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- Tasks: Lead global marketing initiatives and shape the brand presence of a cutting-edge robotics company.
- Company: SYOS, an innovative leader in robotics and aerospace technology.
- Benefits: Join a fast-growing international team with opportunities for creativity and impact.
- Why this job: Be at the forefront of autonomous systems and drive disruptive marketing strategies.
- Qualifications: 8+ years in strategic marketing leadership, ideally in high-tech sectors.
- Other info: Collaborate globally and manage diverse teams across multiple regions.
The predicted salary is between 48000 - 72000 ÂŁ per year.
SYOS is an innovative robotics and aerospace company developing industry-leading uncrewed vehicles across air, land, and sea. We are seeking a strategic, creative and visionary Head of Marketing to lead disruptive global marketing initiatives and shape the brand presence of one of the most exciting dual‑use technology companies in the world.
In this pivotal role, you’ll define and execute our global marketing strategy, lead brand development, and drive impactful campaigns that position SYOS as a trusted and innovative leader in robotics, aerospace, and autonomous systems. You’ll collaborate across commercial, technical, and leadership teams to translate our world‑class R&D and active customer contracts into compelling market stories that showcase SYOS’ proven capabilities and engage governments, industry, and enterprise partners worldwide.
Key Responsibilities
- Global Marketing Strategy & Leadership – Develop and execute a disruptive, data‑driven marketing strategy to support SYOS’ global growth objectives.
- Brand & Thought Leadership – Define and evolve brand positioning, messaging, and visual identity. Develop strategic content that positions SYOS as a trusted authority in autonomous systems by showcasing our cutting‑edge R&D and actively marketing current contracts and delivery successes to build credibility with defence, aerospace, and commercial audiences.
- Team & Budget Management – Lead an internal marketing co‑ordinator and external agencies across NZ, UK, AUS, and the US. Manage budgets, performance tracking, and ROI reporting.
- Sales & BD Alignment – Collaborate closely with Business Development and Commercial teams to deliver high‑quality marketing materials, proposals, and lead‑generation campaigns that directly support revenue goals.
- Account‑Based & Product Marketing – Create targeted campaigns for high‑value government and enterprise customers. Translate complex technical capabilities into clear, compelling propositions.
- Content & Digital Strategy – Oversee the creation of technical and thought‑leadership content (videos, brochures, case studies). Manage digital channels, including website, SEO/SEM, and LinkedIn.
- Events & Industry Engagement – Strategically plan and execute SYOS’ presence at global trade shows, conferences, and demonstrations to enhance visibility and customer relationships.
- Public Relations & Communications – Manage media relations, industry announcements, and reputation‑building in key markets, ensuring consistent and compliant messaging across all platforms.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, or related field.
- 8+ years of experience in strategic marketing leadership, ideally in B2G/B2B or high‑tech sectors.
- Proven ability to build and execute global marketing strategies.
- Strong leadership skills, with experience overseeing internal teams and coordinating external agencies across multiple regions.
- Experience managing budgets, KPIs, and ROI tracking for marketing initiatives.
- Expertise in digital marketing, brand management, and technical product positioning.
- Exceptional communication and stakeholder engagement skills.
- Experience in brand development, messaging, and visual identity working across multiple regions and cultures.
Location
This role is based in Fareham, UK, with close collaboration across our New Zealand team.
Security Requirement
To be eligible for this role, you must be able to meet the Baseline Personnel Security Standard (BPSS). This includes confirming your identity, legal right to work in the UK, recent employment history, and criminal record (unspent convictions only).
Unfortunately, we’re unable to consider applicants who cannot meet these requirements and are unable to provide visa sponsorship for this position.
During the recruitment process, we only ask questions to confirm your eligibility to apply for clearance. We do not collect personal or sensitive information used in the clearance process itself.
Join Us
Join SYOS and play a leading role in shaping the global brand of a cutting‑edge company driving the future of autonomous systems. This is your opportunity to combine strategic creativity and technical curiosity in a fast‑growing international team!
Recruiter Notice
We kindly ask that recruiters and recruitment agencies do not contact us regarding this role. Thank you!
Seniority Level
Director
Employment Type
Full‑time
Job Function
Marketing
Industries
Aviation and Aerospace Component Manufacturing
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Head of Marketing employer: Syos Aerospace
Contact Detail:
Syos Aerospace Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more you engage, the better your chances of landing that Head of Marketing role at SYOS.
✨Tip Number 2
Showcase your creativity! Prepare a portfolio or presentation that highlights your past marketing campaigns and strategies. Make sure to tailor it to SYOS’ innovative spirit and demonstrate how you can elevate their brand presence.
✨Tip Number 3
Be ready for the interview! Research SYOS thoroughly, understand their products, and think about how you can contribute to their global marketing strategy. Bring ideas to the table that align with their vision for disruptive marketing initiatives.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the SYOS team and contributing to their exciting journey in robotics and aerospace.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Show Your Strategic Side: When crafting your application, make sure to highlight your experience in developing and executing marketing strategies. We want to see how you've driven growth and innovation in previous roles, so don’t hold back on the details!
Branding is Key: Since this role is all about shaping our brand presence, be sure to showcase your expertise in brand development and messaging. Share examples of how you've successfully positioned a brand in the market, especially in high-tech or B2B environments.
Collaboration is Crucial: We love teamwork! In your application, mention how you've collaborated with different teams, like sales and business development, to create impactful marketing materials. This will show us that you can work across various functions to achieve common goals.
Keep it Relevant and Engaging: Make your application engaging by tailoring it to our specific needs. Use language from the job description and focus on your relevant skills and experiences. And remember, applying through our website is the best way to get noticed!
How to prepare for a job interview at Syos Aerospace
✨Know Your Stuff
Before the interview, dive deep into SYOS and its innovative projects. Familiarise yourself with their uncrewed vehicles and recent developments in robotics and aerospace. This will not only show your genuine interest but also help you connect your marketing strategies to their cutting-edge technology.
✨Showcase Your Strategic Mindset
Prepare to discuss specific examples of how you've developed and executed global marketing strategies in the past. Highlight your experience in B2G/B2B sectors and be ready to explain how you can translate complex technical capabilities into compelling market stories that resonate with diverse audiences.
✨Collaboration is Key
SYOS values teamwork across various departments. Be prepared to share instances where you've successfully collaborated with sales, business development, or technical teams. Emphasise your leadership skills and how you’ve managed internal teams and external agencies to achieve marketing goals.
✨Be Data-Driven
Since the role involves managing budgets and tracking ROI, come equipped with examples of how you've used data to inform your marketing decisions. Discuss any tools or metrics you’ve employed to measure success and how you’ve adjusted strategies based on performance insights.
