At a Glance
- Tasks: Lead and optimise paid media campaigns across Google Ads, Meta, and TikTok.
- Company: Join a dynamic digital marketing team in Witney, Oxfordshire.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Exciting opportunity to mentor junior specialists in a fast-paced environment.
- Why this job: Make a real impact on diverse client campaigns and develop your leadership skills.
- Qualifications: Experience in PPC, Google Ads, and strong analytical skills required.
The predicted salary is between 45000 - 50000 £ per year.
An opportunity has arisen for an experienced Paid Media Manager to join a growing digital marketing team and take ownership of performance across a diverse portfolio of client campaigns. This is a hands-on role combining strategy, campaign management and team leadership, with responsibility for delivering measurable results across paid search, shopping and paid social channels.
The Role
- Lead paid media strategy across Google Ads, Microsoft Ads and Paid Social platforms
- Plan, build and optimise campaigns across Search, Shopping, Performance Max, Display and YouTube
- Manage Paid Social campaigns across Meta (Facebook & Instagram) with exposure to TikTok desirable
- Oversee Google Merchant Centre and product feed optimisation
- Manage campaign budgets and drive performance across multiple accounts
- Monitor and improve KPIs including ROAS, CPA, CPL and conversion rates
- Lead and support a small PPC team to maintain high campaign standards
- Ensure accurate tracking and reporting using GA4 and conversion tracking tools
- Provide clear performance insights and recommendations to clients
About You
- Strong hands-on experience managing Google Ads / PPC campaigns
- Experience across Search, Shopping and Performance Max
- Experience running Paid Social campaigns across Meta (Facebook & Instagram)
- Exposure to TikTok Ads desirable
- Good understanding of Google Analytics (GA4) and conversion tracking
- Experience mentoring or managing junior PPC specialists
- Strong analytical mindset with commercial awareness
- Excellent communication and client-facing skills
Digital Marketing Executive employer: Symmetric Recruitment Ltd
Join a dynamic and innovative digital marketing team in Witney, Oxfordshire, where your expertise as a Paid Media Manager will be valued and nurtured. We offer a hybrid work environment that promotes flexibility and work-life balance, alongside opportunities for professional growth and development. With a focus on collaboration and creativity, you'll lead impactful campaigns while enjoying a supportive culture that celebrates success and encourages continuous learning.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those who work with PPC or paid media. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. When you land that interview, having tangible evidence of your success will make you stand out from the crowd.
✨Tip Number 3
Prepare for the interview by brushing up on the latest trends in Google Ads and social media advertising. Being able to discuss recent changes or strategies shows you're not just experienced but also passionate about the field.
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are genuinely interested in joining our team. Plus, it makes the process smoother for everyone involved.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that match the Digital Marketing Executive role. Highlight your hands-on experience with Google Ads, PPC campaigns, and any relevant achievements to grab our attention!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how your background aligns with our needs. Be specific about your experience with paid media strategies and campaign management.
Showcase Your Analytical Skills:Since we’re all about performance, make sure to mention your analytical mindset. Share examples of how you've improved KPIs like ROAS or CPA in past roles. We love numbers, so don’t hold back!
Apply Through Our Website:We encourage you to apply directly through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to attach all your documents in one go. Let’s get your application rolling!
How to prepare for a job interview at Symmetric Recruitment Ltd
✨Know Your Platforms Inside Out
Make sure you’re well-versed in Google Ads, Meta Ads, and TikTok Ads. Brush up on the latest features and best practices for each platform, as this will show your potential employer that you’re not just familiar with them, but that you can leverage them effectively.
✨Showcase Your Analytical Skills
Prepare to discuss how you've used data to drive campaign performance. Bring examples of how you've improved KPIs like ROAS and CPA in past roles. This will demonstrate your analytical mindset and commercial awareness, which are crucial for a Paid Media Manager.
✨Be Ready to Lead
Since this role involves team leadership, think about your experience mentoring or managing junior PPC specialists. Be prepared to share specific examples of how you’ve supported your team in achieving high campaign standards.
✨Communicate Clearly and Confidently
Practice articulating your thoughts clearly, especially when discussing performance insights and recommendations. Strong communication skills are key in client-facing roles, so be ready to showcase your ability to convey complex information in an understandable way.
