Field Marketing Manager - EMEA Location: London, United Kingdom About Amagi Amagi is a global leader in cloud-based SaaS technology for broadcast and streaming TV. We empower content owners, broadcasters, and streaming platforms to launch, distribute, and monetize live and on-demand channels across traditional cable, FAST, OTT, and connected TV ecosystems. Trusted by leading media companies worldwide, Amagi combines cloud-native infrastructure, AI-driven workflows, and advanced monetization solutions to power the future of television. As the media industry accelerates toward streaming, automation, and data-driven operations, Amagi continues to be at the forefront of innovation across cloud playout, channel operations, advertising, and content distribution. Role Overview Amagi is looking for a dynamic and strategic Field Marketing Manager to lead regional marketing initiatives across EMEA. Based in London, this role will develop and execute integrated, high-impact field marketing strategies aligned directly with regional sales priorities to generate pipeline, accelerate revenue, deepen customer engagement, and strengthen Amagi's presence across the EMEA media and entertainment ecosystem. The ideal candidate combines strong B2B field marketing experience with a deep understanding of technology, media, streaming, or advertising ecosystems. This role requires close collaboration with Sales, Partnerships, Product Marketing, Product Management, Communications, and executive leadership to deliver measurable regional campaigns and sales enablement programs. Key Responsibilities Regional Marketing Strategy & Execution ● Drive EMEA pipeline generation and revenue goals by developing and executing integrated, high-impact field marketing strategies aligned directly with regional sales priorities. ● Own and execute the EMEA campaign calendar, leveraging target account lists (TALs) by region and vertical, alongside pipeline targets, to prioritize programs with regional Sales and partners. ● Localize and maximize the value of corporate- and HQ-provided campaigns and global events, adapting core messaging and content to resonate with European buyers and drive regional conversion. ● Create and execute region-specific campaigns and partner marketing initiatives designed to open new doors, deepen account penetration, and generate qualified opportunities. Demand Generation & Pipeline Growth ● Build targeted, demand-driven campaigns for broadcasters, streaming platforms, FAST operators, advertisers, and media technology stakeholders to accelerate pipeline velocity across target accounts. ● Execute account-based marketing (ABM) initiatives targeting strategic accounts and key industry segments. ● Coordinate campaigns with industry event and pipeline schedules, optimizing paid channels, including LinkedIn and digital tools, strictly to engage priority ideal customer profiles (ICPs) and drive conversion. ● Plan and execute local thought leadership forums, networking experiences, customer executive dinners, and partner activations. ● Optimize sales enablement touchpoints by reviewing AE and BDR outreach cadences, developing supporting messaging, and using A/B testing to maximize engagement and meeting-booked rates. ● Monitor campaign performance, lead conversion, engagement metrics, pipeline contribution, and ROI, using insights to continuously optimize programs. ● Support customer lifecycle marketing initiatives, including upsell, retention, advocacy, and expansion programs. Communications & Brand Building ● Strengthen Amagi's visibility and positioning across the EMEA streaming and broadcast ecosystem. ● Support regional media relations and social execution selectively, focusing these activities exclusively on highlighting local customers and partners to build social proof that supports sales cycles. ● Identify opportunities to elevate Amagi executives and subject matter experts at industry forums and in relevant media conversations. ● Collaborate on regional content development, including presentations, customer stories, blogs, and campaign assets. Cross-Functional Collaboration ● Work closely with Sales, Product Marketing, Product Management, Corporate Marketing, Partnerships, Customer Success, and Communications teams. ● Partner with Product Marketing and Product Managers to develop localized, value-based sales enablement assets and collateral that directly support prospecting and BDR outreach. ● Align marketing priorities with regional business objectives, pipeline goals, and customer needs. ● Maintain strong coordination with global marketing teams to ensure consistency in brand and messaging while maximizing regional relevance and conversion. Qualifications & Experience ● 6–10 years of experience in B2B field marketing, regional marketing, or integrated marketing roles. ● Experience in media technology, SaaS, streaming, advertising technology, broadcast, or related industries preferred. ● Proven track record of planning and executing successful field marketing, account-based marketing, and demand generation programs tied to pipeline and revenue outcomes. ● Strong understanding of the EMEA media and entertainment landscape, including regional market differences and buyer needs. ● Experience working closely with enterprise sales teams and supporting complex B2B sales cycles. ● Excellent project management and stakeholder management skills. ● Strong written and verbal communication skills. ● Ability to thrive in a fast-paced, high-growth environment. Preferred Attributes ● Passion for the future of streaming, FAST, AI-driven media operations, and cloud transformation. ● Ability to engage with senior industry stakeholders. ● Data-driven mindset with the ability to measure impact and optimize marketing performance. ● Entrepreneurial, collaborative, and highly adaptable. Why Join Amagi At Amagi, you’ll be part of a company redefining the future of television through cloud technology, AI-powered workflows, and innovation at global scale. You’ll work alongside some of the industry’s leading minds in streaming, broadcasting, advertising, and media technology while helping shape the next generation of media experiences. Amagi is an equal opportunity employer committed to fostering an inclusive and diverse workplace.
EMEA Field Marketing Manager employer: T159
Amagi is an exceptional employer that fosters a dynamic and innovative work culture, particularly for the Field Marketing Manager role based in London. With a commitment to employee growth, Amagi offers opportunities to lead impactful marketing initiatives within the thriving European media landscape, while also providing access to cutting-edge technology and collaboration with industry leaders. The company's emphasis on creativity, strategic thinking, and a supportive environment makes it an attractive place for professionals seeking meaningful and rewarding careers.
