CMS Product & Programme Manager (6 month FTC)

Build the foundations that power great content and help every dog owner find the right nutrition: through a scalable CMS, smarter discovery, and sustainable ways of working.

This Product Manager role is a unique opportunity to lead the definition and delivery of a new CMS and discovery platform, underpinning how customers find, understand, and choose the right nutrition for their dog. You’ll own both the product direction and the end-to-end delivery programme for our CMS and discovery capabilities over a fixed-term window. This includes shaping the roadmap, coordinating delivery across multiple workstreams, and ensuring the organisation is set up to successfully adopt and scale the new platform. This is a hands-on, delivery-focused role suited to a PM who is comfortable operating at both product and programme level — defining clear outcomes, managing complexity, and driving progress across engineering, design, content, SEO, and marketing teams.

Responsibilities

• Vision & Strategy
  • Shape and own the product scope, success metrics, and roadmap for the CMS and discovery platform within a fixed delivery window.
  • Define clear problem statements and outcomes tied to customer experience, content effectiveness, and business impact.
  • Ensure CMS and discovery capabilities align with broader product, marketing, and company strategy.
  • Make pragmatic trade-offs between scope, speed, delivery risk, and long-term scalability.
• Programme Leadership & Delivery
  • Own the end-to-end CMS delivery programme, including:
  • Phasing and sequencing of work
  • CMS configuration and integration
  • Template and component development
  • Integration with the design system
  • Content migration and decommissioning
  • SEO and URL considerations
• Identify dependencies, resourcing needs, and capability gaps across teams.
• Maintain alignment across multiple workstreams, surfacing risks, issues, and trade-offs early.
• Define and implement lightweight governance to support timely decision-making and escalation.

The skills you’ll bring

• Proven experience leading cross-functional teams to deliver complex CMS, content, or platform initiatives spanning engineering, design, content, SEO, and marketing.
• Strong ability to own both product direction and programme delivery, translating organisational needs and technical constraints into clear priorities, plans, and outcomes.
• Demonstrated capability turning stakeholder needs into structured requirements, roadmaps, and delivery plans in ambiguous or evolving environments.
• A solid understanding of how CMS capabilities, content models, workflows, and discovery features drive customer experience and business impact.
• A systems-thinking mindset, able to navigate interconnected platforms, workflows, dependencies, and organisational change.
• Experience managing risk, dependencies, and trade-offs across multiple workstreams, keeping delivery moving while maintaining quality.
• Strong backlog management skills, with the ability to create clear epics, user stories, and acceptance criteria that balance delivery speed with long-term sustainability.
• An exceptional communicator who brings clarity, builds alignment, and facilitates decision-making across technical and non-technical stakeholders with competing priorities.
• A pragmatic, collaborative approach to partnering with engineers, designers, content teams, and senior leaders to deliver meaningful outcomes.

Even better if you have

• Experience delivering or leading CMS implementations or content platform transformations, including migration and decommissioning.
• Experience in start-up or scale-up environments.
• Experience in platform modernisation or transformation programmes in a growing business.
• Exposure to subscription-based services, ideally involving physical product delivery.
• Knowledge of the pet, nutrition, or wellness categories.
• Experience supporting organisational change, including new workflows, governance, and ways of working.

What’s in it for you?

• Competitive salary, reviewed annually
• Annual bonus, based on company performance
• Flexible core hours, giving you true work life balance
• Hybrid role to ensure this role works for you
• 25 days of holiday (excluding bank holidays) which increases over time to a max of 27 days
• 9/10 day working week to enhance your wellbeing without a reduction in pay and leave allowance
• Optional 5 days unpaid leave and 1 paid volunteer day each year
• When you need a change of scenery, you can work from abroad 2 weeks every 6 months
• Health insurance for you, paid by Tails.com
• Extended maternity, paternity, shared parental and adoption pay. 6 months at 70% pay
• Flexible paid care leave to support immediate dependants, people close to you and pets
• In house L&D team, with access to year round courses to help drive your development
• 50% discount on all Tails.com
• Discounted gym membership

What’s next?

If this sounds like it matches your experience and what you’d love to do, we can’t wait to hear from you! If you’re unsure whether you fit our criteria exactly, please get in touch anyway. And because we believe that diverse teams perform better, we’d especially love to hear from you if you’re from an under-represented demographic.

Our Commitment

We’re proud to be an active equal opportunity employer. We want to give everyone a fair chance to join us in changing the world of pet food for good. We do this by conducting a structured recruitment process for all candidates, as well as actively promoting our roles to communities that are under-represented at Tails.com. During your interview process you’ll meet some of our team with varying levels of responsibility and experience. We want to give every candidate a fair interview process and if you need any reasonable adjustments made, please let us know.