At a Glance
- Tasks: Lead growth strategy for AI solutions in top grocery retailers across Europe.
- Company: Join a leading AI-driven solutions provider in the retail industry.
- Benefits: Competitive salary, benefits, and a chance to shape innovative products.
- Other info: High-impact role with excellent career growth and collaborative culture.
- Why this job: Make a real impact in the retail sector with cutting-edge AI technology.
- Qualifications: 12+ years in enterprise software sales, especially in grocery retail.
The predicted salary is between 100000 - 150000 £ per year.
SymphonyAI Retail CPG is a leading provider of advanced AI‑driven solutions and services specifically designed for the retail industry. We empower retailers and consumer packaged goods (CPG) companies with innovative technology to enhance operations, optimise decision‑making, and deliver exceptional customer experiences. SymphonyAI Retail CPG is accelerating the adoption of CINDE, our AI‑powered retail decisioning and copilot products, across leading grocery retailers.
What you will do:
- Own the European growth strategy for CINDE across top‑tier grocery retailers, from market segmentation and ICP definition to account prioritisation and multi‑year pursuit plans.
- Hold and deliver a team quota for net‑new and expansion ACV/TCV; establish rigorous pipeline coverage, forecasting accuracy, and inspection cadence.
- Lead, coach, and scale a senior enterprise team (AEs, solution consultants, value engineers, SDRs) across multiple countries; recruit top talent, set performance standards, and create a winning culture.
- Drive complex, multi‑threaded “whale” pursuits at C‑, SVP‑, and board levels; develop executive trust with CEOs, CIOs, Chief Merchandising/Commercial, Supply Chain, Digital, and Finance leaders.
- Champion outcome‑based value selling; build business cases and financial models that quantify impact (e.g., on‑shelf availability, waste reduction, margin and promo uplift, demand forecast accuracy, labour productivity).
- Structure and negotiate enterprise agreements, pilots‑to‑scale programs, and multi‑product deals; navigate security, privacy, and procurement processes aligned to European norms (including GDPR).
- Partner closely with Product and the GM/CRO to inform CINDE roadmap, packaging, and pricing for grocery; incubate new capabilities and sales plays, and guide early adopter programs.
- Orchestrate cross‑functional execution with marketing, customer success, delivery, data science, and support to ensure successful implementations and rapid pilot‑to‑production conversion.
- Build and leverage strategic alliances and co‑sell motions with hyperscalers and global/regional SIs/consultancies; secure marketplace listings, MDF/funding, and joint demand generation.
- Act as a visible market evangelist: contribute thought leadership, speak at industry forums, and develop executive POVs and case studies that elevate our brand in Western Europe.
- Embed best‑practice methodologies (e.g., MEDDICC/Challenger) for account planning, qualification, and deal governance; drive disciplined deal reviews and executive call planning.
- Ensure customer value realization and executive sponsorship post‑sale; influence expansion and renewal strategies to increase NRR.
What you will bring:
- 12+ years of enterprise software/SaaS growth or sales leadership with a focus on AI, analytics, or data‑driven solutions; at least 5 years selling into grocery retail in Europe.
- Demonstrated success leading teams to close seven‑ and eight‑figure, multi‑year transformation deals with top‑tier retailers; consistent overachievement against team quotas.
- Deep, current C‑level network within European grocery retailers and the ability to initiate and sustain board‑level dialogue.
- Mastery of value‑based, outcome‑led selling and enterprise deal orchestration; expert in executive negotiation and complex contracting.
- Strong domain knowledge across grocery retail functions such as merchandising and category management, pricing and promotions, supply chain and availability, store operations, and e‑commerce.
- Fluency in articulating AI/ML and enterprise data platform concepts in business terms; experience selling decisioning, copilot, or advanced analytics products is a strong plus.
- Proven track record building and scaling high‑performing, geographically distributed teams.
- Experience activating cloud and SI/consulting partner ecosystems and navigating cloud marketplaces and co‑sell programs.
