At a Glance
- Tasks: Drive revenue growth in the Beverages sector through strategic account development and customer relationships.
- Company: Join Synergy Flavors, a purpose-driven leader in food and beverage ingredients.
- Benefits: Enjoy competitive salaries, comprehensive benefits, and an inclusive workplace culture.
- Other info: Flexible travel opportunities and a chance to shape the future of our industry.
- Why this job: Make a real impact in the food industry while working with innovative flavour solutions.
- Qualifications: 10+ years in the flavour or food ingredients industry, with strong beverage segment experience.
The predicted salary is between 70000 - 90000 £ per year.
Company Overview
Synergy Flavors, part of the Carbery Group, is more than just a leading international supplier of ingredients to the global food and beverage industry – we’re a team driven by purpose. Our vision is simple yet powerful: enriching lives through healthier and tastier foods. We believe great flavor starts with great people. That’s why we’re committed to hiring creative, passionate individuals who want to make a real impact. With deep expertise across food, beverage, and nutrition, our teams develop high-quality taste solutions that inspire innovation and elevate everyday experiences.
Role Responsibilities
- As a Senior Business Development Lead, Beverages, you will be responsible for accelerating revenue growth across existing and new customer accounts within the Beverages Category.
- This role combines strategic account development with commercial execution, focusing on increasing market share through data‑driven decisions and a customer‑centric approach that delivers measurable business outcomes.
- You will work cross‑functionally with Category Marketing and R&D to deliver tailored flavour solutions that meet evolving customer needs.
- Own and grow a portfolio of key accounts across the UK and mainland Europe.
- Develop and execute strategic account plans with clear commercial goals.
- Build strong, trust‑based relationships with customers, becoming a go‑to advisor for flavour solutions.
- Coach and lead Beverages teams across regions and countries, fostering high performance, collaboration, and delivery of strategic objectives.
- Lead sales strategy and execution for the assigned category, aligned with market trends and customer needs.
- Identify and convert new business opportunities to drive revenue and margin growth.
- Collaborate with Marketing and R&D to shape and promote category‑specific offerings.
- Drive customer acquisition and retention through compelling, insight‑led proposals.
- Champion cross‑selling across Synergy’s full flavour and technology portfolio to maximise account value.
- Represent Synergy at trade shows and industry events to build brand presence and gather market intelligence.
- Build, manage and drive a robust sales pipeline; deliver accurate forecasts and performance reporting.
- Monitor category and customer performance, adjusting strategies to meet commercial targets.
- Act as a connector across commercial, Category marketing, and technical teams to ensure alignment and execution.
- Anticipate market needs and important changes to mitigate risk and capitalise on opportunities.
Essential Requirements
- Minimum 10 years’ experience in the flavour or food ingredients industry, with strong exposure to the Beverages segment.
- Ability to develop and execute long‑term customer growth plans aligned with category strategy.
- Experience managing commercial budgets and tracking performance against growth KPIs.
- Proven ability to lead cross‑functional initiatives and influence across commercial, R&D, and technical teams.
- Excellent communication, negotiation, and presentation skills, with the ability to influence at all levels.
- Flexibility to travel up to 50% of the time, depending on business needs and customer requests.
Desirable Requirements
- Degree in Food Science, Business, Marketing, or a related field.
- Experience managing accounts across multiple markets or regions.
- Experience working across both B2B and B2C environments.
- Familiarity with CRM platforms and sales reporting tools.
Benefits and Commitment
We offer competitive salaries, comprehensive benefits, and an inclusive workplace where your skills, perspectives, and experience help shape the future of our industry.
EEO Statement
Carbery Group is proud to be an Equal Opportunity Employer, committed to fostering a supportive work environment.
Senior Business Development Lead, Beverages employer: Synergy Flavours Ltd
At Synergy Flavors, part of the Carbery Group, we pride ourselves on being an exceptional employer that values creativity and passion in our team. Our inclusive workplace fosters collaboration and innovation, providing ample opportunities for professional growth while working on exciting projects that enrich lives through healthier and tastier foods. With competitive salaries and a commitment to employee development, we empower our staff to make a meaningful impact in the global food and beverage industry.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Business Development Lead, Beverages
✨Network Like a Pro
Get out there and connect with people in the industry! Attend trade shows, industry events, and local meetups. Building relationships can open doors to opportunities that aren’t even advertised.
✨Show Off Your Expertise
When you get the chance to chat with potential employers, don’t hold back on sharing your knowledge. Discuss trends in the beverages sector or innovative flavour solutions you've worked on. This will position you as a go-to expert!
✨Tailor Your Approach
Every company is different, so make sure you tailor your pitch to Synergy Flavors. Highlight how your experience aligns with their mission of enriching lives through healthier foods and your ability to drive revenue growth.
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team.
We think you need these skills to ace Senior Business Development Lead, Beverages
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the specific skills and experiences that align with the Senior Business Development Lead role. Highlight your experience in the beverages segment and any relevant achievements that showcase your ability to drive revenue growth.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about the food and beverage industry and how your background makes you the perfect fit for our team. Don’t forget to mention your strategic account development experience!
Showcase Your Achievements:When detailing your work history, focus on quantifiable achievements. Use numbers to illustrate how you've successfully increased market share or driven customer acquisition in previous roles. We love seeing concrete results!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re genuinely interested in joining our team at Synergy Flavors!
How to prepare for a job interview at Synergy Flavours Ltd
✨Know Your Flavours
Before the interview, dive deep into Synergy Flavors' product offerings and their unique flavour solutions. Understanding their portfolio will not only show your genuine interest but also help you discuss how your experience aligns with their needs in the Beverages category.
✨Showcase Your Strategic Mindset
Prepare to discuss specific examples of how you've developed and executed long-term customer growth plans in the past. Highlight your ability to make data-driven decisions and how you've successfully increased market share in previous roles.
✨Build Relationships
Since this role involves building trust-based relationships with customers, think of ways to demonstrate your relationship-building skills. Share stories that illustrate your ability to connect with clients and become a trusted advisor for flavour solutions.
✨Be Ready to Collaborate
This position requires cross-functional collaboration, so be prepared to discuss how you've worked with marketing, R&D, and technical teams in the past. Emphasise your communication and negotiation skills, and how they’ve helped you lead successful initiatives.