At a Glance
- Tasks: Lead client engagement across Europe, driving media strategy and team development.
- Company: Syneos Health, a global leader in biopharmaceutical solutions.
- Benefits: Diverse workplace, career growth, and the chance to impact patient lives.
- Other info: Join a dynamic team dedicated to innovative solutions in the healthcare industry.
- Why this job: Shape healthcare marketing strategies and make a real difference in patients' lives.
- Qualifications: 10+ years in paid media, strong analytical skills, and healthcare experience required.
The predicted salary is between 58500 - 71500 £ per year.
The VP, Media – Europe Lead is the overall lead for the entire Evolvics client engagement across Europe, overseeing the global business on behalf of the client. This position reports to the Managing Director, Evolvics and is a key member of the team responsible for the health, growth, and performance of the Evolvics business across the region.
As the senior client relationship owner, this role serves as the primary point of escalation and partners closely with the strategy team to align the media approach to the client's goals and objectives. This leader owns the SOWs, financial approach, and account P&L, including margin, profitability, and forecasting, while managing, mentoring, and developing the account team, including day-to-day resourcing.
The role leads the connection planning team as it transitions into media plan details and activation, drives organic growth and account expansion within the client, and ensures quality control and integration across strategy, planning, activation, and analytics.
- Overall lead of the entire client engagement
- Senior client relationship owner and primary point of escalation
- Partners closely with the strategy team to align our media approach to client goals and objectives
- Leads the connection planning team as it transitions into media plan details and activation
- Owns SOWs, the financial approach, and account P&L (margin, profitability, and forecasting)
- Manages, mentors, and develops the connection planning team, including day-to-day resourcing
- Drives organic growth and account expansion within the client
- Ensures quality control and integration across strategy, planning, activation, and analytics
Experience:
- 10+ years plus experience in paid media delivery; at least 5 of which should be in a senior management or SME capacity
- Must have healthcare/pharma experience
- Must have experience working with other internal agencies and external clients
- Must have a bachelor's degree
- Strong analytical and problem solving skills are a must – experience navigating complex clients a must
- Demonstrated success in managing a cross-functional team
- Excellent interpersonal and communication skills - Demonstrated experience working in a client facing capacity with procurement and client brand teams and with an agency leadership team
Key Competencies for Position:
- Presentation Skills: Is effective and dynamic in a variety of formal presentation settings: one-on-one, small/large groups, with peers, direct reports, and supervisors; is effective in selling creative services rationale and work both inside and outside of the organization
- Financial literacy and strong business acumen – understands organic growth revenue targets and passionate about maneuvering the business to achieve them
- Communication: Communicates clearly and succinctly in a variety of communication settings and styles. Is good at establishing clear directions for the Activation Group; sets stretching objectives; distributes the workload appropriately; lays out work in a well-planned and organized manner; maintains two-way dialog with others on work and results
- Automation: Experience leveraging the power of AI to support increased productivity in a dynamic and fast paced environment
At Syneos Health, we are dedicated to building a diverse, inclusive and authentic workplace. At times, we will consider transferable skills from previous roles.
Why Syneos Health Communications? We are powered by Syneos Health, a global professional services organization designed to help the biopharmaceutical industry shorten the distance from lab to life®. We have a proven pedigree in health, with industry titans in every facet of healthcare. This eliminates guesswork and fuels our passion for total, life-changing solutions. At the heart of health, we're uniquely poised to predict what's next and respond to the market’s demand for smarter and faster answers. We are able to help our customers make important decisions within their business due to our unique understanding of the complexities that come along with working in the healthcare industry. Syneos Health Communications is able to make the complex, simple.
Discover what our more than 29,000 employees already know: work here matters everywhere. We work hard, and smart, all in the name of getting much-needed therapies to those who need them most. A career with Syneos Health means your everyday work improves patients’ lives around the world.
Europe Activation Lead in London employer: Syneos Health, Inc.
Syneos Health is an exceptional employer that prioritises employee growth and development, offering comprehensive benefits including health coverage, a 401k match, and flexible paid time off. Our inclusive work culture fosters collaboration among passionate professionals dedicated to making a meaningful impact in the healthcare sector, particularly in oncology clinical trials. By joining our remote team in Colorado, you will be part of a dynamic organisation that values innovation and empowers you to shape solutions that improve patients' lives globally.
StudySmarter Expert Advice🤫
We think this is how you could land Europe Activation Lead in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Syneos Health, Inc. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Syneos Health, Inc. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Syneos Health, Inc. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace Europe Activation Lead in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Syneos Health, Inc.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Syneos Health, Inc.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Syneos Health, Inc.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Syneos Health, Inc.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Syneos Health, Inc. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Syneos Health, Inc., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
