At a Glance
- Tasks: Lead and innovate marketing strategies to enhance school reputation and pupil recruitment.
- Company: Join Sydenham & Dulwich Girls, a prestigious independent school with a strong legacy.
- Benefits: Enjoy competitive salary, professional development, and discounts on fees for GDST schools.
- Other info: Be part of a diverse and inclusive community committed to safeguarding children.
- Why this job: Make a real impact in promoting opportunities for young women in education.
- Qualifications: Proven experience in successful marketing and admissions strategies is essential.
The predicted salary is between 47185 - 131056 € per year.
This is an exciting opportunity for an experienced Marketing & Communications specialist to join a highly qualified and dynamic Senior Leadership Team and play a pivotal role leading, developing and implementing Sydenham & Dulwich Girls marketing, pupil recruitment and communication strategies.
The successful candidate will be responsible for managing and organising the activities of the marketing and admissions team members, and will work with the Head to ensure that the profile of the school remains strong, and will continue to build the reputation and profile of Sydenham & Dulwich Girls to ensure that it remains a first choice for parents and girls in the area.
The Director of Marketing & Communications will play an integral part in developing and driving an innovative and effective marketing strategy using media and digital platforms, as well as advertising and liaising with feeder schools and parents.
The successful candidate will be the guardian of the school brand and a champion of marketing and communications, ensuring consistency through an astute awareness of brand development and positioning.
This is a full-time senior leadership position and therefore requires flexibility for events and meetings as necessary. A proven track record of leading successful marketing and/or admissions strategies in a multi-site or complex organisation is essential, along with demonstrable success in driving customer acquisition, retention and brand growth through data-driven marketing.
Why Sydenham & Dulwich Girls
Established in 1887, Sydenham & Dulwich Girls is an independent day school for girls aged 4-18 with over 700 pupils. The school is part of the Girls' Day School Trust, the leading and largest group of independent girls' schools in the UK. The GDST is at the forefront of education for girls and has a strong voice in promoting opportunities for young women.
We offer a competitive salary and benefits package and a strong professional development programme.
- Competitive salaries and pay progression
- Access to extensive professional development opportunities
- Training grants for qualifications
- Generous pension schemes
- Free school lunches
- Financial guidance and support
- Retail and lifestyle discounts
- A discount of up to 50% on fees for children at GDST schools
The GDST is committed to diversity, inclusion and real change: a family where every individual is valued, respected and included.
The GDST is committed to the safeguarding of and promoting the welfare of children, and applicants must be willing to undergo child protection checks appropriate to the post, including online searches, and checks with past employers and the Disclosure and Barring Service.
Director of Communications & Brand Marketing in London employer: SYDENHAM AND DULWICH GIRLS SCHOOL
Sydenham & Dulwich Girls is an exceptional employer, offering a vibrant work culture that prioritises professional development and inclusivity. As part of the prestigious Girls' Day School Trust, employees benefit from competitive salaries, extensive training opportunities, and a supportive environment that champions the education and empowerment of young women. Located in a historic institution with a strong community focus, this role provides a unique chance to make a meaningful impact while enjoying generous benefits such as fee discounts for children and lifestyle perks.
Contact Detail:
SYDENHAM AND DULWICH GIRLS SCHOOL Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Director of Communications & Brand Marketing in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the education sector, especially those who have experience with marketing and communications. A friendly chat can lead to valuable insights or even job leads.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your past marketing campaigns and communication strategies. Use real data to demonstrate how you’ve driven brand growth and customer engagement.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out directly to schools or organisations you admire, like Sydenham & Dulwich Girls, and express your interest in potential opportunities.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of our team and contributing to our mission.
We think you need these skills to ace Director of Communications & Brand Marketing in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Director of Communications & Brand Marketing role. Highlight your experience in marketing strategies and communications that align with our mission at Sydenham & Dulwich Girls.
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use data and examples to demonstrate how you've successfully driven customer acquisition and brand growth in previous roles.
Be Authentic:Let your personality shine through in your application. We want to see who you are beyond your qualifications, so don’t hesitate to share your passion for education and marketing!
Apply Through Our Website:For a smooth application process, make sure to apply directly through our website. This helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at SYDENHAM AND DULWICH GIRLS SCHOOL
✨Know Your Brand Inside Out
Before the interview, dive deep into Sydenham & Dulwich Girls' brand values and marketing strategies. Familiarise yourself with their current communications and any recent campaigns. This will not only show your genuine interest but also help you discuss how you can enhance their brand further.
✨Showcase Your Leadership Skills
As a Director of Communications & Brand Marketing, you'll need to demonstrate strong leadership capabilities. Prepare examples from your past experiences where you've successfully led teams or projects, particularly in multi-site organisations. Highlight how you motivated your team and achieved results.
✨Be Data-Driven
Since the role requires a focus on data-driven marketing, come prepared with specific metrics or case studies that showcase your success in customer acquisition and retention. Discuss how you've used data to inform your marketing strategies and the impact it had on brand growth.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills and strategic thinking. Think about potential challenges the school might face in marketing and admissions, and prepare thoughtful responses on how you would tackle these issues effectively.
