At a Glance
- Tasks: Lead the marketing strategy for a luxury Brazilian Jiu-Jitsu gym launch.
- Company: Join a premium fitness destination redefining the Brazilian Jiu-Jitsu experience.
- Benefits: Enjoy competitive pay, flexible work arrangements, and creative autonomy.
- Why this job: Shape a standout brand and make a real impact in the fitness industry.
- Qualifications: 5+ years in senior marketing roles with expertise in digital and brand strategies.
- Other info: Immediate start for a 3-month contract with potential for longer engagement.
The predicted salary is between 36000 - 60000 £ per year.
Job Opportunity: Senior Marketing Strategist (Contract) Clapham-based Luxury Brazilian Jiu-Jitsu Gym 3-Month Contract | Immediate Start Are you a seasoned marketing professional with a passion for crafting exceptional brand experiences? We’re seeking an accomplished Senior Marketing Strategist to develop and lead the pre-launch and launch strategy for an exciting new high-end Brazilian Jiu-Jitsu gym in Clapham. This is a unique opportunity to shape the future of a luxury fitness brand and lay the groundwork for its success. About the Role Our client is launching a premium fitness destination that aims to redefine the Brazilian Jiu-Jitsu experience. As the Senior Marketing Strategist , you will be instrumental in designing and executing a comprehensive 12-month marketing plan, starting with a 3-month pre-launch phase. Your work will ensure a seamless brand launch, drive early member acquisition, and position the gym as a leading name in the fitness industry. Key Responsibilities Strategy Development: Create and implement a robust marketing and communications strategy for the pre-launch, launch, and first 12 months of operations. Pre-Launch Campaigns: Develop innovative campaigns to build awareness, generate excitement, and secure early memberships. Digital Marketing: Oversee PPC, SEO, video marketing, social media, and email campaigns to maximize reach and engagement. Brand Positioning: Establish the gym as a premier fitness brand through PR, influencer collaborations, and local partnerships. Performance Analysis: Monitor and evaluate the effectiveness of campaigns, providing data-driven insights to refine strategies. Brand Guidelines: Develop and maintain consistent brand messaging across all channels. Stakeholder Collaboration: Work closely with founders and key stakeholders to align marketing efforts with business objectives. Your Profile Experience: 5+ years in senior marketing roles with a focus on strategy, digital marketing, and brand launches. Track Record: Proven success in developing and executing marketing strategies for start-ups or luxury/premium brands. Expertise: Strong skills in PPC, SEO, video marketing, and social media campaigns; experience with fitness or lifestyle brands is a plus. Skills: Exceptional communication, project management, and analytical abilities. Visionary: A creative thinker who can blend strategy with innovative approaches to deliver results. What’s in It for You? Competitive contract remuneration based on experience. The opportunity to define the marketing strategy for an exciting new luxury brand. Flexible working arrangements, with autonomy to execute your vision. Ready to make an impact? If you’re passionate about marketing, driven by results, and ready to help launch a standout brand, we’d love to hear from you. Apply now to start shaping the future of this premium fitness destination. This role is offered exclusively through our agency on behalf of our client.
Senior Marketing Strategist employer: Swoop Recruitment
Contact Detail:
Swoop Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Strategist
✨Tip Number 1
Familiarize yourself with the luxury fitness market, especially Brazilian Jiu-Jitsu. Understanding the unique aspects of this niche will help you tailor your strategies effectively and demonstrate your expertise during discussions.
✨Tip Number 2
Network with professionals in the fitness and marketing industries. Attend events or join online communities related to luxury brands and fitness to build connections that could provide insights or referrals for this role.
✨Tip Number 3
Prepare to discuss innovative marketing campaigns you've executed in the past. Highlight your experience with digital marketing tools like PPC and SEO, as well as any successful brand launches to showcase your fit for this position.
✨Tip Number 4
Research the gym's competitors and current trends in the fitness industry. Being knowledgeable about the competitive landscape will allow you to propose strategic ideas that can set the new gym apart from others.
We think you need these skills to ace Senior Marketing Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in senior marketing roles, especially focusing on strategy development and brand launches. Use specific examples that demonstrate your success in similar positions.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the luxury fitness industry. Mention how your skills align with the key responsibilities outlined in the job description.
Showcase Relevant Experience: In your application, emphasize any previous work with start-ups or luxury brands. Provide concrete examples of campaigns you've developed, particularly in digital marketing, PPC, and social media.
Highlight Analytical Skills: Demonstrate your ability to analyze campaign performance and provide data-driven insights. Include any relevant metrics or results from past projects to strengthen your application.
How to prepare for a job interview at Swoop Recruitment
✨Showcase Your Strategic Thinking
Prepare to discuss your previous experiences in developing marketing strategies, especially for luxury or premium brands. Highlight specific campaigns you've led and the results achieved, demonstrating your ability to think strategically.
✨Demonstrate Digital Marketing Expertise
Be ready to talk about your proficiency in digital marketing channels such as PPC, SEO, and social media. Share examples of successful campaigns you've executed and how you measured their effectiveness.
✨Emphasize Collaboration Skills
Since this role involves working closely with founders and stakeholders, illustrate your experience in collaborative environments. Discuss how you've aligned marketing efforts with business objectives in past roles.
✨Prepare Innovative Campaign Ideas
Think of creative campaign ideas that could work for the pre-launch phase of the gym. Present these ideas during the interview to showcase your visionary thinking and ability to generate excitement around a new brand.