CMS Product & Programme Manager (6 month FTC) in London

Build the foundations that power great content and help every dog owner find the right nutrition: through a scalable CMS, smarter discovery, and sustainable ways of working.

This Product Manager role is a unique opportunity to lead the definition and delivery of a new CMS and discovery platform, underpinning how customers find, understand, and choose the right nutrition for their dog. You’ll own both the product direction and the end-to-end delivery programme for our CMS and discovery capabilities over a fixed-term window. This includes shaping the roadmap, coordinating delivery across multiple workstreams, and ensuring the organisation is set up to successfully adopt and scale the new platform. This is a hands-on, delivery-focused role suited to a PM who is comfortable operating at both product and programme level — defining clear outcomes, managing complexity, and driving progress across engineering, design, content, SEO, and marketing teams.

Responsibilities

• Vision & Strategy
  • Shape and own the product scope, success metrics, and roadmap for the CMS and discovery platform within a fixed delivery window.
  • Define clear problem statements and outcomes tied to customer experience, content effectiveness, and business impact.
  • Ensure CMS and discovery capabilities align with broader product, marketing, and company strategy.
  • Make pragmatic trade-offs between scope, speed, delivery risk, and long-term scalability.
• Programme Leadership & Delivery
  • Own the end-to-end CMS delivery programme, including:
  • Phasing and sequencing of work
  • CMS configuration and integration
  • Template and component development
  • Integration with the design system
  • Content migration and decommissioning
  • SEO and URL considerations
  • Identify dependencies, resourcing needs, and capability gaps across teams.
  • Maintain alignment across multiple workstreams, surfacing risks, issues, and trade-offs early.
  • Define and implement lightweight governance to support timely decision-making and escalation.
• Collaboration & Stakeholder Management
  • Identify and actively manage stakeholders across product, engineering, design, content, marketing, SEO, and data.
  • Facilitate structured conversations to uncover needs, constraints, and priorities related to CMS and discovery.
  • Translate stakeholder inputs into clear priorities and delivery plans.
  • Act as a single point of accountability for CMS and discovery decisions.
• CMS, Content & Operating Model Enablement
  • Define and evolve content models, taxonomy, metadata, and workflows in partnership with content teams.
  • Design sustainable content creation, approval, and publishing workflows that enable self-serve use of the CMS.
  • Ensure governance, ownership, and decision rights are clear for content and CMS usage.
  • Lead content inventory, migration planning, validation, and readiness for launch.
  • Own decisions around content decommissioning and legacy clean-up.
• Discovery, SEO & Data
  • Own requirements for search, browse, navigation, filtering, recommendations, and relevance.
  • Define SEO, URL management, and migration requirements to protect and improve performance.
  • Own requirements for data layer tagging and tracking customer journeys from landing to sign-up.
  • Work with marketing, designers, and data partners to shape and optimise discovery journeys.
  • Use data and feedback to iterate and improve discovery performance post-launch.
• Ways of Working & Continuous Improvement
  • Apply discovery techniques to validate problems and test solutions.
  • Translate validated needs into clear PRDs, epics, user stories, and acceptance criteria.
  • Support agile delivery rituals and backlog management, keeping teams focused on the highest-value work.
  • Establish feedback loops and metrics to inform future optimisation and roadmap decisions.

The skills you’ll bring

• Proven experience leading cross-functional teams to deliver complex CMS, content, or platform initiatives spanning engineering, design, content, SEO, and marketing.
• Strong ability to own both product direction and programme delivery, translating organisational needs and technical constraints into clear priorities, plans, and outcomes.
• Demonstrated capability turning stakeholder needs into structured requirements, roadmaps, and delivery plans in ambiguous or evolving environments.
• A solid understanding of how CMS capabilities, content models, workflows, and discovery features drive customer experience and business impact.
• A systems-thinking mindset, able to navigate interconnected platforms, workflows, dependencies, and organisational change.
• Experience managing risk, dependencies, and trade-offs across multiple workstreams, keeping delivery moving while maintaining quality.
• Strong backlog management skills, with the ability to create clear epics, user stories, and acceptance criteria that balance delivery speed with long-term sustainability.
• An exceptional communicator who brings clarity, builds alignment, and facilitates decision-making across technical and non-technical stakeholders with competing priorities.
• A pragmatic, collaborative approach to partnering with engineers, designers, content teams, and senior leaders to deliver meaningful outcomes.

Even better if you have

• Experience delivering or leading CMS implementations or content platform transformations, including migration and decommissioning.
• Experience in start-up or scale-up environments.
• Experience in platform modernisation or transformation programmes in a growing business.
• Exposure to subscription-based services, ideally involving physical product delivery.
• Knowledge of the pet, nutrition, or wellness categories.
• Experience supporting organisational change, including new workflows, governance, and ways of working.

What’s in it for you?

• Competitive salary, reviewed annually
• Annual bonus, based on company performance
• Flexible core hours, giving you true work life balance
• Hybrid role to ensure this role works for you
• 25 days of holiday (excluding bank holidays)