At a Glance
- Tasks: Drive revenue growth and build relationships across multiple hotel properties.
- Company: Join a dynamic hospitality group that values your ideas and creativity.
- Benefits: Enjoy a competitive salary, hybrid working, and career development opportunities.
- Other info: Collaborative culture with genuine autonomy and minimal bureaucracy.
- Why this job: Make a real impact in a growing company while having fun and achieving ambitious goals.
- Qualifications: Proven sales experience in hospitality and strong relationship-building skills.
The predicted salary is between 40000 - 42500 £ per year.
Senior Regional Sales Manager – Hospitality Properties | Bournemouth
Join a growing hospitality group where your ideas matter.
Are you a commercially driven hospitality sales professional who thrives on building relationships, winning new business, and delivering results?
Do you enjoy the freedom to make decisions, avoid unnecessary red tape, and have fun while achieving ambitious goals?
Following our continued expansion in Bournemouth, including the acquisition of our second hotel, this is an exciting time to join Switch Management.
We're looking for an experienced Senior Regional Sales Manager to lead the sales strategy for the newly refurbished Queens Hotel & Spa Bournemouth, the vibrant ibis Styles Bournemouth, and support the growth of our wider hotel portfolio.
This is a high-profile opportunity to play a key role in establishing our presence within the Bournemouth market while helping shape the commercial success of a fast-growing hospitality group.
About Switch Management
Switch Management is a specialist hospitality management company that partners with hotel owners to unlock the full potential of their assets.
Combining commercial expertise with operational excellence, we deliver exceptional guest experiences, maximise revenue opportunities, and create sustainable long-term value.
Our collaborative and entrepreneurial culture empowers people to make decisions, challenge convention, and deliver meaningful results.
As we continue to grow, we're looking for talented people who want to grow with us.
About the Role
This is a strategic yet hands-on sales leadership role responsible for driving revenue growth across multiple properties and market segments.
You'll develop and execute regional sales strategies, manage a portfolio of key accounts, identify new business opportunities, and build long-term relationships with corporate clients, agencies, event organisers, and leisure partners.
Working closely with hotel operations, revenue management, marketing, and the wider Switch commercial team, you'll ensure opportunities are identified, converted, and retained while delivering an exceptional client experience throughout the sales journey.
You'll have ownership of the local corporate accommodation, meetings and events (MICE), group leisure and transient business segments, while collaborating with the Accor sales team and the Switch Corporate Account Director to maximise national and regional opportunities.
As an ambassador for our hotels and the Switch brand, you'll represent the business across the local and regional community through networking events, client meetings, trade exhibitions, sales calls and familiarisation visits.
This role offers a hybrid working pattern, combining time at our Bournemouth hotels with flexibility to work from home.
Key Responsibilities
- Develop and implement regional sales strategies that deliver sustainable revenue growth across all hotels within the portfolio.
- Maintain, develop and grow a strong portfolio of corporate, MICE, leisure and group accounts through proactive account management and business development.
- Identify and secure new business opportunities through networking, telesales, client visits, GDS tools, arrival reports, referrals and market research.
- Create and deliver strategic account plans with measurable revenue objectives and clear action plans.
- Build strong relationships with decision-makers, travel buyers, event organisers and corporate clients to generate repeat business.
- Lead client presentations, contract negotiations and commercial proposals.
- Conduct hotel show rounds, familiarisation trips and client entertainment to showcase our properties.
- Monitor market trends, competitor activity and local demand to identify commercial opportunities and adapt sales strategies accordingly.
- Work collaboratively with operations, revenue management, marketing and consultancy teams to ensure seamless conversion and delivery of business.
- Produce accurate sales forecasts, pipeline reporting and performance analysis using CRM systems.
- Represent the hotels and Switch Management at networking events, trade shows and industry exhibitions.
- Support and mentor colleagues within the wider sales function, sharing best practice and contributing to a collaborative team culture.
About You
You'll be an ambitious, commercially astute sales professional who enjoys building long-term partnerships and finding creative ways to win business.
Equally comfortable developing strategy and delivering hands-on sales activity, you'll bring energy, resilience and a genuine passion for hospitality.
You'll have
- Proven experience in a regional, multi-property or hotel sales management role within the hospitality sector.
- A strong track record of consistently achieving or exceeding sales and revenue targets.
- Experience across corporate accommodation, meetings and events (MICE), leisure and group business.
- Excellent business development, account management and negotiation skills.
- Strong commercial awareness with the ability to identify market trends and convert opportunities into revenue.
