At a Glance
- Tasks: Lead creative development and shape compelling campaign ideas across multiple channels.
- Company: Join a forward-thinking brand known for its innovative approach to design.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on ethical employment practices.
- Why this job: Make your mark by directing creative output and influencing brand storytelling.
- Qualifications: Strong portfolio in campaign concepts and proven art direction experience.
The predicted salary is between 35000 - 35000 £ per year.
We're looking for a highly conceptual Senior Designer who can operate with Art Director-level thinking, leading creative development from insight and concept through to execution across integrated marketing campaigns. This role is less about designing individual assets and more about creating compelling campaign ideas, shaping visual worlds, directing creative output and helping bring concepts to life across multiple customer touchpoints.
Key Responsibilities
- Develop campaign concepts and creative territories from strategic briefs
- Lead visual storytelling across brand, seasonal and campaign activity
- Provide art direction for photography and content shoots
- Create key visuals and campaign assets that can flex across channels
- Collaborate with copywriters, marketers, photographers and production teams
- Translate ideas into scalable creative systems and toolkits
- Maintain strong brand consistency across digital, social, CRM, retail, print and in-store environments
- Present ideas confidently to stakeholders and influence creative direction
- Balance big-picture creative thinking with hands-on design delivery when required
Ideal Background
- Experience within retail, FMCG, food, hospitality or consumer brands
- Strong portfolio demonstrating campaign concepts rather than just execution
- Proven art direction capability, ideally including shoot direction and photography oversight
- Experience developing integrated campaigns across multiple channels
- Strong understanding of brand systems and how ideas scale across customer journeys
- Comfortable moving between concept generation, creative leadership and hands-on design work
- Experience working in both fast-paced commercial environments and collaborative cross-functional teams
Right Candidate
We're looking for someone who can:
- Come up with the idea
- Build the visual world around it
- Direct how it comes to life
- Work with the team to deliver it across every touchpoint
Summary
A concept-led Senior Designer with strong Art Direction skills, capable of creating campaign ideas, directing shoots, shaping visual storytelling and delivering integrated retail and customer-facing creative across multiple channels.
Designer / Senior Designer in Welwyn Garden City employer: TAG
TAG is an exceptional employer that fosters a collaborative and ambitious work culture, making it an ideal place for professionals in the travel management sector. Located in London, employees benefit from a flexible work environment, competitive salaries, comprehensive health plans, and ample opportunities for career development, ensuring that every team member can thrive and succeed in their role. With a focus on teamwork and a genuine attitude towards service, TAG stands out as a rewarding workplace for those looking to make a meaningful impact in corporate travel.
StudySmarter Expert Advice🤫
We think this is how you could land Designer / Senior Designer in Welwyn Garden City
✨Show Off Your Skills with a Killer Portfolio
As a graphic designer, your portfolio is your secret weapon! Make sure it's not just a collection of your work but showcases your creative process too. Use platforms like Behance or Dribbble to share your designs and gain visibility within the design community.
✨Get Involved in Design Meetups
Networking is key in the design world! Check out local design meetups or workshops where you can connect with other creatives and potential employers. This is a goldmine for finding unadvertised job openings at companies like TAG.
✨Tailor Your Applications
When you’re applying for a full-time role at a creative company like TAG, don’t go for a one-size-fits-all approach. Ensure your application highlights specific projects or styles that align with their brand image, showing that you’re a perfect fit for their team.
✨Leverage Social Media
Don't underestimate the power of social media in landing your dream design job! Share your work on platforms like Instagram or Pinterest, and engage with accounts from your desired companies—this could put you on their radar before they start hiring.
We think you need these skills to ace Designer / Senior Designer in Welwyn Garden City
Some tips for your application 🫡
Showcase Your Portfolio:Your portfolio is your visual CV! Make sure to include a link to your best design projects that showcase your creativity and versatility. Tailor it to include works that relate to the kind of design work TAG does, so they can see you in action.
Tailor Your CV for Design:When crafting your CV, highlight your design skills and software proficiencies, like Adobe Creative Suite or Sketch. Mention any relevant experience you have with branding, UI/UX design, or typography, as we want to see how you fit in with the creative team at TAG.
Craft a Compelling Cover Letter:In your cover letter, share your design philosophy and what excites you about working at TAG. Let us know how you approach your design projects and any specific campaigns or themes that resonate with you, showing we’re not just a good fit but a perfect match!
Highlight Collaboration Skills:As a graphic designer, you often work with various teams and stakeholders. In your application, mention experiences where you've collaborated with others to bring a project to life, whether it's with clients, writers, or developers. This shows you can thrive in a team environment, which is key at TAG.
How to prepare for a job interview at TAG
✨Get Your Portfolio Ready
Your portfolio is your secret weapon in graphic design interviews! Make sure it's showing off your best work, with a variety of styles and projects that highlight different skills — from branding to digital illustration. Be prepared to talk through each piece, focusing on your creative process and the tools you used.
✨Know Your Design Tools Inside Out
Familiarity with software like Adobe Creative Suite is a must! Brush up on your skills with Photoshop, Illustrator, and InDesign, as interviewers might dive into specific technical questions or ask for your workflow. If you’ve worked with any innovative tools or techniques, don't hesitate to showcase that expertise!
✨Prepare for Design Challenges
Some companies may throw a design challenge your way during the interview! This might involve sketching out ideas or solving a branding issue on the spot. Practising these quick thinking exercises beforehand can help us show off our creativity and adaptability.
✨Passion Counts
For a full-time position, showing genuine enthusiasm for design is key! Talk about your inspirations, the projects you're excited about, and why you're drawn to TAG. They want to see not just a skilled designer, but someone who'll bring passion and fresh ideas to the team.
