At a Glance
- Tasks: Lead integrated brand campaigns from strategy to launch, shaping compelling narratives.
- Company: Dynamic and growing brand with a focus on creativity and collaboration.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Join a vibrant team in a fast-paced environment with endless creative possibilities.
- Why this job: Be the central hub for exciting projects and make a real impact on brand storytelling.
- Qualifications: Experience in brand management and strong communication skills.
The predicted salary is between 40500 - 49500 £ per year.
Dynamic and growing brand are looking for a Senior Brand Executive to own integrated brand campaigns end to end from strategy and briefing through to launch, reporting, and optimisation. You will act as the central brand hub, pulling plans across Marketing, Digital, Ecommerce, NPD, Partnerships, Influencer, Organic Social, and Creative to drive always on brand moments and measurable impact. At its core, this is a storytelling role: you will shape narratives, measure what resonates, and use insights to inform what comes next.
- Integrated brand campaigns, from strategy through to launch
- The brand hub coordinating projects and campaigns across teams
- The always on brand content calendar and playbook
- Creative briefs and campaign toolkits
- Campaign reporting and impact analysis
Key Responsibilities
- Lead end to end delivery of integrated brand campaigns, acting as the go to brand hub for every project and launch
- Build cross functional plans with Ecommerce, NPD, and Senior Management to drive always on brand moments across channels
- Write sharp creative briefs and partner with Creative to develop concepts that build awareness while protecting brand identity and tone of voice
- Develop and maintain an always on playbook of brand stories, populating the brand content calendar and briefing assets across video, graphics, and other media.
Senior Brand Executive employer: Tagged Resources Ltd
Tagged Resources Ltd is an exceptional employer located in the heart of Leicester, offering a dynamic work environment that fosters innovation and collaboration. With a strong commitment to employee development, we provide ample growth opportunities and a supportive culture that values teamwork and creativity. Join us to be part of a forward-thinking company where your skills in knitwear programming and machine maintenance will be recognised and rewarded.
