At a Glance
- Tasks: Build relationships with EMEA clients and deliver innovative projects.
- Company: Join a creative data consultancy working with top brands like Netflix and Nike.
- Benefits: Competitive salary, generous vacation, wellness allowance, and flexible working environment.
- Other info: Diverse team culture with opportunities for personal and professional growth.
- Why this job: Make a real impact by turning cultural insights into growth for leading brands.
- Qualifications: Fluency in Spanish, strong market research skills, and a passion for business development.
The predicted salary is between 63000 - 77000 £ per year.
As a Culture Strategist you will need to be a builder, working closely with the team to deepen relationships with EMEA based clients (UK, EU & Middle East) and grow our presence in the region. Day to day, the role will be anchored in project delivery, growing client partnerships and building team culture. You will have a hand in boldly stretching our technical and creative outputs to ensure that Synthesis thinking, workflows and technology is ahead of the curve, differentiated from the competition and delivering strongly to the sharpest insights and marketing professionals in the region.
CORE SKILLS FOR THIS ROLE
- Spanish cultural fluency. You bring a deep understanding of cultural shifts and how they are shaping consumer expectations, category dynamics, and brand behaviour. You know Spain and/or Hispanic LatAm markets inside out and will be comfortable pulling apart cultural nuances across these geos.
- Insight fundamentals. You bring a strong grasp of a market researcher's core toolkit — brand positioning, segmentation, category and portfolio strategy. And confidently employ sociological and cultural theory and frameworks that help make sense of consumer behaviour.
- Able to turn data complexity into a clear point of view. You're comfortable working with complex data sets. You are able to connect seemingly disparate signals and turn them into a clear point of view that helps clients make confident decisions about where to play and how to win.
- A trusted strategic partner, not just a project manager. You will build deep fluency in each client's business, ambitions, and competitive reality enabling you to lead projects end-to-end and provide recommendations that are not only culturally relevant but commercially impactful.
- A confident facilitator and presenter. You are capable of leading senior stakeholders through complex conversations with clarity and conviction. You are comfortable commanding a room, adapting in real time, and bringing diverse perspectives together to drive meaningful outcomes.
- Start up mentality and a love of business development. You get a thrill from winning projects, writing proposals, pitching, and chasing down new leads to grow clients across the business.
- Making people around you better. You're generous with what you know and support others in their development so our overall work is continuously getting sharper.
ABOUT WORKING HERE
We are a diverse team, we value creativity, ‘plussing’ and teamwork. To help create this environment we offer a flexible working and supportive environment. This includes the following benefits:
- Starting salary for this position is in the range of GBP £ 50-60k commensurate with experience.
- 25 days paid vacation per annum + public holidays + whole company wellness week between Christmas and New Year.
- Health & wellness cash allowance.
- 12 weeks paid maternity leave or 4 weeks paid paternity leave.
- The office. We have a private space in a cosy co-working space right beside Blackfriars Bridge in central London.
SYNTHESIS IS A CREATIVE DATA CONSULTANCY
We help future proof business by making sense of the world’s data. We partner with industry leaders like Netflix, Nike, PepsiCo and Airbnb, to define their audiences and how their needs will evolve over the short and long term. We do this through Human Centred Data Science. Our team brings together diverse specialists from computer science, digital anthropology and engineering, digital forensics, script writing and humanities.
WHY SYNTHESIS?
Since our launch in 2017, we’ve been reimagining the world of marketing and strategy. Building deep global partnerships in entertainment, travel, F&B and beauty categories. We answer complex, future facing questions by detecting early signals of change and surfacing opportunities to win with new audiences. Our specialised solutions are rooted in culture and tested in data science to give our partners the confidence to act. Our Culture team helps brands turn cultural insight into growth. Our work informs strong brand foundations, defines distinctive positioning territories, identifies innovation opportunities, and culturally relevant creative expressions and activations.
Example challenges we’ve worked on recently include:
- Helping a World Cup sponsor identify the cultural narratives most likely to amplify creative effectiveness and tournament activation.
- Uncovering culturally rooted functional needs to inform innovation strategy for a leading food and beverage brand.
- Exploring the changing role of family in modern society to shape culturally resonant, human-centred positioning for a technology platform.
Synthesis EMEA Culture Strategist (Spanish Speaking) employer: Synthesis
At Synthesis, we pride ourselves on being an excellent employer that fosters a vibrant and inclusive work culture in the heart of London. Our commitment to employee growth is evident through our flexible working environment, generous benefits including wellness allowances and extensive parental leave, and opportunities to collaborate with industry leaders on innovative projects. Join us to be part of a diverse team that values creativity and teamwork while making a meaningful impact in the world of data consultancy.
StudySmarter Expert Advice🤫
We think this is how you could land Synthesis EMEA Culture Strategist (Spanish Speaking)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Synthesis and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Synthesis are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Synthesis on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Synthesis. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Synthesis EMEA Culture Strategist (Spanish Speaking)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Synthesis. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Synthesis:Show us that you’ve done your homework! In your application, briefly mention what you admire about Synthesis’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Synthesis
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Synthesis will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Synthesis, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.