Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead marketing campaigns to boost engagement and retention in aquatic sports.
- Company: Swim England promotes swimming and aquatic activities for all ages and abilities.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and community impact.
- Why this job: Shape the voice of aquatic sports and make a difference in people's lives.
- Qualifications: Experience in multi-channel marketing, project management, and team leadership required.
- Other info: Based at Sport Park, Loughborough University; flexible working options available.
The predicted salary is between 36000 - 60000 £ per year.
About The Role
Are you a marketing and communications professional with a passion for sport, community engagement, and impactful content creation? Swim England is the national governing body for swimming, para swimming, diving, water polo, and artistic swimming. We are on a mission to make aquatic activity accessible to everyone, from toddlers learning to float to elite athletes chasing gold. We are entering an exciting new chapter with plans to grow engagement across our digital platforms and increase interaction with our core membership audiences. As our Marketing Manager, you will play a pivotal role in leading proactive marketing and communications campaigns that drive engagement, retention, and growth among our membership and sport audiences. This is your opportunity to shape the voice of Swim England’s sports, lead a talented team, and deliver campaigns that make a real difference to our members and the wider aquatic community.
What You’ll Be Doing
- Oversee internal and external communications, ensuring consistency and impact.
- Manage media relations, including sensitive and reactive communications.
- Develop content strategies and optimise key digital customer journeys.
- Lead end-to-end campaign delivery across multiple channels (social, paid, media, email, content).
- Develop and implement marketing and communications strategies that support our One Swim England strategy.
- Build strong relationships across the Sport Directorate and with Swim England members.
- Manage budgets, agencies, and campaign performance.
About You
You don’t need to be able to swim to work with us, but a passion for the role that sport and physical activity can play in society would be advantageous! In your application and covering letter, please demonstrate your experience in the key areas of responsibility and how you meet the essential criteria listed below:
Essential
- Proven experience delivering successful, multi-channel marketing campaigns.
- Strong project management skills and ability to juggle multiple priorities.
- Excellent copywriting and storytelling abilities.
- Experience managing agencies and media relations.
- Data-savvy with a track record of using insights to drive performance.
- A collaborative, proactive, and flexible approach to work.
- Experience leading and developing teams.
- Comfortable working across the full marketing mix.
- Willingness to travel and work occasional evenings/weekends for events.
Desirable
- Experience in not-for-profit or membership-based organisations.
- Knowledge of swimming or the sport/leisure sector.
Ready to take the plunge into something exciting? Apply now and help us champion a healthier, more active nation through swimming.
This role is based at Sport Park, Loughborough University, with an expectation of at least 3 days per week on-site. If you believe you have the skills and attributes for this position, we would love to hear from you. Please include in your application how you meet the brief, why you are the right candidate, and share your interests and activities outside of work.
The closing date for applications is Sunday 29th June 2025 (midnight). First stage interviews will be held on Friday 4th July or Thursday 10th July. For an informal discussion about the role, please contact us to connect with the relevant person.
Please note, we cannot offer visa sponsorship. Applicants must have the right to work in the UK or the appropriate visa if non-UK/EU. Swim England is committed to inclusion, equalities, and safeguarding. We encourage applications from disabled people and candidates from ethnically diverse backgrounds, with options for guaranteed interviews under our pilot scheme. We will make reasonable adjustments for accessibility. For alternative formats or application methods, please contact us. All appointments are made on merit, following a fair process, in line with the Equality Act 2010. No agencies, please.
About Us
Our Purpose and Vision
As the recognized national governing body for swimming, artistic swimming, diving, and water polo in England, Swim England helps people learn to swim, enjoy water safely, and compete at all levels. Our Vision: Great experiences in water. For all. For Life. Our Mission: To lead and serve an aquatics community for safe, enjoyable, and successful experiences. We are committed to creating a diverse workforce and promoting equality and safeguarding in all our activities.
Marketing Manager (NGB) employer: Swim England
Contact Detail:
Swim England Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager (NGB)
✨Tip Number 1
Familiarise yourself with Swim England's mission and values. Understanding their commitment to making aquatic activities accessible will help you align your marketing strategies with their goals, showcasing your passion for the role.
✨Tip Number 2
Network with professionals in the sports and leisure sector. Attend relevant events or engage on platforms like LinkedIn to connect with individuals who can provide insights into the industry and potentially refer you for the position.
✨Tip Number 3
Prepare to discuss specific multi-channel marketing campaigns you've led in the past. Be ready to share metrics and outcomes that demonstrate your ability to drive engagement and retention, as these are key aspects of the role.
✨Tip Number 4
Showcase your collaborative skills by thinking of examples where you've successfully worked with teams or external agencies. Highlighting your ability to manage relationships will be crucial in this role, so come prepared with relevant stories.
We think you need these skills to ace Marketing Manager (NGB)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in delivering successful multi-channel marketing campaigns. Use specific examples that demonstrate your project management skills and ability to juggle multiple priorities.
Showcase Your Copywriting Skills: Since excellent copywriting and storytelling abilities are essential for this role, include samples of your writing or describe past projects where you successfully engaged audiences through compelling content.
Highlight Data-Driven Decisions: Emphasise your data-savvy approach by providing examples of how you've used insights to drive performance in previous roles. This could include metrics from past campaigns or strategies that led to increased engagement.
Express Your Passion for Sport: In your application, convey your enthusiasm for sport and community engagement. Share any relevant personal experiences or interests outside of work that align with Swim England's mission to promote aquatic activities.
How to prepare for a job interview at Swim England
✨Show Your Passion for Sport
Make sure to express your enthusiasm for sport and community engagement during the interview. Swim England values candidates who are passionate about making aquatic activities accessible to everyone, so share any relevant experiences or personal connections you have with sports.
✨Demonstrate Multi-Channel Campaign Experience
Prepare specific examples of successful multi-channel marketing campaigns you've led in the past. Highlight your project management skills and how you effectively juggled multiple priorities to achieve campaign goals.
✨Highlight Your Copywriting Skills
Since excellent copywriting and storytelling abilities are essential for this role, be ready to discuss your experience in creating impactful content. You might even want to bring samples of your work to showcase your writing style and creativity.
✨Discuss Data-Driven Decision Making
Be prepared to talk about how you've used data insights to drive performance in previous roles. Swim England is looking for a data-savvy candidate, so sharing specific metrics or outcomes from your past campaigns will demonstrate your analytical skills.
