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For Companies At a Glance
- Tasks: Lead the creation of engaging copy across various platforms and mentor the writing team.
- Company: Join Synthesia, an innovative AI video communications platform transforming content creation.
- Benefits: Enjoy flexible hybrid work, free lunches, competitive salary, stock options, and generous leave policies.
- Why this job: Be part of a mission to simplify video production and enhance communication in businesses.
- Qualifications: Experience in B2B SaaS, strong editing skills, and excellent written English are essential.
- Other info: Participate in regular socials, company retreats, and a recruitment referral scheme.
The predicted salary is between 36000 - 60000 £ per year.
From your everyday PowerPoint presentations to Hollywood movies, AI will transform the way we create and consume content. Today, people want to watch and listen, not read — both at home and at work. Despite the clear preference for video, communication and knowledge sharing in the business environment are still dominated by text, largely because high-quality video production remains complex and challenging to scale - until now. We're on a mission to make video easy for everyone. Born in an AI lab, our AI video communications platform simplifies the entire video production process, making it easy for everyone, regardless of skill level, to create, collaborate, and share high-quality videos. Whether it's for delivering essential training to employees and customers or marketing products and services, Synthesia enables large organizations to communicate and share knowledge through video quickly and efficiently. We’re trusted by leading brands such as Heineken, Zoom, Xerox, McDonald’s and more.
The Role
We’re looking for a full-time Lead Writer to own all things copy at Synthesia. From brand narratives to landing pages, you’ll turn complex ideas and products into clear, simple, and engaging messages. If you have a talent for making the complex feel effortless, this role is for you.
What You’ll Do:
- Develop and own the brand’s voice: create and maintain a consistent tone of voice across all channels, from marketing campaigns to internal communications.
- Write website copy and sales materials: write clear landing pages, one-pagers, pitch decks, and other sales collateral that communicate our value simply and effectively.
- Write scripts for videos: create scripts that explain complex ideas in simple terms while keeping audiences engaged.
- Mentor the team: help others align with the brand’s voice and improve their writing to ensure consistency across the company.
We’d love to hear from you if…
- You’ve worked in B2B SaaS: you know the ins and outs of B2B SaaS and have seen how messaging evolves as companies scale.
- You focus on clarity: you have a knack for turning complex ideas into clear, simple, and effective messaging.
- You’re an editor at heart: you enjoy working hands-on with content and know how to give feedback that helps others improve.
- English is your native (or near-native) language: you have impeccable written and verbal communication skills.
- You’re proactive: always ready to roll up your sleeves and get to work.
Our culture
At Synthesia, we expect everyone to:
- Put the Customer First
- Own it & Go Direct
- Make the Journey Fun
A hybrid, flexible approach to work where you have access to a lovely office space in Oxford Circus with free lunches on a Wednesday and Friday. A competitive salary + stock options. 25 days of annual leave + public holidays (plus the option to take 5 days unpaid leave and carry 5 days over). Private healthcare through AXA, including mental health support through the Stronger Minds service. Pension contribution - Synthesia contributes 3% and employee contributes 5% on qualifying earnings. Cycle to work scheme. You will join an established company culture with optional regular socials and company retreats. Paid parental leave entitling primary caregivers to 16 weeks of full pay, and secondary 5 weeks of full pay. You can participate in a generous recruitment referral scheme if you help us to hire. The equipment you need to be successful in your role.
Lead Writer employer: Synthesia
Contact Detail:
Synthesia Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Writer
✨Tip Number 1
Familiarise yourself with the B2B SaaS landscape. Understanding the nuances of this industry will help you speak the same language as the team and demonstrate your expertise during discussions.
✨Tip Number 2
Showcase your ability to simplify complex ideas. Prepare examples of your previous work where you've successfully turned intricate concepts into clear, engaging content, as this is a key requirement for the Lead Writer role.
✨Tip Number 3
Highlight your editing skills. Be ready to discuss how you've mentored others in writing and provided constructive feedback, as this aligns with the mentoring aspect of the position.
✨Tip Number 4
Research Synthesia's brand voice and values. Understanding their tone and messaging will allow you to align your application and conversations with what they are looking for in a Lead Writer.
We think you need these skills to ace Lead Writer
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a Lead Writer at Synthesia. Familiarise yourself with their brand voice and the type of content they produce, as this will help you tailor your application.
Craft a Compelling CV: Highlight your experience in B2B SaaS and any relevant writing roles. Focus on your ability to simplify complex ideas and showcase examples of your work that demonstrate clarity and engagement.
Write a Tailored Cover Letter: In your cover letter, express your passion for video communication and how your skills align with Synthesia's mission. Mention specific projects or experiences that relate to the job description, particularly your ability to develop a consistent tone of voice.
Showcase Your Writing Skills: If possible, include samples of your writing that reflect your ability to create clear and engaging content. This could be links to landing pages, scripts, or any other relevant materials that demonstrate your expertise in writing for diverse audiences.
How to prepare for a job interview at Synthesia
✨Showcase Your Writing Skills
As a Lead Writer, your writing skills are paramount. Bring samples of your previous work that demonstrate your ability to simplify complex ideas and engage audiences. Be prepared to discuss your writing process and how you adapt your style to different formats.
✨Understand the Brand's Voice
Familiarise yourself with Synthesia's brand voice before the interview. This will help you articulate how you can contribute to maintaining and evolving that voice across various channels. Think about examples where you've successfully developed or adapted a brand's tone.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving abilities and how you handle feedback. Prepare scenarios where you've had to mentor others in writing or improve messaging for clarity. This will showcase your editing skills and your proactive approach.
✨Demonstrate Your B2B SaaS Knowledge
Since the role requires experience in B2B SaaS, be ready to discuss industry trends and how messaging evolves as companies grow. Share insights on how you’ve tailored content for different audiences within the B2B space to highlight your expertise.
