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- Tasks: Own financial models and drive critical decisions for our innovative home design company.
- Company: Join Swoon, a dynamic brand revolutionising home design with a data-led approach.
- Benefits: Enjoy competitive salary, share options, wellbeing allowance, and flexible remote work.
- Other info: Be part of a small, ambitious team with excellent growth opportunities.
- Why this job: Make a real impact on our financial future while growing your career in FP&A.
- Qualifications: 2-3 years in FP&A or Commercial Finance; studying towards an accounting qualification.
The predicted salary is between 36000 - 60000 £ per year.
Swoon was founded in 2012 to create distinctive designs that owners will want to keep forever and a lofty goal to spark home obsession everywhere. We design original pieces in-house, and our innovative NPD process quickly discovers the next trend. Our testing platform ensures designs sell online at their intended price, and our data-led approach grows sales within families exponentially. Our business model cuts out expensive overheads like shops and overstocked warehouses, making our prices affordable. Our distinctive look unlocks collaborations with leading retailers like John Lewis and many more. This diversified growth strategy is powering our brand to a significant market share. And we’re just getting started…
We are looking for a highly ambitious, part qualified FP&A Analyst to act as the commercial co-pilot to our Finance Director. At Swoon, FP&A isn't just about reporting history; it’s about architecting our financial future. This role sits at the heart of the business. You will own the models that drive our most critical decisions – from managing our rolling cash forecast to stress-testing the ROI of a new dropship partnership. We are an inventory-heavy business where lead times and margins are everything. You’ll be responsible for maintaining the margin guardrails, ensuring we maintain a healthy relationship between top line revenue and contribution.
We’re a small team of 25 and this is the sole FP&A role in the business. You’ll be super motivated at the opportunity to have a real impact on our performance and bottom line from the get go and hungry to develop fast into an FP&A manager and further.
Responsibilities- Strategic Modelling & Cash Management
- Own the 3-Way Model: Take ownership of the integrated P&L, Balance Sheet, and Cash Flow + management of the rolling cash forecast
- Own the budgeting & reforecast: Lead the quarterly reforecast process and the 3-year strategic plan, ensuring all departmental assumptions are stress-tested.
- Support with board Reporting: Support the FD in preparing monthly and quarterly board packs, translating complex variances into clear, actionable narratives for stakeholders.
- Commercial Guardrails & Margin Mastery
- Own SKU-Level Profitability: Partner with the merchandising and operations team to report on the "Margin Stack" from factory to front door. You will flag risks and coordinate margin improvement strategies to ensure we hit our targets
- Implement Trading Guardrails: Provide absolute clarity on trading performance across Swoon and Dropship partners, challenge assumptions and coordinate actions to hit target
- Sign off buying proposals: work with merch to build buying proposals and present to FD for sign off
- Returns & Failure Analysis: Work with Ops to monitor the cost of failure and own improvement roadmap
- Data Stack
- Build automated reporting: Build dashboarding skills in BI tool (Sigma) and own finance automation roadmap. Replace manual data pulls to free up your time for high-level analysis.
- Own variance analysis: monthly updates on performance, breaking down variance to target based on volume, price and mix
- Own monthly P&L reviews with business stakeholders: present overview of performance for each channel and drive improvements process
- AI roadmap: Support data manager with AI process improvements and roadmap
- Business Partnering & Decision Support
- Dropship Growth: End to end support from building and signing off P&Ls for new partners to reporting on profitability monthly and driving margin improvements
- Meeting Leadership: Join weekly trading sessions, support with financial decision making, accelerate and mitigate risks quickly and help drive teams to capitalise on opportunities.
- Business Case Appraisal: Act as a gatekeeper for ROI. Review business cases for new partners or Capex and provide an objective Approve/Reject recommendation to the FD.
- Experience: 2–3 years in an FP&A or Commercial Finance role within retail, hospitality, FMCG, or D2C. You must understand inventory-heavy business models.
- Qualification: has started studying towards a professional accounting qualification (ACCA/CIMA/ACA)
- Technical Skills: Expert-level Excel/Google Sheets (Financial modelling is your second language). Experience with (or a burning desire to master) SQL and BI tools like Sigma
- Mindset: Proactive: You don't wait to be told there is a risk; you find it and bring the solution. Direct: You can hold your own in a room with the CEO, FD and Department Heads. Operational: You care about how things work operationally as much as the impact on the P&L
- Can travel to London one day per week
- Competitive salary
- Share options programme
- Profit share scheme
- Wellbeing allowance
- Pension scheme
- Private medical cover for you and your family
- Holidays, working environment and other perks
- 27 days holiday rising to 30 with tenure
- 4 months of summer hours finishing at 1 PM on a Friday (we’re currently trialling rolling this out permanently!)
- Free furniture on each anniversary of employment
- Friends & family discount of 20%
- Remote working 4x days per week
Commercial Finance Analyst in London employer: Swoon Editions Limited
Contact Detail:
Swoon Editions Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Finance Analyst in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and values, so you can show how you fit into their vision. Tailor your answers to reflect what they’re looking for in a Commercial Finance Analyst.
✨Tip Number 3
Practice your financial modelling skills! Since this role is all about owning the 3-Way Model, brush up on your Excel and Google Sheets abilities. Be ready to showcase your expertise during technical interviews.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and eager to join our team at Swoon.
We think you need these skills to ace Commercial Finance Analyst in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role and our brand shine through. We want to see that you’re not just looking for any job, but that you’re genuinely excited about being part of Swoon and contributing to our journey.
Tailor Your CV: Make sure your CV is tailored to the Commercial Finance Analyst role. Highlight relevant experience and skills that align with what we’re looking for, especially in FP&A and inventory-heavy business models. This will help us see how you can fit into our team.
Be Clear and Concise: In your written application, clarity is key. Use straightforward language and get straight to the point. We appreciate well-structured applications that make it easy for us to understand your qualifications and motivations.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at Swoon.
How to prepare for a job interview at Swoon Editions Limited
✨Know Your Numbers
As a Commercial Finance Analyst, you'll be expected to handle financial models and forecasts. Brush up on your Excel skills and be ready to discuss how you would approach building a 3-way model. Be prepared to explain your thought process behind budgeting and reforecasting.
✨Understand the Business Model
Familiarise yourself with Swoon's inventory-heavy business model. Be ready to discuss how you would manage SKU-level profitability and what strategies you might implement to improve margins. Showing that you understand the nuances of their operations will set you apart.
✨Prepare for Scenario Questions
Expect questions that test your problem-solving skills, especially around cash management and trading performance. Think of examples from your past experience where you've successfully navigated similar challenges and be ready to share those stories.
✨Show Your Proactive Mindset
Swoon values a proactive approach, so come prepared with ideas on how to identify risks and propose solutions. Discuss any experiences where you took the initiative to improve processes or outcomes, demonstrating that you can hold your own in discussions with senior leadership.