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- Tasks: Join our team to enhance search engine performance through advanced SEO strategies and analytics.
- Company: We are a dynamic company focused on driving digital success for our clients.
- Benefits: Enjoy hybrid working with flexibility and the chance to work in a vibrant London environment.
- Why this job: This role offers hands-on experience with cutting-edge tools and impactful projects in E-commerce SEO.
- Qualifications: Proven SEO experience, strong analytical skills, and familiarity with GA4, GTM, and BigQuery required.
- Other info: Contract position for 3-6 months, perfect for those looking to make a significant impact.
The predicted salary is between 36000 - 60000 £ per year.
SEO Optimisation Consultant
Contract 3-6 months
Outside IR35
Hybrid working (London 2-3 days per week)
We are looking for an experienced SEO Optimisation Consultant to join our clients team and drive search engine performance through advanced SEO strategies, technical expertise, and data-driven insights. If you have a strong background in SEO analytics, backlink strategies, and E-commerce SEO, we’d love to hear from you.
Key Responsibilities:
- Develop and implement backlink strategies , including link-building and outreach campaigns, ensuring high-quality backlinks.
- Utilize Google Tag Manager (GTM) to set up, manage, and troubleshoot tracking tags for SEO and marketing efforts.
- Analyze organic traffic, user behavior, and SEO performance using Google Analytics 4 (GA4) .
- Extract and analyze large datasets from BigQuery (BQ) to derive SEO insights and create performance forecasts.
- Optimize and manage Google Business Profile for improved local SEO performance.
- Set up and manage custom tags, triggers, and variables in GTM to track key SEO and marketing KPIs.
- Create and automate reports using Looker Studio (formerly Data Studio) to monitor marketing performance.
- Develop custom reporting dashboards integrating GA4, BigQuery, and APIs for campaign analysis.
- Work with E-commerce platforms (Shopify, Magento, WooCommerce, BigCommerce) to optimise performance, user experience, and search visibility.
- Set up and optimise Google Merchant Center product feeds and Shopping Ads to ensure compliance and enhance visibility.
- Implement conversion rate optimisation (CRO) techniques, including A/B testing and checkout flow improvements.
- Track and improve performance metrics , including E-commerce tracking in GA4 to monitor sales performance, funnel drop-offs, and customer retention.
Key Skills & Experience:
- Proven experience in SEO strategy development , backlink acquisition, and technical SEO.
- Hands-on expertise with GA4, GTM, and BigQuery for SEO analytics and reporting.
- Strong knowledge of SQL for extracting and analysing large datasets.
- Experience with Looker Studio for data visualization and performance tracking.
- Familiarity with major E-commerce platforms and their SEO best practices.
- Understanding of Google Merchant Center and Shopping Ads optimisation.
- Ability to conduct CRO and optimize website conversion funnels.
- Strong analytical and problem-solving skills with a data-driven approach.
If you are available and interested please send a current CV for review.
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SEO Optimisation Consultant employer: Synergetic
Contact Detail:
Synergetic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Optimisation Consultant
✨Tip Number 1
Make sure to showcase your hands-on experience with Google Analytics 4 and Google Tag Manager. Highlight specific projects where you've successfully implemented tracking tags or analyzed organic traffic, as this will demonstrate your technical expertise.
✨Tip Number 2
Familiarize yourself with the latest SEO trends and best practices, especially regarding backlink strategies and E-commerce SEO. Being able to discuss recent changes in the industry during your interview can set you apart from other candidates.
✨Tip Number 3
Prepare to discuss your experience with data visualization tools like Looker Studio. Bring examples of dashboards you've created that track SEO performance metrics, as this will show your ability to communicate complex data effectively.
✨Tip Number 4
If you have experience with A/B testing and conversion rate optimization, be ready to share specific results from your past work. This will highlight your analytical skills and your ability to drive measurable improvements in SEO performance.
We think you need these skills to ace SEO Optimisation Consultant
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in SEO strategy development, backlink acquisition, and technical SEO. Use specific examples that demonstrate your hands-on expertise with GA4, GTM, and BigQuery.
Craft a Compelling Cover Letter: In your cover letter, express your passion for SEO and how your skills align with the key responsibilities listed in the job description. Mention your familiarity with E-commerce platforms and your ability to conduct conversion rate optimization.
Showcase Your Analytical Skills: Provide examples of how you've used data-driven insights to improve SEO performance. Highlight any experience you have with Looker Studio for data visualization and performance tracking.
Highlight Relevant Projects: If you've worked on projects involving Google Merchant Center or Shopping Ads, be sure to mention these. Discuss how you optimized product feeds and enhanced visibility to demonstrate your practical knowledge.
How to prepare for a job interview at Synergetic
✨Showcase Your SEO Expertise
Be prepared to discuss your previous experience with SEO strategies, particularly in backlink acquisition and technical SEO. Highlight specific projects where you successfully improved search engine performance.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, be ready to explain how you've used tools like Google Analytics 4, GTM, and BigQuery to derive insights. Share examples of how your data-driven approach led to successful outcomes.
✨Familiarize Yourself with E-commerce Platforms
Make sure you understand the SEO best practices for major E-commerce platforms like Shopify and Magento. Be prepared to discuss how you've optimized user experience and search visibility on these platforms.
✨Prepare for Technical Questions
Expect questions about setting up and managing tracking tags in GTM, as well as optimizing Google Merchant Center. Brush up on your technical knowledge to confidently answer any queries related to these areas.
