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- Tasks: Lead and implement SEO strategies to boost organic traffic and drive business growth.
- Company: Join Sysco GB, a leader in digital marketing and catering solutions.
- Benefits: Enjoy a competitive salary, hybrid work options, and additional perks.
- Why this job: Be a key player in shaping SEO practices and making a real impact on business success.
- Qualifications: Experience in SEO with a strong grasp of technical, on-page, and off-page strategies required.
- Other info: Opportunity to collaborate with diverse teams and enhance your SEO expertise.
The predicted salary is between 28800 - 48000 £ per year.
Salary up to 40k + additional benefits
Ashford (Hybrid) 1 day p/w
We have an exciting opportunity for an SEO Manager to join our Digital Marketing team to lead and implement SEO strategies and execution across the Sysco GB business, with a focus on increasing organic traffic, expanding SEO coverage and driving new business growth. You will play a critical role in reducing reliance on external agencies and embedding SEO best practices across internal teams.
What you’ll be doing:
- Develop and own the SEO strategy for Brakes Catering Equipment and Kent Frozen Foods, with scope to support additional businesses as needed.
- Manage the external SEO agency to ensure effective delivery of SEO activity for Brakes and Country Choice, ensuring alignment with internal strategy, brand tone, and commercial objectives.
- Conduct regular keyword research and competitor analysis to inform content and technical SEO improvements.
- Collaborate with content, digital, and ecommerce teams to deliver on-page SEO recommendations that improve visibility and rankings.
- Own technical SEO audits and implement fixes in collaboration with development teams.
- Report on SEO performance using tools such as Google Analytics, Google Search Console, and SEMrush or equivalent.
- Identify and deliver scalable SEO processes and improvements to support business growth.
- Build and maintain an SEO roadmap to track progress and align with broader marketing goals.
- Provide SEO training and guidance to internal stakeholders to increase capability across the business.
- Act as the subject matter expert for all SEO-related activities.
What we are looking for:
- Proven, hands on experience in an SEO role ideally with exposure to multiple accounts.
- Proven track record of driving growth.
- Strong understanding of all key SEO pillars: technical, on-page, and off-page.
- Hands-on experience with leading SEO tools such as Google Search Console, GA4, SEMrush, Ahrefs, Screaming Frog, and others.
- Ability to manage multiple SEO workstreams, prioritising tasks and delivering results within defined timelines.
- Strong data analysis skills with the ability to derive insights from SEO metrics and present them to non-technical stakeholders.
- Comfortable working independently while aligning with wider digital and content strategies.
SEO Manager employer: Sysco GB
Contact Detail:
Sysco GB Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Manager
✨Tip Number 1
Familiarise yourself with the latest SEO trends and best practices. This will not only help you in interviews but also demonstrate your passion and commitment to the role.
✨Tip Number 2
Network with current SEO professionals, especially those who work in similar industries. Engaging with them can provide insights into the company culture and expectations, which can be invaluable during your application process.
✨Tip Number 3
Prepare to discuss specific SEO projects you've worked on. Be ready to share measurable outcomes and how your strategies contributed to growth, as this will showcase your hands-on experience.
✨Tip Number 4
Stay updated on the tools mentioned in the job description, like Google Analytics and SEMrush. Being able to speak confidently about these tools will set you apart from other candidates.
We think you need these skills to ace SEO Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant SEO experience, particularly any hands-on roles you've had. Emphasise your familiarity with key SEO tools like Google Search Console and SEMrush, as well as your ability to drive growth through effective strategies.
Craft a Compelling Cover Letter: In your cover letter, express your passion for SEO and detail how your previous experiences align with the responsibilities outlined in the job description. Mention specific achievements that demonstrate your ability to manage multiple SEO workstreams and deliver results.
Showcase Your Technical Skills: Highlight your technical SEO skills by providing examples of audits you've conducted or improvements you've implemented. Discuss your experience with data analysis and how you've used insights from SEO metrics to inform strategy.
Prepare for Potential Questions: Anticipate questions related to your SEO strategies and past successes. Be ready to discuss how you would approach developing an SEO roadmap and collaborating with internal teams to enhance visibility and rankings.
How to prepare for a job interview at Sysco GB
✨Showcase Your SEO Knowledge
Be prepared to discuss your hands-on experience with SEO tools like Google Search Console and SEMrush. Highlight specific projects where you've successfully implemented strategies that drove growth, as this will demonstrate your expertise and understanding of the role.
✨Prepare for Technical Questions
Since the role involves technical SEO audits, brush up on your knowledge of technical SEO aspects. Be ready to explain how you would approach common issues and what tools you would use to identify and fix them.
✨Demonstrate Collaboration Skills
The job requires working closely with content, digital, and ecommerce teams. Prepare examples of how you've successfully collaborated with different departments in the past to achieve SEO goals, showcasing your ability to work as part of a team.
✨Discuss Your Data Analysis Skills
As data analysis is crucial for this role, be ready to talk about how you've used SEO metrics to inform decisions. Bring examples of reports you've created and how you've presented insights to non-technical stakeholders to illustrate your communication skills.
