At a Glance
- Tasks: Create and execute exciting marketing campaigns for global touring and producing markets.
- Company: Join TAIT, a leader in live events with a legacy of innovation.
- Benefits: Competitive salary, diverse workplace, and opportunities for travel and growth.
- Why this job: Be part of unforgettable experiences with top artists and brands worldwide.
- Qualifications: Experience in marketing or public relations, preferably in live entertainment.
- Other info: Dynamic team environment with a focus on creativity and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
Overview
TAIT partners with artists, brands, IP holders and place makers to bring culture-defining, never-before-seen experiences to life. With a legacy of innovation spanning over 45 years, TAIT has grown from pioneering in rock 'n' roll concert staging to setting the global standard for extraordinary live events and experiences through cutting-edge technology, precision engineering, and creative design. TAIT's 20 global offices have developed iconic productions and experiences in over 30 countries, all seven continents, and even outer space for renowned performers, theme parks, exhibits, and venues across the globe.
Position Purpose
The Brand & Marketing Manager is responsible for developing and executing strategic marketing plans for a designated portfolio (UK/Europe focused) to attract potential targets and grow and maintain existing client relationships. This role involves managing and implementing campaigns aligned with the overall brand and marketing strategy and collaborating with cross-functional teams to move business priorities forward. The Brand & Marketing Manager will focus on our global touring & producing markets in the UK and Europe while providing additional support to the full global team. This role will be required to be in the office at TAIT Wakefield, UK.
Responsibilities
- Partner to design and deliver multi-channel marketing campaigns to support global touring & producing commercial objectives through a mix of digital, media, and print initiatives.
- Ensure campaigns and commercial deliverables are produced on time, within budget, and meet or exceed ROI expectations.
- Develop marketing content and visual assets for campaign needs in close collaboration with our in-house creative team (videography, photography, and graphic design).
- Plan and execute targeted trade shows and events in the UK & Europe markets (additional global support as needed).
- Support the project development team with relevant collateral (employee bios, case studies, informational slides, etc.) for RFPs and project bids.
- Analyze market trends and identify growth opportunities in close partnership with the business plans and strategy set by the global touring & producing market leadership team, particularly in the UK.
- Monitor and report on marketing performance metrics and trends.
- Handle incoming media requests and develop pitches to position TAIT as an industry subject matter expert.
- Identify and coordinate relevant awards submissions for TAIT projects.
- Grow key TAIT partnerships in the region (Production Park, ALT, TPi, etc.).
- Maintain and enhance the organization's brand image and voice through content around regional projects and teams.
- Ensure consistent messaging across all platforms and materials, partnering with the Brand Management team for relevant areas of support.
- Create, procure, and manage a Wakefield office inventory as well as fulfill regional requests for swag.
- Support with additional office cultural and hospitality needs including planning internal team events, etc.
Position Requirements
- Significant experience in marketing or public relations - live entertainment marketing experience preferred.
- Bachelor's degree in marketing, communications, public relations, or a related field.
- Excellent writing and communication skills.
- Strong understanding of social media (Instagram, Facebook, LinkedIn, YouTube) and the latest trends.
- Project management skills with the ability to manage timelines, budgets, and deliverables across multiple projects.
- Creative problem-solving abilities and adaptability in a fast-paced, deadline-driven environment.
- Team-oriented with a collaborative mindset.
- Willingness to travel (internationally and regionally) occasionally.
TAIT is an equal opportunity employer fully committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran or any other protected characteristic as outlined by international, national, state, or local laws.
Brand & Marketing Manager in Pontefract employer: TAIT
Contact Detail:
TAIT Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand & Marketing Manager in Pontefract
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in marketing and branding. Use it as a conversation starter during interviews or networking events. It’s a great way to demonstrate what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like TAIT, and express your interest. A well-crafted email can go a long way in making a memorable impression.
✨Tip Number 4
Keep learning! Stay updated on the latest trends in marketing and branding. Consider taking online courses or attending workshops. This not only boosts your skills but also shows potential employers that you’re committed to growth.
We think you need these skills to ace Brand & Marketing Manager in Pontefract
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Brand & Marketing Manager role. Highlight your relevant experience in live entertainment marketing and showcase how your skills align with TAIT's mission and values.
Show Off Your Creativity: This role is all about creative problem-solving and innovative marketing strategies. Don’t hesitate to include examples of past campaigns you've worked on, especially those that demonstrate your ability to think outside the box.
Be Clear and Concise: When writing your application, keep it clear and to the point. Use bullet points where possible to make your achievements stand out, and ensure your writing reflects the strong communication skills we’re looking for.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you’re serious about joining the TAIT team!
How to prepare for a job interview at TAIT
✨Know Your Stuff
Before the interview, dive deep into TAIT's history and recent projects. Familiarise yourself with their partnerships and campaigns, especially in the UK and Europe. This will not only show your genuine interest but also help you connect your experience to their needs.
✨Showcase Your Creativity
As a Brand & Marketing Manager, creativity is key. Prepare examples of past marketing campaigns you've executed, focusing on how you used innovative strategies to achieve results. Be ready to discuss how you can bring fresh ideas to TAIT's global touring and producing markets.
✨Be Data-Driven
TAIT values measurable success. Brush up on how to analyse marketing performance metrics and trends. Be prepared to discuss how you've used data to inform your marketing strategies and improve ROI in previous roles.
✨Collaborative Mindset
This role requires working closely with cross-functional teams. Think of examples where you've successfully collaborated with others to deliver a project. Highlight your team-oriented approach and adaptability in fast-paced environments to demonstrate you're a perfect fit for their culture.