- Outstanding communication, presentation and stakeholder management skills.
- Experience developing sales plans, forecasts and pipeline reporting using CRM systems (Salesforce experience is advantageous).
- The ability to work independently while collaborating effectively across operational and commercial teams.
- Leadership experience or the ability to coach and support colleagues.
- A full UK driving licence and access to a vehicle for business travel.
- Experience working with Accor brands is desirable but not essential.
Why Join Switch?
- Competitive salary and benefits package.
- Hybrid working with flexibility built around the needs of the business.
- The opportunity to work across an exciting and expanding hotel portfolio.
- A collaborative, entrepreneurial culture where ideas are encouraged and bureaucracy is kept to a minimum.
- Genuine autonomy to make decisions and influence commercial success.
- Career development opportunities within a fast-growing hospitality management company.
- A supportive team that values personality, ambition and having fun while delivering exceptional results.
If you're motivated by achieving ambitious targets, passionate about hospitality and excited by the opportunity to shape the commercial success of a growing hotel portfolio, we'd love to hear from you.
Apply today by submitting your CV and become part of the Switch Management journey.
Senior - Regional Sales Manager (Hybrid) in Bournemouth employer: Switch Hospitality
Join our vibrant team in Bournemouth, where hospitality meets a culture of inclusivity and growth. As a Cluster Reception Manager, you'll benefit from a comprehensive range of perks including meals on duty, life insurance, and personalised training plans, all designed to ensure you thrive in a supportive environment. We celebrate diversity and encourage our employees to bring their authentic selves to work, making it a truly magical place to build your career.
StudySmarter Expert Advice🤫
We think this is how you could land Senior - Regional Sales Manager (Hybrid) in Bournemouth
✨Get a Taste of the Scene
Try visiting local eateries and asking if they have any full-time positions available. Many hospitality jobs aren’t advertised online, so popping in for a chat can give you an edge and show your enthusiasm!
✨Network at Food Festivals
Food festivals and culinary events are buzzing with industry connections. Attend these to meet restaurateurs and other food service pros; you never know who might be looking for their next star employee!
✨Show Off Your Skills
Create a short video showcasing your cooking or customer service flair. Post it on social media or even send it directly to places you want to work at, like Switch Hospitality. It’s a fun way to stand out and demonstrate what you bring to the table!
✨Reach Out Directly to Switch Hospitality
Don't be shy about reaching out to Switch Hospitality directly through their website. Express your interest in available roles and attach your CV, showing your genuine eagerness to be part of their team. Personal touches can go a long way!
We think you need these skills to ace Senior - Regional Sales Manager (Hybrid) in Bournemouth
Some tips for your application 🫡
Show Off Your Service Experience:In the hospitality-food-service world, your experience is key! Make sure to highlight any previous roles you've had in restaurants, cafes, or catering. We want to see your customer service skills shine, so include specific examples where you went above and beyond for clients.
Certificates Matter:If you’ve got any relevant certifications, like food safety or bartender training, flaunt them! They can really set you apart from the crowd and show us your dedication to the industry. Just make sure to mention them clearly in your CV or cover letter!
Craft a Genuine Cover Letter:Take the time to write a personal cover letter that reflects your passion for hospitality. Share why you’re excited about Switch Hospitality and how your skills can contribute to our team's success. We're after that genuine connection!
Highlight Your Team Spirit:In full-time roles, teamwork is everything! Emphasise your ability to work collaboratively in busy environments. Mention any experiences where you’ve effectively collaborated with colleagues or managed conflicts — it's just as important as your technical skills!
How to prepare for a job interview at Switch Hospitality
✨Show Your People Skills
In hospitality, customer service is everything! Be ready to showcase examples of how you've engaged with customers positively. Maybe you turned a tough situation around or went that extra mile for a guest—let’s hear those stories!
✨Know Your Menu Inside Out
Expect some technical questions about food and drink, especially if you're applying for a kitchen or service role. Brush up on the menu items, including ingredients and any potential allergens. If you’ve got any favourite dishes or cocktails, have a little something prepared to discuss, too!
✨Demonstrate Your Team Spirit
Hospitality thrives on teamwork, so think of examples where you've worked well with others in a fast-paced environment. Be prepared to discuss what makes a great team member and how you contribute to a positive working vibe. They’re looking for that 'good fit!'
✨Get Ready for a Practical Test
In full-time food service roles, don’t be surprised if they want to see your skills in action. Whether it's serving a table or prepping a dish, be mentally prepared for a practical test during the interview. Practice makes perfect—a little dry run with friends could give you the edge!
