At a Glance
- Tasks: Drive growth by building relationships with key retailers and exploring market opportunities.
- Company: Join Sylvania, a leader in lighting solutions, focused on innovation and customer satisfaction.
- Benefits: Enjoy competitive pay, travel opportunities, and a dynamic work environment.
- Why this job: Be part of a team that values creativity and entrepreneurial spirit while making a real impact.
- Qualifications: Proven sales experience, strong communication skills, and a full UK driving licence required.
- Other info: Willingness to travel extensively across the UK is essential.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Role Purpose
The Business Development Manager is a key position to drive growth within the UK Consumer and B2C organisation. The focus of the role is to grow the consumer customer base in both mainstream retail and e-commerce channels.
Key Responsibilities
- Establish strong, long-term client relationships with a list of key retailers to be agreed.
- Plan and arrange visits to clients to adequately cover current and future sales opportunities.
- Monitor the UK consumer market in lighting and highlight opportunities, be opportunity aware and monitor competitor activity.
- Review market opportunities aligned to Sylvania's offer and highlight gaps.
- Gather, record and report on customer EPOS data and retail pricing.
- Working to “Best Practice” principles with a category management approach, working with the 4 “P’s” – product, price, promotion & placement.
- Review competitor activity within the lighting category and report/share trends.
- In conjunction with the leadership teams, ensure credible and reliable input to the forecasting process.
- Create JBP’s – Joint Business Plans, to achieve both the customers’ growth plans, as well as Sylvania’s.
- Deal effectively with client administration.
- Deal effectively with after sales issues in conjunction with the Commercial and After Sales quality team to ensure excellence in customer service.
- Ensure that all internal administration reports are completed accurately and on time to ensure the continued improvement in selling efficiency.
Person Specification and Background
- Proven track record of achievement in the consumer space.
- Able to demonstrate the following core competencies: Sales Account Management / Negotiation / Presentation / Results Driven / Decisiveness / Entrepreneurial skills to seek new business opportunities.
- Ability to build effective relationships in a cross-functional work environment.
- Proactive self-starter with strong self-motivation and willingness to make things happen.
- Good level of English language (spoken and written).
- Strong IT Skills.
- Full UK Driving licence.
- Willingness to extensively travel in the UK.
Business Development Manager employer: Sylvania Group
Contact Detail:
Sylvania Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager
✨Tip Number 1
Network with professionals in the consumer and retail sectors. Attend industry events, webinars, or local meetups to connect with potential clients and gain insights into market trends.
✨Tip Number 2
Research key retailers in the UK lighting market. Understand their business models, customer base, and current challenges to tailor your approach when reaching out to them.
✨Tip Number 3
Stay updated on competitor activities and market changes. Use this information to position yourself as a knowledgeable candidate who can contribute valuable insights to the team.
✨Tip Number 4
Prepare to discuss your previous achievements in sales account management during interviews. Be ready to share specific examples of how you've successfully built relationships and driven growth in past roles.
We think you need these skills to ace Business Development Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in business development, particularly in the consumer space. Emphasise your achievements in sales account management and any successful negotiations you've led.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific examples of how you've built strong client relationships and driven growth in previous positions.
Showcase Relevant Skills: Clearly outline your core competencies such as negotiation, presentation skills, and results-driven mindset. Use bullet points to make these stand out and relate them directly to the job description.
Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Sylvania Group
✨Know Your Market
Before the interview, research the UK consumer market in lighting. Understand current trends, key players, and competitor activities. This knowledge will help you demonstrate your awareness of the industry and show that you're proactive.
✨Showcase Your Relationship-Building Skills
Prepare examples of how you've established strong client relationships in the past. Highlight your ability to work cross-functionally and how you've successfully managed accounts or negotiated deals.
✨Be Results-Driven
Come prepared with specific achievements that showcase your results-driven approach. Use metrics to illustrate how you've contributed to growth in previous roles, especially in sales or business development.
✨Demonstrate Your Entrepreneurial Spirit
Think of instances where you've identified new business opportunities or taken initiative to drive projects forward. This will align well with the company's need for a proactive self-starter who can make things happen.