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For Companies At a Glance
- Tasks: Create and manage engaging content across social media platforms.
- Company: Join SWAY Hair Extensions, a top-rated UK salon brand known for quality and innovation.
- Benefits: Enjoy a collaborative work environment with opportunities for creativity and growth.
- Why this job: Be part of a dynamic team shaping the beauty industry while making a real impact.
- Qualifications: 3+ years in social marketing, degree in Marketing/Fashion, and a passion for beauty.
- Other info: Work closely with influencers and creative teams to elevate our brand presence.
The predicted salary is between 30000 - 42000 £ per year.
SWAY Hair Extensions is now one of the UK’s leading salon professional brands and rated #1 on Trustpilot. A salon professional go-to brand offering 7 hair extension methods, 49 unique natural colour shades, and a Premium Haircare collection. We are looking to recruit a Social Media Executive to the team. You will be dedicated to implementing the brand's vision through Marketing and Social strategies, ensuring excellent customer service is delivered while working alongside a successful team. You will be responsible for growing the company’s Luxury Hair Extension and retail presence through social channels and additional platforms. Using a collaborative approach, you will be required to create content while managing influencer partnerships and working with our Graphic Designer, Affiliate Manager, and CEO.
Responsibilities:
- Working closely with the Marketing Team and CEO to create and execute marketing activity across brand and digital channels.
- Managing the social media calendar including monitoring competitors and highlighting best practice.
- Create engaging on-brand creative content for all media channels including Instagram, TikTok and our website.
- Working closely with the creative lead and digital marketing agency, analysing Google Analytics together and utilising information to become more competitive with our activities.
- Assisting on photo shoots and events – directing/gathering BTS content.
- Weekly marketing reporting.
- Plan and develop the marketing strategy for all social channels.
- Tracking social content and identifying brand opportunities.
Experience:
- 3+ Years’ experience in a social marketing role (Fashion/Beauty Experience preferred).
- Educated degree level in a Marketing/Fashion discipline.
- Experience in creating engaging video content for social media.
- Keen interest in the female beauty/fashion industry.
- Strong communication skills and ability to manage successful relationships with internal & external partners.
- Strong organizational skills and fine attention to detail.
Social Media Coordinator employer: SWAY Hair Extensions
Contact Detail:
SWAY Hair Extensions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Coordinator
✨Tip Number 1
Familiarise yourself with SWAY Hair Extensions and their brand identity. Understanding their unique selling points, such as the variety of hair extension methods and colour shades, will help you tailor your approach and demonstrate your passion for the brand during interviews.
✨Tip Number 2
Showcase your social media skills by creating a mock content calendar or sample posts that align with SWAY's brand voice. This proactive approach can set you apart from other candidates and illustrate your ability to generate engaging content.
✨Tip Number 3
Network within the beauty and fashion industry, especially with influencers and professionals who align with SWAY's brand. Building these connections can provide valuable insights and potentially lead to recommendations that strengthen your application.
✨Tip Number 4
Stay updated on the latest trends in social media marketing, particularly in the beauty sector. Being knowledgeable about current strategies and tools will not only enhance your interview discussions but also show your commitment to staying ahead in the field.
We think you need these skills to ace Social Media Coordinator
Some tips for your application 🫡
Understand the Brand: Familiarise yourself with SWAY Hair Extensions and their brand ethos. Explore their social media channels to understand their tone, style, and the type of content they share. This will help you tailor your application to align with their vision.
Highlight Relevant Experience: In your CV and cover letter, emphasise your 3+ years of experience in social marketing, particularly in the fashion or beauty sectors. Provide specific examples of successful campaigns you've managed or content you've created that showcases your skills.
Showcase Your Creativity: Include a portfolio or links to your previous work that demonstrates your ability to create engaging video content and on-brand creative materials. This is crucial for a role focused on content creation across various platforms.
Tailor Your Application: Craft a personalised cover letter that addresses the specific responsibilities mentioned in the job description. Discuss how your skills in managing social media calendars and analysing performance metrics can contribute to SWAY's growth.
How to prepare for a job interview at SWAY Hair Extensions
✨Showcase Your Creativity
As a Social Media Coordinator, creativity is key. Prepare examples of your previous work, such as engaging posts or successful campaigns you've led. Be ready to discuss your thought process behind creating content that resonates with the target audience.
✨Know the Brand Inside Out
Familiarise yourself with SWAY Hair Extensions and their products. Understand their brand voice, values, and what sets them apart in the market. This knowledge will help you demonstrate how you can contribute to their vision during the interview.
✨Prepare for Collaboration Questions
Since the role involves working closely with various team members, be prepared to discuss your experience in collaborative projects. Share specific examples of how you've successfully worked with others, especially in a marketing context.
✨Stay Updated on Trends
The beauty and fashion industry is ever-evolving. Show your passion by discussing current trends in social media marketing and how they could apply to SWAY Hair Extensions. This will highlight your proactive approach and commitment to staying relevant in the field.
