At a Glance
- Tasks: Drive customer engagement through creative CRM campaigns across various channels.
- Company: Join a successful fashion brand that values creativity and innovation.
- Benefits: Negotiable salary, dynamic work environment, and opportunities for career growth.
- Why this job: Be part of a team that shapes customer experiences in the exciting world of fashion.
- Qualifications: 2+ years in CRM, strong writing skills, and a passion for fashion.
- Other info: Fast-paced role with a focus on personalisation and customer-led messaging.
The predicted salary is between 28800 - 43200 £ per year.
Location: Manchester
Type: Permanent
Industry: Ladieswear
The Company
Our client, a successful fashion brand for clothing and footwear, is recruiting for an experienced CRM Executive. Reporting to the Head of CRM, you will play a crucial role in optimising the current CRM channels, delving into new channels and driving customer retention.
The role:
- Supporting the CRM team in the planning and execution of daily broadcast campaigns across email, push, in-app and web push.
- Owning the end-to-end delivery of BAU CRM sends, from briefing and copywriting through to final sign-off and deployment.
- Writing on-brand, engaging, and creative copy that drives engagement and conversion across both brands.
- Working closely with the Graphic Design team to brief and deliver eye-catching creative assets to tight deadlines.
- Managing multiple CRM campaigns at once, ensuring all activity is accurate, timely, and aligned to trading priorities.
- Supporting the scaling of personalisation and 1:1 messaging, helping evolve our broadcast comms to become more relevant, customer-led.
- Assisting with customer segmentation and targeting to improve relevance and performance of broadcast campaigns.
- Supporting testing activity (subject lines, messaging, creative formats) and feeding results back into future campaigns.
- Monitoring and reporting on campaign performance, using insights to inform improvements.
- Working closely with Marketing, Merchandising, and Trading teams to ensure CRM activity supports wider business goals.
- Keeping up to date with fashion, CRM, and competitor trends, bringing fresh ideas and inspiration into campaign execution.
Requirements:
- Minimum 2 years’ experience in a CRM/customer related role.
- Strong creative skills, with the ability to write engaging, catchy, and on-brand copy for fashion-led audiences.
- A good eye for creative detail, layout, and messaging, and confidence briefing designers.
- Comfortable working in a fast-paced, high-volume CRM environment with tight deadlines.
- Highly organised, with the ability to manage multiple tasks and campaigns simultaneously.
- Curious about personalisation and keen to help grow 1:1 customer messaging at scale.
- Confident working across multiple CRM channels (email, push, SMS, in-app).
- Analytical enough to understand performance metrics and apply learnings to future sends.
- Strong attention to detail and accuracy.
- Passionate about fashion, ecommerce, and digital marketing.
- Proactive, positive, and eager to develop a long-term career in CRM.
CRM Executive (TGN5412) – Negotiable Salary in Manchester employer: Tagged Resources
Contact Detail:
Tagged Resources Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Executive (TGN5412) – Negotiable Salary in Manchester
✨Tip Number 1
Get to know the company inside out! Research their CRM strategies, recent campaigns, and overall brand vibe. This will help you tailor your approach and show them you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. A friendly chat can sometimes lead to insider info or even a referral, which can give you a leg up in the hiring process.
✨Tip Number 3
Show off your skills! If you have a portfolio of past CRM campaigns or creative copy, bring it along to interviews. Demonstrating your experience with real examples can really set you apart from other candidates.
✨Tip Number 4
Don’t forget to follow up! After your interview, shoot a quick thank-you email to express your appreciation. It keeps you fresh in their minds and shows your enthusiasm for the role. Plus, we love seeing proactive candidates!
We think you need these skills to ace CRM Executive (TGN5412) – Negotiable Salary in Manchester
Some tips for your application 🫡
Show Off Your Creative Skills: When you're writing your application, make sure to showcase your creative flair! We want to see how you can craft engaging and on-brand copy that resonates with fashion audiences. Don't hold back – let your personality shine through!
Tailor Your Experience: Make sure to highlight your relevant experience in CRM or customer-related roles. We’re looking for someone who can manage multiple campaigns and has a good eye for detail, so be specific about your past achievements and how they relate to the role.
Be Data-Driven: Since this role involves monitoring campaign performance, it’s important to mention any analytical skills you have. Talk about how you've used insights from previous campaigns to drive improvements – we love a candidate who can think critically!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any updates. Plus, it shows you’re keen to join our team at StudySmarter!
How to prepare for a job interview at Tagged Resources
✨Know Your CRM Inside Out
Before the interview, make sure you brush up on your CRM knowledge. Understand the different channels like email, push, and in-app messaging. Be ready to discuss how you've used these channels in past roles and how you can optimise them for the fashion brand.
✨Show Off Your Creative Skills
Since the role requires strong creative skills, prepare examples of your previous work. Bring along samples of engaging copy you've written or campaigns you've executed. This will demonstrate your ability to create on-brand content that resonates with a fashion audience.
✨Be Ready to Discuss Metrics
The company is looking for someone analytical, so be prepared to talk about how you've monitored campaign performance in the past. Share specific metrics you've tracked and how you've used those insights to improve future campaigns. This shows you're not just creative but also data-driven.
✨Stay Current with Trends
Fashion and CRM trends are always changing, so do your homework! Familiarise yourself with the latest trends in both areas. Bring fresh ideas to the table during your interview, showing that you're proactive and passionate about staying ahead in the industry.