- High financial and analytical acumen (TCO, ROI, P&L impact); disciplined forecaster with pipeline hygiene and methodology rigor.
- Excellent communication and storytelling skills; executive presence with credible thought leadership.
- Bachelor’s degree required; MBA or relevant advanced degree preferred.
- English fluency required; additional European languages (e.g., German, Dutch, Italian, Spanish) are a plus.
- Ability to travel 50‑70% across Europe.
How you will be measured:
- Team quota attainment (new ACV/TCV) and net revenue retention.
- Pipeline coverage, quality, and velocity; enterprise win rates and cycle time.
- Number and quality of executive (C‑/board‑level) engagements in target accounts.
- Pilot‑to‑production conversion rates and time‑to‑value.
- Strategic alliance‑influenced pipeline and revenue.
- Adoption of new CINDE capabilities and multi‑product penetration in top accounts.
- Thought leadership outputs and brand impact in the region.
About Us:
A senior, high impact role and category‑defining AI products (CINDE) that deliver measurable outcomes for retailers and CPGs. The opportunity to shape product, go‑to‑market, and partnerships. Mission‑driven team with strong executive sponsorship and investment in Europe, as well as collaborative, fast‑growing AI SaaS environment. Competitive compensation and benefits.
VP of Growth - EMEA, Retail & CPG employer: SymphonyAI
SymphonyAI Retail CPG is an exceptional employer, offering a dynamic and mission-driven work environment that empowers employees to shape the future of AI in retail. With a strong focus on employee growth, competitive compensation, and a collaborative culture, team members are encouraged to innovate and excel while working alongside industry leaders. Located in Europe, this role provides unique opportunities to engage with top-tier grocery retailers and make a significant impact in the rapidly evolving retail landscape.
StudySmarter Expert Advice🤫
We think this is how you could land VP of Growth - EMEA, Retail & CPG
✨Tip Number 1
Network like a pro! Get out there and connect with industry leaders, attend events, and engage on LinkedIn. The more people you know in the grocery retail space, the better your chances of landing that VP of Growth role.
✨Tip Number 2
Showcase your expertise! Create content or share insights related to AI and retail on social media. This not only positions you as a thought leader but also gets you noticed by potential employers looking for someone with your skills.
✨Tip Number 3
Prepare for interviews like it’s game day! Research the company, understand their products like CINDE, and be ready to discuss how you can drive growth. Tailor your pitch to highlight your experience in leading teams and closing big deals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace VP of Growth - EMEA, Retail & CPG
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the VP of Growth role. Highlight your experience in enterprise software and retail, especially any achievements in driving growth and leading teams. We want to see how your background aligns with our mission at SymphonyAI!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about AI in retail and how you can contribute to our growth strategy. Be specific about your past successes and how they relate to the role.
Showcase Your Network:Since this role involves engaging with C-level executives, don’t forget to mention your connections within the grocery retail sector. We love seeing candidates who can leverage their network to drive results!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at SymphonyAI
✨Know Your Numbers
As a VP of Growth, you'll need to demonstrate your understanding of key metrics. Be prepared to discuss your past achievements in terms of ACV/TCV and how you’ve driven revenue growth. Bring specific examples that showcase your ability to meet and exceed quotas.
✨Master the Art of Value Selling
Familiarise yourself with outcome-based selling techniques. Be ready to explain how you've built business cases that quantify impact for clients, especially in grocery retail. Show them you can articulate the value of AI-driven solutions in a way that resonates with C-level executives.
✨Showcase Your Leadership Skills
This role involves leading a senior enterprise team, so be prepared to discuss your leadership style. Share examples of how you've coached teams to success, recruited top talent, and created a winning culture. Highlight your experience in managing geographically distributed teams.
✨Engage with Strategic Alliances
Discuss your experience in building strategic partnerships and navigating co-sell programs. Be ready to talk about how you've collaborated with hyperscalers and consultancies to drive growth. This will show your understanding of the broader ecosystem and your ability to leverage it for success.
