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- Tasks: Lead and implement SEO strategies to boost organic traffic and drive business growth.
- Company: Join Sysco GB, a leader in digital marketing and catering solutions.
- Benefits: Enjoy a competitive salary, hybrid work options, and additional perks.
- Why this job: Be a key player in shaping SEO practices and making a real impact on business success.
- Qualifications: Experience in SEO with a strong grasp of technical, on-page, and off-page strategies required.
- Other info: Opportunity to collaborate with diverse teams and enhance your SEO expertise.
The predicted salary is between 28800 - 48000 £ per year.
Salary up to 40k + additional benefits
Ashford (Hybrid) 1 day p/w
We have an exciting opportunity for an SEO Manager to join our Digital Marketing team to lead and implement SEO strategies and execution across the Sysco GB business, with a focus on increasing organic traffic, expanding SEO coverage and driving new business growth. You will play a critical role in reducing reliance on external agencies and embedding SEO best practices across internal teams.
What you’ll be doing:
- Develop and own the SEO strategy for Brakes Catering Equipment and Kent Frozen Foods, with scope to support additional businesses as needed.
- Manage the external SEO agency to ensure effective delivery of SEO activity for Brakes and Country Choice, ensuring alignment with internal strategy, brand tone, and commercial objectives.
- Conduct regular keyword research and competitor analysis to inform content and technical SEO improvements.
- Collaborate with content, digital, and ecommerce teams to deliver on-page SEO recommendations that improve visibility and rankings.
- Own technical SEO audits and implement fixes in collaboration with development teams.
- Report on SEO performance using tools such as Google Analytics, Google Search Console, and SEMrush or equivalent.
- Identify and deliver scalable SEO processes and improvements to support business growth.
- Build and maintain an SEO roadmap to track progress and align with broader marketing goals.
- Provide SEO training and guidance to internal stakeholders to increase capability across the business.
- Act as the subject matter expert for all SEO-related activities.
What we are looking for:
- Proven, hands on experience in an SEO role ideally with exposure to multiple accounts.
- Proven track record of driving growth.
- Strong understanding of all key SEO pillars: technical, on-page, and off-page.
- Hands-on experience with leading SEO tools such as Google Search Console, GA4, SEMrush, Ahrefs, Screaming Frog, and others.
- Ability to manage multiple SEO workstreams, prioritising tasks and delivering results within defined timelines.
- Strong data analysis skills with the ability to derive insights from SEO metrics and present them to non-technical stakeholders.
- Comfortable working independently while aligning with wider digital and content strategies.
SEO Manager employer: Sysco GB
Contact Detail:
Sysco GB Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Manager
✨Tip Number 1
Familiarise yourself with the latest SEO trends and best practices. This will not only help you in interviews but also demonstrate your passion and commitment to the role, showing us that you're proactive about staying updated in this fast-paced field.
✨Tip Number 2
Network with current SEO professionals, especially those who work in similar industries. Engaging with them on platforms like LinkedIn can provide you with insights into the role and may even lead to referrals, increasing your chances of landing an interview with us.
✨Tip Number 3
Prepare to discuss specific SEO tools and strategies you've used in past roles. Being able to articulate your hands-on experience with tools like Google Analytics and SEMrush will set you apart and show us that you have the practical skills we’re looking for.
✨Tip Number 4
Consider creating a personal project or case study that showcases your SEO skills. This could be a blog or website where you implement your strategies. Presenting tangible results from your own work can impress us and highlight your ability to drive growth.
We think you need these skills to ace SEO Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant SEO experience, particularly any hands-on roles you've had. Include specific achievements related to driving organic traffic and improving search rankings.
Craft a Compelling Cover Letter: In your cover letter, express your passion for SEO and detail how your skills align with the job description. Mention your experience with tools like Google Analytics and SEMrush, and how you can contribute to the company's growth.
Showcase Your SEO Knowledge: During the application process, demonstrate your understanding of key SEO pillars. You might want to include examples of past projects where you successfully implemented technical, on-page, or off-page SEO strategies.
Prepare for Potential Questions: Think about common interview questions related to SEO, such as how you conduct keyword research or manage multiple workstreams. Be ready to discuss your approach to SEO audits and how you report on performance metrics.
How to prepare for a job interview at Sysco GB
✨Showcase Your SEO Expertise
Be prepared to discuss your hands-on experience with SEO tools like Google Search Console and SEMrush. Highlight specific projects where you successfully increased organic traffic or improved rankings, as this will demonstrate your capability to drive growth.
✨Understand the Company’s SEO Needs
Research the company’s current SEO strategies and identify areas for improvement. This will allow you to tailor your responses during the interview and show that you are proactive and genuinely interested in their business.
✨Prepare for Technical Questions
Expect questions about technical SEO aspects, such as site audits and on-page optimisation. Brush up on your knowledge of key SEO pillars and be ready to explain how you would approach common SEO challenges.
✨Demonstrate Collaboration Skills
Since the role involves working with various teams, be ready to share examples of how you've collaborated with content, digital, and ecommerce teams in the past. Emphasise your ability to communicate complex SEO concepts to non-technical stakeholders.
