At a Glance
- Tasks: Build and nurture relationships with influencers to create impactful brand collaborations.
- Company: Join a vibrant social team at a leading beauty and fashion brand.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Be the driving force behind exciting influencer campaigns that boost brand visibility.
- Qualifications: 2+ years in influencer marketing, strong communication skills, and a passion for social media.
- Other info: Fast-paced role with a focus on creativity and collaboration in a dynamic industry.
The predicted salary is between 36000 - 60000 £ per year.
We’re looking for a talented Senior Influencer Executive to join our growing social team. You’ll be the driving force behind building and nurturing our relationships with influencers, stylists, and brand partners—turning authentic connections into powerful brand collaborations. Reporting into the social media team, this role blends creativity, communication, and strategic thinking to boost brand visibility, trust, and sales through influencer-driven campaigns. You’ll work closely with our Social Media Execs (particularly on Instagram and TikTok), ensuring a seamless brand message across all platforms while bringing fresh, engaging campaigns to life.
Key Responsibilities
- Influencer & Stylist Relationship Management
- Identify, recruit, and onboard influencers and stylists aligned with SWAY’s aesthetic and brand values.
- Manage ongoing relationships with key creators, ensuring regular and effective communication.
- Oversee and process gifting, PR send-outs, and paid partnership agreements.
- Coordinate collaborations around new launches, campaigns, and seasonal moments.
- Foster a community vibe, regularly engaging with talent to build loyalty and advocacy.
- Work cross-functionally with the social and content team to ideate and execute influencer campaigns and content.
- Brief influencers and track content deliverables, ensuring on-brand visuals and messaging.
- Source UGC and campaign content for repurposing across owned channels.
- Collaborate with the Social Media Executive to align influencer efforts with the overall content calendar.
- Spot and leverage social trends for influencer integration, particularly on TikTok and Instagram.
- Support in developing creative concepts that blend influencer storytelling with brand messaging.
- Track and evaluate influencer performance, reach, and ROI across campaigns.
- Generate regular reports highlighting top-performing creators, key learnings, and future opportunities.
- Stay updated on platform changes and industry best practices to inform influencer strategy.
Requirements
- Deep understanding of Instagram and TikTok creator ecosystems.
- Strong interpersonal skills and relationship-building abilities.
- Eye for high-quality content, visual storytelling, and alignment with brand tone.
- Detail-oriented with strong organisational and time-management skills.
- Ability to multitask and pivot quickly in a fast-paced, ever-evolving digital landscape.
- Confident communicator—both written and verbal—with flair for copywriting in a brand voice.
Experience
- 2+ years experience in an influencer marketing or social media role.
- Proven track record of managing influencer campaigns, ideally within the beauty or fashion industry.
- Experience with influencer platforms.
- Familiarity with content performance metrics and social media analytics tools.
Senior Creative & Influencer Executive in Bolton employer: SWAY Hair Extensions
Contact Detail:
SWAY Hair Extensions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Creative & Influencer Executive in Bolton
✨Tip Number 1
Get social! Engage with influencers and brands on platforms like Instagram and TikTok. Comment on their posts, share their content, and show genuine interest in their work. This builds rapport and makes you more memorable when you reach out for collaborations.
✨Tip Number 2
Showcase your creativity! Create a portfolio or a personal project that highlights your skills in influencer marketing. Whether it’s a mock campaign or a case study of past successes, having something tangible to show can really set you apart from the crowd.
✨Tip Number 3
Network like a pro! Attend industry events, webinars, or workshops where you can meet other professionals in the field. Don’t be shy—introduce yourself and share your passion for influencer marketing. You never know who might have a lead on your dream job!
✨Tip Number 4
Apply through our website! We love seeing candidates who are proactive. Tailor your application to highlight your experience with influencer campaigns and your understanding of social media trends. Let us see how you can bring fresh ideas to our team!
We think you need these skills to ace Senior Creative & Influencer Executive in Bolton
Some tips for your application 🫡
Show Your Creative Side: When you're writing your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can bring fresh ideas to the table, so don’t hold back!
Tailor Your Application: Make sure to customise your application for the Senior Creative & Influencer Executive role. Highlight your relevant experience with influencers and social media, and connect it back to our brand values. We want to see how you fit into our vibe!
Be Authentic: We value genuine connections, so be yourself in your application. Share your passion for influencer marketing and why you want to join us at StudySmarter. Authenticity goes a long way in making a memorable impression!
Check Your Details: Before hitting send, double-check your application for any typos or errors. A polished application shows attention to detail, which is super important in this role. We’re excited to see your application on our website!
How to prepare for a job interview at SWAY Hair Extensions
✨Know Your Influencers
Before the interview, do your homework on the influencers and stylists relevant to the company. Understand their aesthetic, previous collaborations, and how they align with the brand's values. This will show that you’re not just familiar with the role but also passionate about building authentic relationships.
✨Showcase Your Creativity
Prepare to discuss your past campaigns and how you’ve creatively engaged with influencers. Bring examples of successful collaborations you've managed, focusing on how you integrated brand messaging with influencer storytelling. This will highlight your strategic thinking and creativity.
✨Be Data-Driven
Familiarise yourself with key performance metrics related to influencer campaigns. Be ready to talk about how you’ve tracked ROI and evaluated campaign success in previous roles. Showing that you can blend creativity with analytics will set you apart from other candidates.
✨Engage with Current Trends
Stay updated on the latest trends in social media, especially on platforms like Instagram and TikTok. Be prepared to discuss how you would leverage these trends for influencer integration. This demonstrates your proactive approach and understanding of the fast-paced digital landscape.