Location: Manchester
Type: Permanent
Industry: Ladieswear
Job Ref: TGN5506
The Company
Our client a successful online brand are looking for a creative and proactive AI Content Marketing Executive to join our growing team. This is a hands‑on role at the heart of a fast‑paced women’s fast‑fashion e‑commerce brand, where you’ll be responsible for producing high‑quality visual content across our website, social media channels and marketing campaigns.
The Role
- Implement AI‑powered tools to support content creation, improve workflow efficiency, and contribute to innovative digital marketing outputs.
- Support campaign planning and execution by developing creative concepts, content plans, and rollout strategies, collaborating with key stakeholders to deliver effective marketing campaigns.
- Embrace AI‑powered design and productivity tools to improve efficiency and output quality.
- Use AI to assist with tasks such as image generation, copy drafting, content repurposing and data analysis where appropriate.
- Stay up to date with emerging AI platforms and recommend new tools or workflows to the team.
- Create on‑brand graphics for use across the website, social media, email campaigns and paid advertising.
- Design web banners, landing page assets, promotional graphics and seasonal campaign visuals.
- Produce engaging social media content including static posts, stories, carousels and short‑form video edits.
- Maintain and evolve brand guidelines, ensuring visual consistency across all customer touchpoints.
- Retouch and resize product imagery as needed for various platforms and formats.
- Update and manage on‑site graphics, banners and promotional content via Shopify (or equivalent CMS).
- Support with product uploads, collection page layouts and general site merchandising.
- Ensure all website visuals are optimised for performance, mobile responsiveness and conversion.
- Manage and execute email and SMS campaigns through our marketing platform (Attentive or similar).
- Design email templates, build campaigns and schedule sends in line with the promotional calendar.
- Monitor campaign performance and suggest improvements based on open rates, click‑throughs and revenue.
Skills Required
- Experience using AI platforms
- Strong content creation, copywriting, and digital marketing skills.
- Understanding of fashion retail, e‑commerce, and customer engagement strategies.
- Experience with website content management systems (CMS) and email marketing platforms.
- Excellent organisational skills with the ability to manage multiple projects and deadlines.
- Passion for fashion, innovation, and emerging technologies.
- Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Confident working in Canva and Figma for rapid asset creation and collaborative design.
- Experience with short‑form video editing using CapCut or similar tools.
- A strong eye for detail, typography, colour and layout with a portfolio that demonstrates commercial design work.
- Comfortable working in a fast‑paced environment with tight turnaround times.
- An open, enthusiastic attitude towards using AI platforms and tools in day‑to‑day work.
- Experience working with Shopify, including updating themes, banners and on‑site content.
- Familiarity with Attentive or similar email/SMS marketing platforms.
- Understanding of ecommerce metrics and how design contributes to conversion and engagement.
- Experience with motion graphics or basic animation.
