At a Glance
- Tasks: Join us as a Social Media Executive to drive our brand's vision through creative marketing strategies.
- Company: SWAY Hair Extensions is a top-rated UK salon brand, known for quality and innovation.
- Benefits: Enjoy a collaborative work environment with opportunities for creativity and professional growth.
- Why this job: Be part of a dynamic team that values creativity and social impact in the beauty industry.
- Qualifications: 3+ years in social marketing, preferably in fashion or beauty, with a degree in Marketing/Fashion.
- Other info: You'll collaborate with influencers and manage exciting content across platforms like Instagram and TikTok.
The predicted salary is between 28800 - 42000 £ per year.
SWAY Hair Extensions is now one of the UK’s leading salon professional brands and rated #1 on Trustpilot. A salon professional go-to brand offering 7 hair extension methods, 49 unique natural colour shades, and a Premium Haircare collection.
We are looking to recruit a Social Media Executive to the team. You will be dedicated to implementing the brand's vision through Marketing and Social strategies, ensuring excellent customer service is delivered while working alongside a successful team.
You will be responsible for growing the company’s Luxury Hair Extension and retail presence through social channels and additional platforms. Using a collaborative approach, you will be required to create content while managing influencer partnerships and working with our Graphic Designer, Affiliate Manager, and CEO.
Working closely with the Marketing Team and CEO to create and execute marketing activity across brand and digital channels. Managing the social media calendar including monitoring competitors and highlighting best practice. Create engaging on-brand creative content for all media channels including Instagram, TikTok and our website.
Working closely with the creative lead and digital marketing agency, analysing Google Analytics together and utilising information to become more competitive with our activities. Assisting on photo shoots and events – directing/gathering BTS content. Weekly marketing reporting. Plan and develop the marketing strategy for all social channels. Tracking social content and identifying brand opportunities.
- 3+ Years’ experience in a social marketing role (Fashion/Beauty Experience preferred).
- Educated degree level in a Marketing/Fashion discipline.
- Experience in creating engaging video content for social media.
- Strong communication skills and ability to manage successful relationships with internal & external partners.
Communications Executive / Digital / Social Media employer: SWAY Hair Extensions
Contact Detail:
SWAY Hair Extensions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Communications Executive / Digital / Social Media
✨Tip Number 1
Familiarise yourself with SWAY Hair Extensions' brand identity and values. Understanding their unique selling points, such as the variety of hair extension methods and colour shades, will help you align your ideas with their vision during interviews.
✨Tip Number 2
Showcase your knowledge of current trends in social media marketing, especially within the fashion and beauty sectors. Being able to discuss recent successful campaigns or innovative strategies can demonstrate your expertise and passion for the role.
✨Tip Number 3
Prepare examples of your previous work that highlight your experience in creating engaging video content. Having a portfolio ready to share can set you apart and give the hiring team a clear view of your capabilities.
✨Tip Number 4
Network with professionals in the beauty and fashion industry, particularly those who have experience with influencer partnerships. Building connections can provide valuable insights and potentially lead to referrals that may enhance your application.
We think you need these skills to ace Communications Executive / Digital / Social Media
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media and digital marketing. Focus on your achievements in previous roles, especially those related to the fashion or beauty industry.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the brand and the industry. Mention specific campaigns or projects you've worked on that align with SWAY Hair Extensions' vision and values.
Showcase Your Content Creation Skills: Include links to your portfolio or examples of engaging content you've created for social media. Highlight any video content you've produced, as this is particularly relevant for the role.
Demonstrate Analytical Skills: Mention your experience with tools like Google Analytics in your application. Explain how you've used data to inform your social media strategies and improve engagement in past roles.
How to prepare for a job interview at SWAY Hair Extensions
✨Showcase Your Creativity
As a Communications Executive, creativity is key. Prepare examples of your previous work, especially any engaging content you've created for social media. Be ready to discuss your thought process and how you align your ideas with brand vision.
✨Know the Brand Inside Out
Familiarise yourself with SWAY Hair Extensions and its products. Understand their unique selling points and recent marketing campaigns. This knowledge will help you demonstrate your genuine interest in the role and how you can contribute to their success.
✨Prepare for Collaboration Questions
Since the role involves working closely with various teams, be prepared to discuss your experience in collaborative projects. Think of specific examples where you successfully worked with others, particularly in creating content or managing partnerships.
✨Demonstrate Analytical Skills
The job requires analysing data from Google Analytics and social media performance. Brush up on your analytical skills and be ready to discuss how you've used data to inform your marketing strategies in the past.