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- Tasks: Create winning ads by researching trends and developing scroll-stopping concepts.
- Company: Join Synthesia, a fast-growing AI video communications platform transforming content creation.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Why this job: Be at the forefront of video marketing and make a real impact in a dynamic team.
- Qualifications: Strong creative instincts and experience in ad production or marketing.
- Other info: Join a unicorn company trusted by top brands and enjoy a vibrant, collaborative culture.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Great to have you here — thanks for checking out this role. We are looking for a Creative Strategist who can turn inspiration (from trends, organic posts and other ads) into high-performing ads, write hooks and scripts, brief creators, and help us produce a lot of ads every single month. You’ll also help expand and level-up Synthesia’s small but fast-growing creator community — finding new creators, and enabling them to produce winning ads at scale.
If you can spot a winning angle just by scrolling your feed — and turn that instinct into a clear, actionable brief — this one’s for you. Welcome to the video first world! From your everyday PowerPoint presentations to Hollywood movies, AI will transform the way we create and consume content. Today, people want to watch and listen, not read — both at home and at work.
Despite the clear preference for video, communication and knowledge sharing in the business environment are still dominated by text, largely because high-quality video production remains complex and challenging to scale — until now. Meet Synthesia. We’re on a mission to make video easy for everyone. Our AI video communications platform simplifies the entire video production process, making it easy for everyone, regardless of skill level, to create, collaborate, and share high-quality videos.
Whether it’s for delivering essential training to employees and customers or marketing products and services, Synthesia enables large organizations to communicate and share knowledge through video quickly and efficiently. We’re trusted by leading brands such as Heineken, Zoom, Xerox, McDonald’s and more.
About the role: This role sits at the heart of our performance creative engine. As a Creative Strategist, you’ll work closely with our Creative Strategy Lead, performance marketing team, motion designers, and our early but fast-growing network of content creators. Your mission is simple: Create winning ads. You’ll be the one researching trends, hunting for and developing scroll-stopping ad concepts, and turning those insights into weekly creative briefs that creators and our internal team can execute on immediately.
What you’ll do: Produce weekly creative directions for our internal “ad production engine”: performance-driven creative angles for different audiences.
Creative Strategist employer: Synthesia
Contact Detail:
Synthesia Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist
✨Tip Number 1
Get to know the company inside out! Before your interview, dive into Synthesia's mission and values. Understanding what makes us tick will help you tailor your responses and show that you're genuinely interested in being part of our creative journey.
✨Tip Number 2
Show off your creativity! Bring examples of your past work that highlight your ability to create engaging ads. Whether it's a portfolio or a few standout projects, let us see how you can turn inspiration into action — we love seeing fresh ideas!
✨Tip Number 3
Network like a pro! Connect with current employees on LinkedIn or join relevant groups. Engaging with our community can give you insider tips and might even lead to a referral — which is always a bonus when applying through our website!
✨Tip Number 4
Prepare for the unexpected! In interviews, we might throw some curveball questions your way to see how you think on your feet. Practice brainstorming ad concepts or trends on the spot — it’ll show us you’re ready for the fast-paced world of video creation!
We think you need these skills to ace Creative Strategist
Some tips for your application 🫡
Show Your Creative Side: When you're applying for the Creative Strategist role, let your creativity shine through in your written application. Use engaging language and showcase your unique style to grab our attention right from the start!
Tailor Your Application: Make sure to customise your application to reflect the job description. Highlight your experience with trends, ad concepts, and any relevant projects that demonstrate your ability to create winning ads. We love seeing how you connect your skills to what we do!
Be Clear and Concise: While we appreciate creativity, clarity is key! Make your points straightforward and easy to understand. We want to see your thought process, so structure your application well and avoid fluff — get straight to the good stuff!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Synthesia
✨Know Your Trends
Before the interview, dive deep into current trends in video marketing and advertising. Be ready to discuss how you can leverage these trends to create high-performing ads. Show them that you’re not just aware of what’s happening but that you can turn those insights into actionable strategies.
✨Showcase Your Creativity
Prepare a portfolio of your previous work that highlights your creative process. Bring examples of ad concepts you've developed or campaigns you've worked on. This will give the interviewers a clear picture of your ability to generate scroll-stopping ideas and how you translate inspiration into effective briefs.
✨Understand Their Mission
Familiarise yourself with Synthesia's mission to simplify video production. Think about how your skills as a Creative Strategist align with this goal. During the interview, express your enthusiasm for making video accessible and share ideas on how you could contribute to their vision.
✨Ask Insightful Questions
Prepare thoughtful questions that show your interest in the role and the company. Ask about their current challenges in ad production or how they measure the success of their campaigns. This not only demonstrates your engagement but also gives you valuable insights into their operations.
