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For Companies At a Glance
- Tasks: Create and manage exciting marketing campaigns to boost customer engagement and brand awareness.
- Company: Join swim!, a mission-driven company transforming swimming experiences for children in the UK.
- Benefits: Enjoy paid holidays, birthday off, discounts, and access to training in a supportive team.
- Other info: Flexible part-time role with opportunities for growth in a dynamic industry.
- Why this job: Make a real impact in a fun, family-focused environment while developing your marketing skills.
- Qualifications: Experience in marketing, strong communication skills, and a passion for creativity.
The predicted salary is between 12 - 15 £ per hour.
About swim! swim! is a business driven by a mission to remove barriers and give every child a positive experience of sport. Our purpose-built, child-centric learn-to-swim centres are revolutionising how families access high-quality swimming tuition in the UK. As we grow, we’re looking for a talented Marketing Executive to join our team on a part-time basis and help tell our story across multiple marketing platforms.
The Role
We’re seeking a confident and hands-on part-time Marketing Executive with experience across both offline and online campaigns to support customer acquisition, retention, and brand awareness across all swim! locations. You will have a diverse marketing background, capable of managing local campaigns, updating digital platforms (including WordPress or similar), CRM workflows, and supporting content creation. This role will suit a well-rounded marketer who thrives in a fast-paced environment and is comfortable juggling multiple priorities across our family-focused brand.
Key Responsibilities
- Plan, create and deliver integrated marketing campaigns to drive customer acquisition and loyalty, both online and offline.
- Manage and maintain website content using WordPress or similar CMS, ensuring information is current, accessible, and SEO-optimised.
- Support CRM strategy including campaign setup, email marketing, customer journeys, and reporting using tools such as Mailchimp or HubSpot.
- Collaborate with the wider marketing team to support centre-level promotions and national campaigns.
- Create and edit content using basic design tools (e.g., Photoshop or Canva) for print, digital, and social platforms.
- Support centre teams with local marketing materials, posters, flyers, and promotional assets.
- Monitor and report on key campaign metrics including lead generation, conversion and engagement.
- Support organic and paid social media campaigns – including content calendar, content creation and creative feedback.
- Conduct local competitor and market research to identify trends and opportunities.
Essential Skills & Experience
- Proven experience in a marketing role (agency or in-house).
- Strong understanding of multi-channel marketing, especially offline and digital touchpoints.
- Confident working with CRM systems and email marketing tools.
- Experience using WordPress or similar CMS to manage and update websites.
- Basic design capabilities using Photoshop, Canva or equivalent tools.
- Excellent communication and writing skills.
- Ability to manage multiple campaigns simultaneously with a hands‑on approach.
- Commercially minded, proactive, and results driven.
Desirable
- Experience managing or supporting social media accounts.
- Knowledge of paid ads, SEO, or PPC is a plus.
- Passion for family-focused brands or working within the leisure/education sector.
What You’ll Get in Return
- Paid holidays
- Birthday day off
- Discounts on swimming lessons for family & friends
- Access to training & development
- Supportive and values-led team culture
- Employee recognition & wellbeing schemes
- Financial wellbeing app with early wage access
Join us at swim! and help shape the future of learn-to-swim in the UK.
Marketing Executive (part time) in Bolton employer: Swim Sports Company Ltd
Contact Detail:
Swim Sports Company Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive (part time) in Bolton
✨Tip Number 1
Network like a pro! Reach out to friends, family, and former colleagues to let them know you're on the hunt for a Marketing Executive role. You never know who might have a lead or can introduce you to someone at swim!
✨Tip Number 2
Get social! Follow swim! on their social media platforms and engage with their content. This not only shows your interest but also helps you understand their brand voice, which is crucial for your application.
✨Tip Number 3
Prepare for interviews by researching swim!'s mission and values. Think about how your marketing experience aligns with their goals of providing positive experiences in sport for children. Be ready to share specific examples!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the swim! team and contributing to their mission.
We think you need these skills to ace Marketing Executive (part time) in Bolton
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role and our mission shine through. We want to see how your values align with ours at swim! and how you can contribute to creating positive experiences for children.
Tailor Your CV: Make sure to customise your CV to highlight relevant experience in both online and offline marketing. We’re looking for someone who can juggle multiple campaigns, so showcase your ability to manage diverse projects effectively.
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language to describe your skills and experiences, especially those related to CRM systems, website management, and content creation. We appreciate clarity!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to be part of our team!
How to prepare for a job interview at Swim Sports Company Ltd
✨Know Your Stuff
Before the interview, dive deep into swim!'s mission and values. Understand how they aim to revolutionise swimming tuition in the UK. This will not only show your genuine interest but also help you align your marketing strategies with their goals.
✨Showcase Your Experience
Be ready to discuss specific examples from your past marketing roles. Highlight your experience with both online and offline campaigns, especially any work you've done with CRM systems or website management using WordPress. Concrete examples will make your skills stand out.
✨Get Creative
Since the role involves content creation, think of a few ideas for marketing campaigns that could benefit swim!. Bring these ideas to the interview to demonstrate your creativity and understanding of their brand. It’ll show you’re proactive and ready to contribute from day one.
✨Ask Smart Questions
Prepare thoughtful questions about their current marketing strategies or upcoming campaigns. This shows you're engaged and interested in how you can fit into their team. Plus, it gives you a chance to assess if the company culture aligns with your values.