Senior Strategic Account Director in London

The Role

Senior Strategic Account Director to support the successful delivery of marketing programmes by coordinating cross‑functional teams, managing client relationships, and ensuring work is delivered efficiently, on time, and to a high standard. They apply strong marketing know‑how, agile delivery principles, and effective communication skills to help drive measurable outcomes for clients and the business. This role combines day‑to‑day account leadership with hands‑on client delivery, including shaping briefs, overseeing execution, solving delivery challenges, and working closely with teams and clients to ensure programmes meet agreed objectives and deliver value in line with customer needs and commercial goals.

Responsibilities

• Delivery Leadership & Operational Management
  • Define marketing strategies, success metrics, KPIs, and measurable outcomes.
  • Lead the end‑to‑end delivery of marketing initiatives, from shaping briefs and planning through to execution and optimisation.
  • Translate client requirements into clear briefs, delivery plans, and priorities.
  • Track progress, risks, and dependencies across marketing squads.
  • Use insights and analytics to support optimisation of campaigns and activities.
  • Ensure delivery aligns with agreed KPIs, timelines, quality standards, and client expectations.
  • Maintain clear documentation, reporting, and delivery governance.
  • Support proposal development and new opportunity shaping with a strategic lens.
  • Monitor project utilisation and support efficient delivery, escalating profitability or resourcing concerns as needed.
  • Work closely with delivery teams to unblock issues, solve delivery challenges, and keep programmes moving at pace.
• Client Relationship & Account Management
  • Lead and manage key client accounts, ensuring satisfaction, growth, and delivery excellence.
  • Understand client needs and support the shaping of delivery plans that meet those needs.
  • Provide regular updates, reporting, and insight to clients and internal stakeholders.
  • Work closely with clients to uncover business needs, shape programmes, and deliver measurable value.
  • Identify and pursue opportunities to expand client accounts and win new business.
  • Influence senior stakeholders through clear communication and evidence‑based insight.
• Operational Excellence
  • Oversee end‑to‑end delivery of marketing initiatives from ideation to optimisation.
  • Define and track KPIs, OKRs, performance metrics, and campaign ROI.
  • Use insights, analytics, and testing to optimise performance and inform decisions.
  • Manage dependencies, risks, and resources across squads.
  • Align agile marketing delivery with organisational priorities, governance, and customer journeys.
• Stakeholder Management
  • Translate complex needs into clear deliverables and roadmaps.
  • Facilitate workshops, stakeholder alignment, and planning sessions as required.
  • Act as the single point of accountability during delivery.
  • Role model an agile mindset, adaptability, and iterative ways of working.
• Team Coordination & Ways of Working
  • Coordinate cross‑functional squads to ensure smooth delivery.
  • Support agile ceremonies, team planning, and continuous improvement.
  • Foster collaboration, clarity, and shared accountability within the team.
  • Promote consistent ways of working and help embed agile marketing practices.
• People Support & Development
  • Support skill development by sharing knowledge and encouraging best practice.
  • Role model professionalism, collaboration, and positive working behaviours.
  • Contribute feedback to support individual development where appropriate.
  • Coach teams in agile practices, continuous improvement, and collaboration.
  • Promote a positive, inclusive, and collaborative team culture.
  • Role model professional communication, proactive problem‑solving, and resilience under pressure.
  • Uphold company values and contribute to cross‑team coordination.
  • Work closely with product, sales, and strategy colleagues to ensure alignment across key activities.

Qualifications Requirements

• 10 years+ proven experience managing day‑to‑day client relationships within a marketing, digital, consulting, or agency environment.
• Strong background in B2B marketing, with particular focus on the Media and Publishing industry.
• Strong background in delivery management, including planning, scheduling, risk tracking, and progress reporting.
• Hands‑on experience working in agile or iterative delivery environments, supporting ceremonies and ways of working.
• Ability to translate client needs into clear briefs, plans, and priorities for internal teams.
• Competence using marketing performance data and analytics to support decision‑making and optimisation.
• Experience preparing client updates, reports, and documentation with clarity and accuracy.
• Exposure to account growth or identifying incremental opportunities.
• Experience facilitating workshops, planning sessions, or stakeholder alignment discussions.
• Understanding of agile marketing, customer journeys, and performance optimisation processes.

Behavioural/Soft Skills

• Strong communication skills, with the ability to adapt messages for different audiences.
• High level of organisation and attention to detail.
• Collaborative approach with the confidence to elevate risks early.
• Proactive, solutions‑focused mindset aligned to client and delivery needs.

Additional Information

• Diversity, Equity, and Inclusion commitments: Our commitment to sustainable and inclusive growth.
• Disability Inclusion: We recognise that the diversity of legislative and cultural frameworks for supporting individuals with disabilities requires the implementation of specific policies and a unique approach in each country where the Group operates.

WHAT WE OFFER

• 25 days annual leave, plus bank holidays
• Reward and recognition schemes
• Flexible working
• Private Bupa healthcare (subsidised)
• Life Assurance (up to 4 times annual salary)
• Matched pension contributions
• Season Ticket Loan
• Cycle to work scheme
• Buy and Sell annual leave
• Reimbursement of eye test and up to £50 towards glasses or contacts
• Corporate gym rates
• Employee Assistance Programme
• Summer and Christmas parties, along with monthly Social@77