At a Glance
- Tasks: Drive revenue growth and build strong customer relationships in the Beverages sector.
- Company: Join Synergy Flavors, a purpose-driven leader in food and beverage ingredients.
- Benefits: Competitive salary, comprehensive benefits, and a supportive, inclusive workplace.
- Other info: Opportunity to travel and represent the brand at trade shows and industry events.
- Why this job: Make a real impact in a dynamic industry while collaborating with passionate teams.
- Qualifications: 10+ years in flavour or food ingredients, strong commercial acumen, and leadership skills.
The predicted salary is between 60000 - 80000 £ per year.
Company Overview
Synergy Flavors, part of the Carbery Group, is more than just a leading international supplier of ingredients to the global food and beverage industry—we’re a team driven by purpose. Our vision is simple yet powerful: enriching lives through healthier and tastier foods. We believe great flavor starts with great people. That’s why we’re committed to hiring creative, passionate individuals who want to make a real impact. With deep expertise across food, beverage, and nutrition, our teams develop high-quality taste solutions that inspire innovation and elevate everyday experiences.
Your Role in Synergy's Success
How You Will Contribute
As a Senior Business Development Lead, Beverages, you will be responsible for accelerating revenue growth across existing and new customer accounts within the Beverages Category. This role combines strategic account development with a strong commercial execution, focusing on increasing market share through data-driven decision-making and a customer centric approach that delivers measurable business outcomes. You will work cross-functionally with Category Marketing and R&D to deliver tailored flavour solutions that meet our customer evolving needs. Success in this role requires a results-driven mindset, strong commercial acumen, and the ability to build trust-based relationships that deliver long-term value.
As a Senior Business Development Lead, Beverages, You Will:
- Own and grow a portfolio of key accounts across the UK and mainland Europe.
- Develop and execute strategic account plans with clear commercial goals.
- Build strong, trust-based relationships with customers, becoming a go-to advisor for flavour solutions.
- Coach and lead Beverages teams across regions and countries, fostering high performance, collaboration, and delivery of strategic objectives through strong leadership and continuous support.
- Lead sales strategy and execution for the assigned category, aligned with market trends and customer needs.
- Identify and convert new business opportunities to drive revenue and margin growth.
- Collaborate with Marketing and R&D to shape and promote category-specific offerings.
- Drive customer acquisition and retention through compelling, insight-led proposals.
- Champion cross-selling across Synergy’s full flavour and technology portfolio to maximise account value.
- Represent Synergy at trade shows and industry events to build brand presence and gather market intelligence.
- Build, manage and drive a robust sales pipeline; deliver accurate forecasts and performance reporting.
- Monitor category and customer performance, adjusting strategies to meet commercial targets.
- Act as a connector across commercial, Category marketing, and technical teams to ensure alignment and execution.
- Anticipate market needs and important changes to mitigate risk and capitalise on opportunities.
Essential Requirements
- Minimum 10 years’ experience in the flavour or food ingredients industry, with strong exposure to the Beverages segment.
- Ability to develop and execute long-term customer growth plans aligned with category strategy.
- Experience managing commercial budgets and tracking performance against growth KPIs.
- Proven ability to lead cross-functional initiatives and influence across commercial, R&D, and technical teams.
- Excellent communication, negotiation, and presentation skills, with the ability to influence at all levels.
- Flexibility to travel up to 50% of the time, depending on business needs and customer requests.
Desirable Requirements
- Degree in Food Science, Business, Marketing, or a related field.
- Experience managing accounts across multiple markets or regions.
- Experience working across both B2B and B2C environments.
- Familiarity with CRM platforms and sales reporting tools.
Our Commitment to our People
We are a diverse and growing workforce of over 1,000 people across eight countries globally. As we continue to grow, we want to ensure that Carbery Group continues to be a place where people are supported to develop and feel that they can do their best work. We are committed to driving growth, developing future capability and delivering results through our dedicated teams. We offer competitive salaries, comprehensive benefits, and an inclusive workplace where your skills, perspectives, and experience help shape the future of our industry. Join us and be part of a team that values collaboration and makes a meaningful impact - from local communities to global markets. Carbery Group is proud to be an Equal Opportunity Employer, committed to fostering a supportive work environment.
Senior Business Development Lead, Beverages employer: Synergy Flavors
At Synergy Flavors, part of the Carbery Group, we pride ourselves on being an exceptional employer that values creativity and passion in our workforce. Our inclusive culture fosters collaboration and innovation, providing ample opportunities for professional growth while offering competitive salaries and comprehensive benefits. Join us in our mission to enrich lives through healthier and tastier foods, and be part of a team that makes a meaningful impact across the UK and mainland Europe.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Business Development Lead, Beverages
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at trade shows or local events. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Be the expert! Stay updated on market trends and customer needs in the beverages sector. When you chat with potential employers, show them you know your stuff and can bring value to their team.
✨Tip Number 3
Tailor your pitch! When you get the chance to meet hiring managers, make sure to highlight how your experience aligns with their goals. Show them you're the perfect fit for driving revenue growth.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our mission at Synergy Flavors.
We think you need these skills to ace Senior Business Development Lead, Beverages
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Business Development Lead role. Highlight your experience in the beverages segment and how it aligns with our mission at Synergy Flavors. We want to see how you can contribute to enriching lives through healthier and tastier foods!
Showcase Your Achievements:When detailing your past roles, focus on specific achievements that demonstrate your ability to drive revenue growth and build strong customer relationships. Use numbers and data where possible to show the impact you've made—this will help us see your potential!
Be Authentic:Let your personality shine through in your application. We’re looking for passionate individuals who want to make a real impact. Share your motivations and what excites you about the role and our industry. We love seeing genuine enthusiasm!
Apply Through Our Website:For the best chance of success, make sure to apply directly through our website. This helps us keep track of your application and ensures it reaches the right people. Plus, it shows you're keen on joining our team at Synergy Flavors!
How to prepare for a job interview at Synergy Flavors
✨Know Your Flavours
Before the interview, dive deep into Synergy Flavors' product offerings, especially in the Beverages category. Familiarise yourself with their key ingredients and how they enhance flavour profiles. This knowledge will not only impress your interviewers but also show your genuine interest in the role.
✨Showcase Your Commercial Acumen
Prepare to discuss specific examples of how you've driven revenue growth in previous roles. Highlight your experience with strategic account development and how you've used data-driven decision-making to achieve measurable outcomes. This will demonstrate that you have the results-driven mindset they're looking for.
✨Build Trust-Based Relationships
Think of examples where you've successfully built strong relationships with clients or stakeholders. Be ready to explain how you became a trusted advisor and how that contributed to long-term value. This aligns perfectly with the company's focus on customer-centric approaches.
✨Be Ready to Collaborate
Since the role involves working cross-functionally with teams like Marketing and R&D, prepare to discuss your experience in leading cross-functional initiatives. Share how you've fostered collaboration in the past and how you plan to do so at Synergy. This will show that you're not just a lone wolf but a team player who can drive strategic objectives.
