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For Companies At a Glance
- Tasks: Drive growth by building relationships with architects, consultants, and contractors.
- Company: Join a leading company in the lighting industry known for quality and innovation.
- Benefits: Enjoy opportunities for travel, professional development, and a dynamic work environment.
- Why this job: Be part of exciting projects and make a real impact in the lighting sector.
- Qualifications: Proven sales experience in the lighting industry and strong relationship-building skills required.
- Other info: Must be willing to travel extensively across the UK.
The predicted salary is between 36000 - 60000 £ per year.
Role Purpose
The Business Development Manager is a key position to drive growth within the regional specification organisation. The focus of the role is to achieve the agreed targets for project delivery through the support of Architects, Consultants, End Users and Contractors. This is achieved through the specification of product and services with the objective of maximising market penetration within a designated geography and achieving year on year growth and increasing in market share and profitability.
Key Responsibilities
- Establish strong, long-term client relationships with key stakeholders at named accounts e.g. architects, installers, end user, consultants etc.
- Plan and arrange visits to clients to adequately cover the current and future specification sales opportunities with the sales territory.
- Present the companies lighting expertise and company products to Architects, Specifiers, End Users and Contractors outlining features and benefits of the company products so as to achieve maximum volume of sales and margin and fully avoid the switching of specification.
- To develop close working relationships with key influences within the specification sales channel so as to raise the profile and professional standing of the Sylvania & Concord brand and organisation, ensuring that Sylvania is perceived as the company of choice when major lighting projects are being developed.
- Promote the company image to the market place so as to establish a quality organization in terms of client service and product integrity.
- Develop company and product awareness within the customer base by appropriate means so as to grow the specification brands as a first choice decision by the client.
- Manage projects from inception to completion so as to ensure maximum benefits to the company with minimum disruption.
- To gather market intelligence including competitor analysis, product innovation, pricing etc and communicate this information to the UK Commercial Director on a monthly basis so that product development and strategic marketing can be accurately facilitated thus ensuring the establishment of a competitive edge.
- In conjunction with regional leadership teams, ensure credible and reliable input to the forecasting process.
- Deal effectively with client administration issues and quotations to expedite specified orders and achieve a best in class service proposition.
- Deal effectively with after sales issues in conjunction with the Commercial and After Sales quality team so as to ensure excellence in customer service.
- Ensure that all internal administration reports are completed accurately and on time to ensure the continued improvement in selling efficiency.
Person specification and background
- Proven track record of achievement covering a sales territory within the Lighting / Electrical industry.
- Able to demonstrate the following core competencies :
1. Sales Account Management,
2. Negotiation,
3. Presentation,
4. Results Driven,
5. Decisiveness,
6. Entrepreneurial skills to seek new business opportunities.
- Ability to build effective relationships in a cross functional work environment.
- Pro active self-starter with strong self motivation and willingness to make things happen.
- Good level of English language (spoken and written)
- Strong IT Skills.
- Full UK Driving license
- Willingness to extensively travel in the UK
Business Development Manager employer: Sylvania Group
Contact Detail:
Sylvania Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager
✨Tip Number 1
Network actively within the lighting and electrical industry. Attend industry events, trade shows, and local meetups to connect with architects, consultants, and contractors. Building these relationships can give you a significant edge in understanding market needs and opportunities.
✨Tip Number 2
Research the key players in your designated geography. Understand their projects, challenges, and how our products can provide solutions. Tailoring your approach based on this knowledge will help you stand out during client interactions.
✨Tip Number 3
Prepare to showcase your sales achievements and strategies in previous roles. Be ready to discuss specific examples of how you've successfully managed accounts and driven growth, as this will demonstrate your capability to excel in this position.
✨Tip Number 4
Stay updated on industry trends and competitor activities. This knowledge will not only help you in discussions with clients but also enable you to provide valuable insights to our team, showcasing your proactive approach and strategic thinking.
We think you need these skills to ace Business Development Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in business development, particularly within the lighting or electrical industry. Emphasize your achievements in sales account management and any successful projects you've managed.
Craft a Compelling Cover Letter: In your cover letter, express your passion for driving growth and building client relationships. Mention specific examples of how you've successfully engaged with architects, consultants, and end users in previous roles.
Showcase Your Skills: Clearly outline your core competencies such as negotiation, presentation, and results-driven mindset. Provide concrete examples that demonstrate these skills in action, especially in a cross-functional environment.
Research the Company: Familiarize yourself with the company's products and market position. Understanding their brand and how you can contribute to their growth will help you stand out in your application.
How to prepare for a job interview at Sylvania Group
✨Know Your Market
Familiarize yourself with the lighting and electrical industry, including key competitors and market trends. This knowledge will help you demonstrate your understanding of the business landscape during the interview.
✨Build Rapport
Since establishing strong relationships is crucial for this role, practice building rapport with your interviewers. Use active listening and engage in meaningful conversations to showcase your interpersonal skills.
✨Showcase Your Achievements
Prepare specific examples of your past successes in sales account management and project delivery. Highlight how you achieved targets and contributed to growth, as this will illustrate your results-driven mindset.
✨Demonstrate Your Presentation Skills
As a Business Development Manager, you'll need to present effectively. Prepare a brief presentation about a relevant topic in the lighting industry to showcase your ability to communicate clearly and persuasively.
