At a Glance
- Tasks: Shape Synthesia's social voice across platforms like LinkedIn, TikTok, and YouTube.
- Company: Join a leading AI video platform valued at $4 billion.
- Benefits: Competitive salary, hybrid work model, and a creative team environment.
- Other info: Collaborate with a dynamic team of creators and make an impact.
- Why this job: Be a key player in the conversation around AI and human creativity.
- Qualifications: Strong writing skills, curiosity about AI, and a knack for distribution.
The predicted salary is between 50000 - 70000 £ per year.
Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017, the company is headquartered in London, with offices and teams across Europe and the US. As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations.
About the role
Most people think AI is coming for their job. We think it’s coming for the boring parts of it. We’re looking for a Culture Editor — someone who’s plugged into the conversation at a level that goes beyond posting. Someone who understands that the debate happening right now around AI and human creativity is one of the most consequential of our time, and who wants to be an active voice in shaping it. You'd own how Synthesia shows up across LinkedIn, X, Instagram, TikTok, and YouTube. Not just posting. Thinking. Helping figure out what a leading AI company should sound like in culture, and then making it happen.
The team
You’ll report into the Head of Social Media and work alongside a team of six, including videographers, editors, and creators who produce exceptional content in-house across every format and channel. This team can make anything. What they need from you is someone who knows how to make it travel. You’ll be the distribution brain of the group, helping everyone point their energy in the right direction, understanding what works where and why, and making sure the best ideas actually reach the people they should.
What you’ll be doing
- Owning Synthesia's presence across LinkedIn, X, Instagram, TikTok, and YouTube, day to day and long term
- Shaping the social voice and narrative around AI, creativity, and the future of work
- Building a content calendar that has rhythm without losing soul
- Engaging with our community in a way that’s fun, thoughtful and real
- Tracking what works, spotting trends, and knowing when the numbers are telling the story and when they’re not
We'd love to hear from you if...
- You think in distribution. You don't just ask "is this good?" You ask "who is this for, where will it land, and how do we get it there?"
- You’re genuinely curious about AI and what it means for human creativity and the future of work.
- You’re optimistic about where this is going. You believe AI can make work more human, not less, and you want to help tell that story.
- You know when something lands and when it doesn’t, and you can usually explain why. Instinct first, data second.
- You write well, with a point of view and a specific voice.
- You’re organized enough to run the machine, but you’d be bored in a role that was only that.
- You don’t need a brief to know what to post. You need room to move.
Location: London or New York · Full-time · Hybrid (3 days in office)
Culture Editor employer: Synthesia
At Synthesia, we pride ourselves on being at the forefront of AI innovation, offering a dynamic work environment that fosters creativity and collaboration. Our London headquarters is not just a workplace; it's a hub for forward-thinking individuals who are passionate about shaping the future of visual communication. With ample opportunities for professional growth, a supportive culture that values diverse perspectives, and the chance to work alongside some of the brightest minds in the industry, joining us as a Culture Editor means becoming part of a mission-driven team that is redefining how businesses communicate.
StudySmarter Expert Advice🤫
We think this is how you could land Culture Editor
✨Tip Number 1
Get to know the company culture before you even step in for an interview. Dive into their social media, read up on their latest projects, and understand their voice. This way, when you chat with them, you can show that you're not just another candidate but someone who genuinely gets what they're about.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events where Synthesia might be present. A friendly chat can go a long way, and who knows, they might even put in a good word for you!
✨Tip Number 3
Prepare some killer questions for your interview. Think beyond the usual 'What’s the team like?' and ask about their vision for AI in creativity. This shows you're not just interested in the role but are also keen on being part of the bigger picture.
✨Tip Number 4
Don’t forget to showcase your unique voice and perspective during interviews. Share your thoughts on how AI can enhance creativity and engage audiences. This is your chance to stand out and show them why you’re the perfect fit for the Culture Editor role!
We think you need these skills to ace Culture Editor
Some tips for your application 🫡
Show Your Voice:When you're writing your application, let your personality shine through! We want to see your unique perspective on AI and creativity. Don’t just stick to the basics; show us how you think and what makes you tick.
Tailor Your Content:Make sure to customise your application for the Culture Editor role. Highlight your experience with social media and content distribution, and explain how you can help shape Synthesia's voice in the digital space. We love a good fit!
Engage with Us:Don’t hesitate to engage with our content on social media before applying. Show us that you’re already part of the conversation around AI and creativity. It’ll give us a glimpse of how you interact with our community!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important details about the role. Let’s make it happen!
How to prepare for a job interview at Synthesia
✨Know Your AI Stuff
Make sure you’re up to speed on the latest trends in AI and how they relate to creativity. Synthesia is looking for someone who can engage in meaningful conversations about AI's impact on work, so brush up on current debates and be ready to share your thoughts.
✨Show Off Your Distribution Skills
Prepare examples of how you've successfully distributed content in the past. Think about what strategies worked, how you measured success, and how you adapted based on data. This role is all about making ideas travel, so demonstrate that you know how to get them where they need to go.
✨Craft a Unique Voice
Since you'll be shaping Synthesia's social voice, come prepared with ideas on how to convey their narrative around AI and creativity. Think about what tone and style resonate with audiences on different platforms and be ready to discuss how you would implement that.
✨Engage with Authenticity
Synthesia values genuine engagement, so think about how you can connect with their community in a fun and thoughtful way. Prepare to discuss your approach to building relationships online and how you would foster a sense of community around their brand.
