At a Glance
- Tasks: Create compelling copy and innovative concepts for diverse campaigns across multiple channels.
- Company: Join a dynamic creative team at a leading agency with a focus on cultural relevance.
- Benefits: Opportunity to influence high-impact projects and work closely with senior leadership.
- Other info: Collaborative environment with opportunities for professional growth and creative expression.
- Why this job: Shape standout work that resonates with modern culture and engages audiences.
- Qualifications: 5+ years of copywriting experience, strong portfolio, and social media expertise.
The predicted salary is between 50000 - 65000 € per year.
We are looking for a highly conceptual, culturally attuned Copywriter to join the creative team, working in close partnership with an Art Director across a wide range of integrated campaigns. Reporting directly to the Chief Creative Officer, this is a senior-level role for a writer who combines strong ideation with exceptional craft. You will be responsible for developing original, compelling concepts and delivering standout copy across all channels, with a particular focus on social-first thinking. The ideal candidate brings a deep understanding of how brands show up in modern culture, with the ability to create work that is both strategically grounded and creatively ambitious.
Key Responsibilities
- Partner closely with an Art Director to develop and deliver integrated creative concepts across campaigns
- Lead on ideation, contributing bold, original thinking that translates into strong, executable creative
- Write high-quality, engaging copy across all channels including digital, social, film, OOH, and brand campaigns
- Create platform-native social content for TikTok, Instagram, YouTube and emerging channels, ensuring work is culturally relevant and designed to perform
- Develop copy that reflects a strong understanding of tone, voice, audience, and brand positioning
- Present ideas and creative work confidently to clients and senior stakeholders
- Collaborate with strategy, design, and production teams to bring ideas to life
- Stay deeply connected to social culture, trends, and platform behaviours, ensuring all work feels current and relevant
- Articulate and defend creative thinking with clarity and conviction
- Maintain consistently high standards of writing, craft, and attention to detail
- Contribute to raising the overall creative standard and ambition of the team
Experience & Skills
- 5+ years’ experience in copywriting within an agency or brand environment
- Strong portfolio demonstrating concept-driven, integrated campaign work
- Proven experience writing for social platforms including TikTok, Instagram, YouTube and other emerging channels
- Strong understanding of how copy, culture, and platform mechanics drive engagement
- Experience working in a creative partnership (Art Director + Copywriter)
- Highly confident in client-facing situations, with experience presenting and influencing at a senior level
- Excellent conceptual thinking alongside strong writing craft
- Ability to balance creative ambition with strategic thinking
- Strong organisational skills and ability to manage multiple projects in a fast-paced environment
Personal Attributes
- A strong creative point of view with the ability to generate and develop original ideas
- Collaborative and comfortable working across disciplines
- Culturally aware, with a passion for trends, storytelling, and audience behaviour
- Proactive, self-motivated, and solutions-focused
- Detail-oriented with a commitment to quality and craft
- Confident communicator with the ability to influence and inspire
Why This Role
This is an opportunity to step into a senior creative role with real influence, working directly with the Chief Creative Officer and shaping standout work across leading brands. You will play a key role in delivering culturally relevant, high-impact creative and elevating the overall standard of the agency’s output.
Copywriter in London employer: TAG
Join a dynamic and innovative creative team where your voice matters and your ideas can shape the future of leading brands. As a Copywriter, you'll enjoy a collaborative work culture that values creativity and strategic thinking, with ample opportunities for professional growth and development. Located in a vibrant area, this role offers the chance to engage with modern culture and trends while working alongside talented professionals who are passionate about delivering standout campaigns.
StudySmarter Expert Advice🤫
We think this is how you could land Copywriter in London
✨Tip Number 1
Network like a pro! Get out there and connect with other creatives, attend industry events, and join online communities. The more people you know, the better your chances of landing that dream job.
✨Tip Number 2
Show off your portfolio! Make sure it’s up-to-date and highlights your best work. When you get the chance to chat with potential employers, be ready to showcase how your unique style and ideas can elevate their brand.
✨Tip Number 3
Practice your pitch! Whether it's in an interview or a casual meet-up, being able to confidently present your ideas and creative concepts is key. Remember, it’s not just about what you say, but how you say it!
✨Tip Number 4
Apply through our website! We’re always on the lookout for fresh talent, so don’t hesitate to submit your application directly. It shows initiative and gives us a chance to see your passion for the role right from the start.
We think you need these skills to ace Copywriter in London
Some tips for your application 🫡
Show Off Your Creative Flair:When you're crafting your application, let your personality shine through! We want to see your unique voice and style, so don’t hold back on showcasing your creativity. Remember, this is a chance to demonstrate how you can think outside the box.
Tailor Your Portfolio:Make sure your portfolio reflects the kind of work we do at StudySmarter. Highlight projects that showcase your ability to create engaging copy for social platforms and integrated campaigns. We love seeing how you’ve tackled culturally relevant themes!
Be Strategic in Your Writing:As a Copywriter, it’s crucial to show us that you understand the balance between creativity and strategy. In your application, explain how your writing has driven engagement and resonated with audiences. We’re looking for that perfect blend!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at TAG
✨Know Your Audience
Before the interview, research the company’s recent campaigns and their brand voice. Understanding how they position themselves in modern culture will help you tailor your responses and demonstrate your cultural awareness.
✨Showcase Your Portfolio
Bring a well-organised portfolio that highlights your best work, especially pieces that align with social-first thinking. Be ready to discuss the thought process behind each piece and how it contributed to the campaign's success.
✨Prepare for Collaboration
Since this role involves working closely with an Art Director, think of examples where you've successfully collaborated in the past. Be prepared to discuss how you approach creative partnerships and how you can contribute to a team dynamic.
✨Stay Current with Trends
Familiarise yourself with the latest trends in social media and content creation. During the interview, share insights on how these trends can influence copywriting and engage audiences effectively, showing that you’re proactive and culturally attuned.
