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For Companies At a Glance
- Tasks: Drive growth by building relationships with key retailers and exploring market opportunities.
- Company: Join Sylvania, a leader in lighting solutions, focused on innovation and customer satisfaction.
- Benefits: Enjoy competitive pay, travel opportunities, and a dynamic work environment.
- Why this job: Be part of a vibrant team that values creativity and entrepreneurial spirit while making an impact.
- Qualifications: Proven sales experience, strong communication skills, and a full UK driving licence required.
- Other info: Willingness to travel extensively across the UK is essential.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Role Purpose
The Business Development Manager is a key position to drive growth within the UK Consumer and B2C organisation. The focus of the role is to grow the consumer customer base in both mainstream retail and e-commerce channels.
Key Responsibilities
- Establish strong, long-term client relationships with a list of key retailers to be agreed.
- Plan and arrange visits to clients to adequately cover current and future sales opportunities.
- Monitor the UK consumer market in lighting and highlight opportunities, be opportunity aware and monitor competitor activity.
- Review market opportunities aligned to Sylvania's offer and highlight gaps.
- Gather, record and report on customer EPOS data and retail pricing.
- Work to “Best Practice” principles with a category management approach, working with the 4 “P’s” – product, price, promotion & placement.
- Review competitor activity within the lighting category and report/share trends.
- In conjunction with the leadership teams, ensure credible and reliable input to the forecasting process.
- Create JBP’s – Joint Business Plans, to achieve both the customers’ growth plans, as well as Sylvania’s.
- Deal effectively with client administration.
- Deal effectively with after sales issues in conjunction with the Commercial and After Sales quality team to ensure excellence in customer service.
- Ensure that all internal administration reports are completed accurately and on time to ensure the continued improvement in selling efficiency.
Person Specification and Background
- Proven track record of achievement in the consumer space.
- Able to demonstrate the following core competencies: Sales Account Management / Negotiation / Presentation / Results Driven / Decisiveness / Entrepreneurial skills to seek new business opportunities.
- Ability to build effective relationships in a cross-functional work environment.
- Proactive self-starter with strong self-motivation and willingness to make things happen.
- Good level of English language (spoken and written).
- Strong IT Skills.
- Full UK Driving licence.
- Willingness to extensively travel in the UK.
Business Development Manager employer: Sylvania Group
Contact Detail:
Sylvania Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager
✨Tip Number 1
Network with professionals in the consumer and retail sectors. Attend industry events, webinars, or local meetups to connect with potential clients and gain insights into market trends.
✨Tip Number 2
Research key retailers in the UK lighting market. Understand their business models, customer base, and current challenges to tailor your approach when reaching out to them.
✨Tip Number 3
Stay updated on competitor activities and market changes. Subscribe to industry newsletters or follow relevant social media channels to gather valuable information that can inform your strategies.
✨Tip Number 4
Prepare to discuss your previous achievements in sales account management during interviews. Be ready to share specific examples of how you've successfully built relationships and driven growth in past roles.
We think you need these skills to ace Business Development Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in business development, particularly in the consumer space. Emphasise your achievements in sales account management and any successful negotiations you've led.
Craft a Compelling Cover Letter: In your cover letter, demonstrate your understanding of the role and the company. Mention specific examples of how you've built strong client relationships and driven growth in previous positions.
Showcase Relevant Skills: Clearly outline your core competencies such as negotiation, presentation skills, and results-driven mindset. Use bullet points to make these stand out and relate them directly to the job description.
Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which is crucial for this role.
How to prepare for a job interview at Sylvania Group
✨Know Your Market
Before the interview, research the UK consumer market in lighting. Understand current trends, key players, and potential opportunities. This will show your interviewer that you are proactive and knowledgeable about the industry.
✨Demonstrate Relationship Building Skills
Prepare examples of how you've successfully built long-term client relationships in the past. Highlight your ability to engage with key retailers and how you’ve managed those relationships to drive growth.
✨Showcase Your Sales Achievements
Be ready to discuss your proven track record in sales account management. Use specific metrics or examples to illustrate how you've achieved results in previous roles, particularly in the consumer space.
✨Prepare for Scenario Questions
Anticipate questions that may ask how you would handle specific situations, such as dealing with after-sales issues or creating Joint Business Plans. Think through your responses and be ready to demonstrate your problem-solving skills.
