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- Tasks: Lead a dynamic content strategy and create engaging materials across multiple channels.
- Company: Join Tag, a global leader in marketing solutions with over 50 years of experience.
- Benefits: Enjoy a supportive work culture, remote options, and opportunities for personal growth.
- Why this job: Be part of a creative team that values diversity and drives impactful marketing solutions.
- Qualifications: 3+ years in marketing communications with strong English skills; advertising/media background preferred.
- Other info: This is a 12-month fixed-term contract with a focus on collaboration and innovation.
The predicted salary is between 36000 - 60000 £ per year.
Tag has been the trusted production partner for brands worldwide for over 50 years, helping them achieve their business goals across borders and cultures. With 2,700 experts in 29 countries, we are a global team of collaborators, innovators, and motivators. We pride ourselves on fostering inclusive, empowering environments where individuality is celebrated, and everyone feels safe and supported. By embracing diversity of thought, experience, and expertise, we maximize potential for both our people and clients. As part of dentsu Group since June 2023, Tag combines its unparalleled expertise in delivering personalized, omnichannel content with dentsu’s innovation and technology infrastructure. Together, we solve clients’ toughest challenges, creating transformative solutions that drive marketing effectiveness and efficiency across the customer journey.
This is an exciting opportunity for an experienced content and communications professional to shape and execute a multi-channel content strategy. You’ll work closely with the EMEA Marketing Director, Growth team, and global marketing network to help position Tag and its sub-brands at the forefront of the creative and advertising sector.
Responsibilities- Oversee the content calendar, ensuring seamless planning, scheduling, and coordination of all content and activation types.
- Work in close partnership with the Marketing Director to align content needs which support the wider marketing strategy for Tag.
- Develop and produce content that supports customer engagement at every stage of the journey, including lead generation, nurturing, onboarding, and advocacy, with a focus on driving ROI.
- Create a variety of content formats, including research reports, whitepapers, blogs, videos, multimedia assets, infographics, and gated content with effective CTAs.
- Develop our success catalogue and awards programme.
- Own Tag’s events and partnership activations to drive content and PR opportunities.
- Update and maintain website content.
- Support internal communications efforts, crafting messages that align with corporate goals and enhance employee engagement.
- Ensure all content is consistent in tone, style, and quality, adhering to brand guidelines and optimising for SEO where applicable.
- Education: The level of content production requires a high level of native/fluent English.
- Experience: Minimum 3 years’ experience with connected marketing programmes including content, editorial, partnership activations, events, and marcomms. Ideally from a background in advertising/creative/media industries.
As an ethical employer, Tag will never ask job applicants to provide private, sensitive information upfront or make offers of employment contingent on financial requests or responsibilities from any candidate.
Marketing Communications Manager employer: Tag
Contact Detail:
Tag Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Communications Manager
✨Tip Number 1
Familiarise yourself with Tag's brand and its sub-brands. Understanding their unique positioning in the creative and advertising sector will help you tailor your conversations and demonstrate your genuine interest during interviews.
✨Tip Number 2
Network with professionals in the marketing communications field, especially those who have experience in the advertising or creative industries. Engaging with them can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Stay updated on the latest trends in content marketing and communications. Being knowledgeable about current strategies and tools will allow you to discuss innovative ideas that could benefit Tag during your interview.
✨Tip Number 4
Prepare examples of your past work that showcase your ability to create diverse content formats and drive customer engagement. Highlighting specific results from your previous roles can set you apart as a strong candidate.
We think you need these skills to ace Marketing Communications Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in content production and marketing communications. Focus on your achievements in previous roles, especially those that align with the responsibilities outlined in the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing communications and your understanding of Tag's mission. Mention specific examples of how your skills can contribute to their multi-channel content strategy.
Showcase Your Content Creation Skills: Include samples of your work that demonstrate your ability to create various content formats, such as blogs, reports, and multimedia assets. This will give the hiring team a clear idea of your capabilities.
Highlight Collaborative Experience: Since the role involves working closely with different teams, emphasise any past experiences where you successfully collaborated with others. This could include cross-departmental projects or partnerships that led to successful outcomes.
How to prepare for a job interview at Tag
✨Know Your Content Strategy
Familiarise yourself with Tag's current content strategy and be ready to discuss how you can enhance it. Prepare examples of successful multi-channel campaigns you've executed in the past, highlighting your role in driving customer engagement and ROI.
✨Showcase Your Creativity
As a Marketing Communications Manager, creativity is key. Bring along samples of your work, such as blogs, videos, or infographics, to demonstrate your ability to create diverse content formats that resonate with audiences.
✨Understand the Brand
Research Tag and its sub-brands thoroughly. Be prepared to articulate how you would align your content with their brand guidelines and corporate goals, ensuring consistency in tone and style across all communications.
✨Prepare for Collaboration
Highlight your experience working in cross-functional teams. Discuss how you’ve partnered with marketing directors or growth teams in the past to achieve common goals, showcasing your ability to collaborate effectively in a global environment.
