At a Glance
- Tasks: Lead retail and trade marketing initiatives for Reebok in France.
- Company: Join Reebok, a leading sportswear brand known for innovation and style.
- Benefits: Enjoy competitive salary, annual bonus, pension contributions, and 33 days holiday.
- Why this job: Be part of a dynamic team driving impactful marketing campaigns in the sportswear industry.
- Qualifications: 5-6 years in trade or retail marketing, fluent in French, strong project management skills.
- Other info: Great career progression opportunities within a growing team.
The predicted salary is between 36000 - 60000 £ per year.
Role: Trade Account / Retail Marketing Manager – France Location: London Language: Fluent French required Overview: This role leads the execution of retail and trade marketing initiatives across Reebok’s key French wholesale and e-commerce partners – Intersport France, Courir, and Citadium. Acting as a vital bridge between Reebok and its French accounts, you will drive brand consistency, strengthen retail presence, and ensure effective, locally relevant marketing campaigns. Key Responsibilities: Lead the planning and execution of account-specific marketing plans for France, aligned with the seasonal and commercial calendar Manage retail and digital activations, including windows, in-store POS, CRM, and onsite or paid media support Partner cross-functionally with sales, brand, and creative teams to develop compelling toolkits and sell-out support Own the campaign reporting process with a focus on performance insights, ROI, and retail KPIs Maintain strong relationships with French-speaking partners and retailers to ensure smooth campaign execution and alignment Act as a guardian of Reebok’s brand integrity, balancing global direction with local relevance Requirements: 5–6 years of experience in trade, retail, or account marketing, ideally within the sportswear, fashion, or lifestyle industry Proven experience working with major French retailers or e-commerce partners Deep understanding of the wholesale and retail landscape in France Strong project management skills, with the ability to juggle multiple activations and deadlines Excellent communication, stakeholder management, and presentation skills Fluency in French. Benefits: Competitive salary based on experience and background Annual company bonus Pension contribution Annual salary review 33 days holiday including bank holidays Strong career progression opportunities within a growing team #J-18808-Ljbffr
Reebok - Marketing Manager France employer: Systematic Marketer
Contact Detail:
Systematic Marketer Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Reebok - Marketing Manager France
✨Tip Number 1
Familiarise yourself with Reebok's brand values and recent marketing campaigns in France. This will help you demonstrate your understanding of their brand identity during any discussions or interviews.
✨Tip Number 2
Network with professionals in the sportswear and retail marketing sectors, especially those who have experience with French retailers. Attend industry events or join relevant online groups to make connections that could lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've led in the past, particularly those that involved collaboration with retail partners. Highlight your project management skills and how you achieved measurable results.
✨Tip Number 4
Brush up on your French language skills if needed, as fluency is a requirement for this role. Being able to communicate effectively with French-speaking partners will be crucial for your success in this position.
We think you need these skills to ace Reebok - Marketing Manager France
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and requirements. Tailor your application to highlight your relevant experience in trade and retail marketing, especially within the sportswear or fashion industry.
Highlight Relevant Experience: In your CV and cover letter, emphasise your 5–6 years of experience in account marketing. Provide specific examples of successful campaigns you've managed, particularly those involving French retailers or e-commerce partners.
Showcase Language Skills: Since fluency in French is a requirement, make sure to mention your language proficiency prominently in your application. If applicable, include any experiences where you used your French skills in a professional context.
Craft a Compelling Cover Letter: Write a personalised cover letter that connects your skills and experiences to the role at Reebok. Discuss how you can drive brand consistency and enhance retail presence in France, demonstrating your understanding of the local market.
How to prepare for a job interview at Systematic Marketer
✨Showcase Your Local Knowledge
Make sure to highlight your understanding of the French retail landscape and key players like Intersport, Courir, and Citadium. Discuss any previous experiences you've had with these retailers or similar ones to demonstrate your familiarity with the market.
✨Emphasise Project Management Skills
Given the role's focus on managing multiple activations, be prepared to discuss specific examples of how you've successfully juggled various projects in the past. Use metrics to illustrate your success in meeting deadlines and achieving campaign goals.
✨Prepare for Cross-Functional Collaboration
This position requires working closely with sales, brand, and creative teams. Be ready to share examples of how you've effectively collaborated across departments in previous roles, showcasing your communication and stakeholder management skills.
✨Demonstrate Brand Integrity Understanding
Reebok values brand integrity, so be prepared to discuss how you would balance global marketing strategies with local relevance. Share insights on how you can maintain brand consistency while tailoring campaigns to resonate with the French audience.