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- Tasks: Lead daily operations and ensure a safe, fun environment for families at swim! venues.
- Company: Join the UK's leading premium learn-to-swim brand founded by Olympians.
- Benefits: Competitive salary, birthday off, instant wage access, and discounts for family lessons.
- Other info: Bright, positive work culture with excellent career progression opportunities.
- Why this job: Make a real impact in your community while developing your leadership skills.
- Qualifications: Experience in team management and customer service, ideally in leisure or hospitality.
The predicted salary is between 30000 - 40000 £ per year.
About swim! Founded by Olympians Becky Adlington OBE and Steve Parry MBE, swim! is the UK’s leading premium learn-to-swim brand. Our purpose-built, state-of-the-art venues are designed especially for families, safe, secure, and inspiring environments where children learn, grow, and have fun in the water. We’re proud of our people and our product, and high standards should run through everything we do. From the quality of our teaching to the way we support every swimmer and family as well as safe, clean, warm venues.
The Role
As an Assistant General Manager at swim!, you’ll be part of the management team at your venue to deliver an exceptional customer experience every day. You’ll support the operations, safety, and performance ensuring the centre runs smoothly, looks its best, and meets the highest standards of teaching, maintenance, and service. You’ll also play a key role in growing your local swim! community, connecting with families, schools, and local organisations. With your Team Leader by your side and mentoring and support from your General Manager, you’ll create a welcoming, efficient, and energetic environment that families love returning to.
What You’ll Do
- When on shift, lead the daily operations of your swim! venue, ensuring a safe, clean, and enjoyable environment for all customers.
- Motivate, coach, and support your team including Team Leader, Teachers and Operations Assistants to deliver a premium experience every day.
- Maintain the highest operational and safety standards, including responsibility for pool plant operations (training provided if required).
- Support with the daily input on staff rotas, schedules, and resources in line with the 3-week operating pattern.
- Take some ownership of the quality of the product, conducting monthly delivery observations on the teaching team and supporting new and experienced teachers through their career journey.
- Deliver hyperlocal community engagement helping to build relationships with schools, nurseries, and local groups to raise awareness and drive new sign-ups.
- Retain existing customers through high standards, quality lessons and customer service.
- Monitor and respond to customer feedback to continuously improve service quality.
- Support your General Manager on recruitment, onboarding, training, development and retention of new team members.
- Collaborate with colleagues across swim! centres across your region and swim@ venues to share good practice and deliver a great experience for every family.
About You
You’re an energetic, people-first individual who thrives in a fast-paced, customer-focused environment. You’re just as comfortable on the poolside as you are managing a team or chatting with local families. You take pride in high standards, enjoy building relationships, and love seeing the venue and team succeed.
Essential
- Experience managing a team, ideally in a leisure, hospitality, or customer-facing environment.
- Experience managing facilities, ideally leisure or pool operations.
- Confident communicator, both in-person and over the phone, with strong customer service skills.
- Passion for delivering premium experiences and building community connections.
- Capacity to work a 3-week rota (including some evenings/weekends).
Desirable
- Good leadership skills, able to coach, motivate, and inspire others.
- Knowledge of health & safety and safeguarding principles and policies.
- Pool Plant Operator qualification desirable (training provided if not yet held).
- Swimming Teacher qualification (training provided if not yet held).
- Sales experience, ideally in a customer-service environment.
Why Join swim!
- Competitive salary with bonus potential.
- Your birthday off, on us.
- Instant earned wage access, save as you earn and discount vouchers.
- Fully funded training and ongoing professional development.
- Bright, positive working environment in modern, purpose-built facilities.
- Discounts on lessons for family and friends.
- Recognition, rewards, and regular team events.
- Career progression opportunities from venue management to leadership, regional and central opportunities.
Assistant General Manager in Liverpool employer: Swim Sports Company Ltd
Contact Detail:
Swim Sports Company Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant General Manager in Liverpool
✨Tip Number 1
Get to know the company culture before your interview. Check out swim!'s social media and website to see what they're all about. This will help you connect with the team and show that you're genuinely interested in being part of their community.
✨Tip Number 2
Practice your communication skills! As an Assistant General Manager, you'll need to engage with families and motivate your team. Try role-playing common scenarios with a friend to boost your confidence and refine your approach.
✨Tip Number 3
Show off your leadership experience! Think of specific examples where you've successfully managed a team or improved customer service. Be ready to share these stories during your interview to demonstrate your fit for the role.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're serious about joining the swim! family and ready to dive into this exciting opportunity.
We think you need these skills to ace Assistant General Manager in Liverpool
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for swimming and community engagement shine through. We want to see how much you care about creating a positive experience for families and children at swim!.
Tailor Your Experience: Make sure to highlight any relevant experience you have in managing teams or facilities, especially in leisure or customer-facing roles. We love seeing how your background aligns with what we do at swim!.
Be Personable: Since this role is all about connecting with people, don’t be afraid to let your personality come through in your writing. We’re looking for someone who can engage with families and inspire their team, so show us who you are!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Swim Sports Company Ltd
✨Know the Brand Inside Out
Before your interview, make sure you understand swim!'s mission and values. Familiarise yourself with their approach to teaching and community engagement. This will help you demonstrate your passion for delivering premium experiences and show that you're a great fit for their culture.
✨Showcase Your Leadership Skills
As an Assistant General Manager, you'll be leading a team. Prepare examples of how you've motivated and supported your team in previous roles. Think about specific situations where you’ve improved performance or resolved conflicts, as this will highlight your ability to inspire others.
✨Prepare for Customer Scenarios
Expect questions about handling customer feedback and ensuring safety standards. Think of real-life examples where you’ve successfully managed customer concerns or improved service quality. This will showcase your strong customer service skills and your commitment to maintaining high operational standards.
✨Engage with Community Connections
swim! values community engagement, so be ready to discuss how you would build relationships with local schools and organisations. Share any past experiences where you’ve successfully connected with the community, as this will demonstrate your proactive approach to growing the swim! community.