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- Tasks: Lead and implement SEO strategies to boost organic traffic and drive business growth.
- Company: Join Sysco GB, a leader in digital marketing and catering solutions.
- Benefits: Enjoy a competitive salary, hybrid work options, and additional perks.
- Why this job: Be a key player in shaping SEO practices and making a real impact on business success.
- Qualifications: Experience in SEO with a strong grasp of technical, on-page, and off-page strategies required.
- Other info: Opportunity for professional growth and collaboration with diverse teams.
The predicted salary is between 28800 - 48000 £ per year.
Salary up to 40k + additional benefits
Ashford (Hybrid) 1 day p/w
We have an exciting opportunity for an SEO Manager to join our Digital Marketing team to lead and implement SEO strategies and execution across the Sysco GB business, with a focus on increasing organic traffic, expanding SEO coverage and driving new business growth. You will play a critical role in reducing reliance on external agencies and embedding SEO best practices across internal teams.
What you’ll be doing:
- Develop and own the SEO strategy for Brakes Catering Equipment and Kent Frozen Foods, with scope to support additional businesses as needed.
- Manage the external SEO agency to ensure effective delivery of SEO activity for Brakes and Country Choice, ensuring alignment with internal strategy, brand tone, and commercial objectives.
- Conduct regular keyword research and competitor analysis to inform content and technical SEO improvements.
- Collaborate with content, digital, and ecommerce teams to deliver on-page SEO recommendations that improve visibility and rankings.
- Own technical SEO audits and implement fixes in collaboration with development teams.
- Report on SEO performance using tools such as Google Analytics, Google Search Console, and SEMrush or equivalent.
- Identify and deliver scalable SEO processes and improvements to support business growth.
- Build and maintain an SEO roadmap to track progress and align with broader marketing goals.
- Provide SEO training and guidance to internal stakeholders to increase capability across the business.
- Act as the subject matter expert for all SEO-related activities.
What we are looking for:
- Proven, hands on experience in an SEO role ideally with exposure to multiple accounts.
- Proven track record of driving growth.
- Strong understanding of all key SEO pillars: technical, on-page, and off-page.
- Hands-on experience with leading SEO tools such as Google Search Console, GA4, SEMrush, Ahrefs, Screaming Frog, and others.
- Ability to manage multiple SEO workstreams, prioritising tasks and delivering results within defined timelines.
- Strong data analysis skills with the ability to derive insights from SEO metrics and present them to non-technical stakeholders.
- Comfortable working independently while aligning with wider digital and content strategies.
SEO Manager (Ashford) employer: Sysco GB
Contact Detail:
Sysco GB Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Manager (Ashford)
✨Tip Number 1
Familiarise yourself with the latest SEO trends and best practices. This will not only help you in interviews but also demonstrate your passion and commitment to the role.
✨Tip Number 2
Network with current SEO professionals, especially those who work in similar industries. Engaging with them can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Prepare to discuss specific SEO tools and strategies you've used in past roles. Being able to articulate your hands-on experience with tools like Google Analytics and SEMrush will set you apart.
✨Tip Number 4
Showcase your ability to collaborate with different teams. Highlight any past experiences where you worked cross-functionally, as this is crucial for the role at StudySmarter.
We think you need these skills to ace SEO Manager (Ashford)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant SEO experience, particularly any hands-on roles you've had. Emphasise your familiarity with key SEO tools like Google Search Console and SEMrush, as well as your ability to drive growth through effective strategies.
Craft a Compelling Cover Letter: In your cover letter, express your passion for SEO and detail how your previous experiences align with the responsibilities outlined in the job description. Mention specific achievements that demonstrate your ability to manage multiple SEO workstreams and deliver results.
Showcase Your Analytical Skills: Highlight your data analysis skills by providing examples of how you've used SEO metrics to inform decisions. Discuss any tools you've used to report on performance and how you've presented insights to non-technical stakeholders.
Demonstrate Collaboration: Since the role involves working with various teams, mention any past experiences where you collaborated with content, digital, or ecommerce teams. Illustrate how you contributed to on-page SEO recommendations and improved visibility and rankings.
How to prepare for a job interview at Sysco GB
✨Showcase Your SEO Expertise
Be prepared to discuss your hands-on experience with SEO tools like Google Search Console, SEMrush, and Ahrefs. Highlight specific projects where you've successfully driven growth and improved rankings, as this will demonstrate your capability to manage the SEO strategy effectively.
✨Understand the Business Goals
Research the company and its brands, such as Brakes Catering Equipment and Kent Frozen Foods. Understand their market position and how SEO can contribute to their business objectives. This knowledge will help you align your strategies with their goals during the interview.
✨Prepare for Technical Questions
Expect questions about technical SEO audits and how you would implement fixes. Brush up on your knowledge of key SEO pillars and be ready to explain how you would approach common technical issues, as this will showcase your problem-solving skills.
✨Demonstrate Collaboration Skills
Since the role involves working with various teams, prepare examples of how you've collaborated with content, digital, and ecommerce teams in the past. Emphasise your ability to communicate SEO recommendations clearly to non-technical stakeholders, which is crucial for success in this position.
