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For Companies At a Glance
- Tasks: Create compelling copy that connects with millions across various platforms.
- Company: Join Tesco Creative Studio, the in-house agency of a beloved UK brand.
- Benefits: Enjoy a hybrid work model, on-site gym, and regular fun events.
- Other info: Collaborative environment with opportunities for growth and creativity.
- Why this job: Be part of a creative team shaping exciting campaigns for a major retailer.
- Qualifications: 2-3 years of copywriting experience and a strong portfolio required.
The predicted salary is between 30000 - 42000 ÂŁ per year.
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- Hybrid: 3 days in the office, 2 days work from home, 37.5 hours per week
- 6‑month fixed‑term contract
- Tesco Office – Welwyn Garden City, UK
Why choose Tag?
Tag has been the trusted production partner for brands worldwide for over 50 years, helping them achieve their business goals across borders and cultures. With 2,700 experts in 29 countries, we are a global team of collaborators, innovators and motivators.
We pride ourselves on fostering inclusive, empowering environments where individuality is celebrated and everyone feels safe and supported. By embracing diversity of thought, experience and expertise, we maximize potential for both our people and clients.
As part of dentsu Group since June 2023, Tag combines its unparalleled expertise in delivering personalized, omnichannel content with dentsu’s innovation and technology infrastructure. Together we solve clients’ toughest challenges, creating transformative solutions that drive marketing effectiveness and efficiency across the customer journey.
Tag respects individuality and the power of collaboration, turning big ideas into impactful results.
About The Role
We’re looking for a sharp‑thinking, ideas‑led copywriter to join Tesco Creative Studio – the in‑house agency for one of the UK’s most loved (and most talked‑about) brands.
If you’re a natural storyteller with 2–3 years’ agency or in‑house experience, a creative mind and a love of food & drink, lifestyle & fashion, you might just be our kind of person.
As you’d expect from the nation’s biggest retailer, you’ll be in the thick of it from day one, helping to shape everything from enticing headlines for a Finest campaign to smart, personalised digital experiences for our 16 million Clubcard members and ideas that get people talking across the social landscape.
We work a hybrid model, splitting our time between 3 days in our Welwyn Garden City office and home. Our leafy campus at Welwyn is home to a choice of places to eat, a Tesco Express, on‑site gym, collaboration spaces, regular events with great giveaways and outdoor sports facilities.
We also run industry‑leading training programmes, have inspiring guest speakers and schedule regular whole‑department meetings to keep you up‑to‑date.
We may also ask you to swap an odd day at HQ for a trip to one of our London offices in Clerkenwell or Soho for a team social, a working session in the studio or with one of our media partners.
Responsibilities
- Communicate that touches millions of people every day – online, in the inbox, on the phone, at the checkout, on the street, in the community and on TV.
- Get to know our customers like your own family and write wherever they are. One day you might be dreaming up a radio script for our new BBQ range, the next refining the direction for a new community wellbeing initiative, always making sure every word you write sounds like Tesco – and no one else.
- Contribute your unique skills to our tight‑knit, busy copy team and report to one of our senior writers inside our growing in‑house agency.
- Work closely with designers, publishers, campaign and online teams and brand specialists daily.
Qualifications
- 2–3 years’ agency or in‑house experience writing for brands people know and love. Retail, food or lifestyle experience is a bonus but not essential.
- A portfolio that shows smart ideas, strong copy craft and a sharp understanding of tone of voice.
- The ability to think conceptually, write with personality and flex a brand’s voice across channels.
- A curious, proactive attitude with the confidence to own projects and deliver against tight deadlines.
As an ethical employer, Tag will never ask job applicants to provide private, sensitive information upfront or make offers of employment contingent on financial requests or responsibilities from any candidate.
Seniority level
Entry level
Employment type
Full‑time
Job function
Marketing, Public Relations, and Writing/Editing
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Copywriter employer: Tag
Contact Detail:
Tag Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Copywriter
✨Tip Number 1
Get your portfolio in tip-top shape! Make sure it showcases your best work, especially pieces that highlight your storytelling skills and creativity. We want to see how you can flex a brand's voice, so include a variety of styles and formats.
✨Tip Number 2
Network like a pro! Reach out to people in the industry, attend events, and connect with fellow creatives. You never know who might have the inside scoop on job openings or be able to refer you directly to hiring managers.
✨Tip Number 3
Prepare for interviews by practising your pitch. Be ready to discuss your creative process, how you tackle tight deadlines, and share examples of how you've made an impact in previous roles. We love hearing about your unique approach!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team at Tesco Creative Studio. Let's make some magic together!
We think you need these skills to ace Copywriter
Some tips for your application 🫡
Show Off Your Storytelling Skills: As a copywriter, your ability to tell a story is key. Make sure your application showcases your storytelling prowess. Use engaging language and examples from your portfolio that highlight your creativity and connection with the audience.
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the job description. Highlight your relevant experience in retail, food, or lifestyle writing, and make it clear how you can contribute to Tesco's creative vision.
Keep It Professional Yet Personal: While we love creativity, remember to maintain a professional tone. Your application should reflect your personality but also align with Tesco’s brand voice. Show us you can flex your style while keeping it on-brand!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about your application status.
How to prepare for a job interview at Tag
✨Know Your Audience
Before the interview, take some time to research Tesco and its brand voice. Understand their campaigns and how they connect with customers. This will help you tailor your responses and show that you’re genuinely interested in the role.
✨Showcase Your Portfolio
Bring along a well-organised portfolio that highlights your best work. Make sure it includes examples of copy that demonstrate your ability to adapt tone and style. Be ready to discuss the thought process behind each piece and how it aligns with the brand's voice.
✨Prepare for Creative Challenges
Expect to be asked about your creative process. Think of examples where you’ve had to brainstorm ideas under tight deadlines. Practise articulating how you approach writing for different mediums, whether it’s social media, email, or print.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions prepared. Ask about the team dynamics, upcoming projects, or how success is measured in the role. This shows your enthusiasm and helps you gauge if the company culture is a good fit for you.