organisational priorities, governance, and customer journeys.
- Stakeholder Management
- Translate complex needs into clear deliverables and roadmaps.
- Facilitate workshops, stakeholder alignment, and planning sessions as required.
- Act as the single point of accountability during delivery.
- Role model an agile mindset, adaptability, and iterative ways of working.
- Team Coordination & Ways of Working
- Coordinate cross-functional squads to ensure smooth delivery.
- Support agile ceremonies, team planning, and continuous improvement.
- Foster collaboration, clarity, and shared accountability within the team.
- Promote consistent ways of working and help embed agile marketing practices.
- People Support & Development
- Provide day-to-day guidance to team members.
- Support skill development by sharing knowledge and encouraging best practice.
- Role model professionalism, collaboration, and positive working behaviours.
- Contribute feedback to support individual development where appropriate.
- Coach teams in agile practices, continuous improvement, and collaboration.
- Culture, Behaviour & Collaboration
- Promote a positive, inclusive, and collaborative team culture.
- Role model professional communication, proactive problem-solving, and resilience under pressure.
- Uphold company values and contribute to cross-team coordination.
- Work closely with product, sales, and strategy colleagues to ensure alignment across key activities.
Benefits
Competitive salary plus bonus and excellent benefits package.
Senior Strategic Account Manager in City of Westminster employer: Talan
As a Senior Strategic Account Manager, you will thrive in a dynamic and inclusive work environment that prioritises collaboration and professional growth. Our company offers competitive salaries, a comprehensive benefits package, and opportunities for skill development, ensuring that you can make a meaningful impact while advancing your career. Located in a vibrant area, we foster a culture of innovation and agility, empowering you to lead client relationships and marketing initiatives that drive success for both our clients and the business.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Strategic Account Manager in City of Westminster
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Talan and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Talan are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Talan on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Talan. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Strategic Account Manager in City of Westminster
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Talan. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Talan:Show us that you’ve done your homework! In your application, briefly mention what you admire about Talan’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Talan
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Talan will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Talan, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
