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- Tasks: Lead product strategy for AI-driven ecommerce solutions and build innovative tools for merchants.
- Company: Join Swap, a pioneering tech company transforming the ecommerce landscape.
- Benefits: Equity options, career growth, and the chance to work with cutting-edge technology.
- Why this job: Shape the future of ecommerce and make a real impact in a global team.
- Qualifications: 10+ years in product management with experience in AI-powered products.
- Other info: Dynamic environment with opportunities to innovate and lead in an emerging market.
The predicted salary is between 72000 - 108000 £ per year.
Location: London
Type: Full-time
Experience: 10+ years in product, with experience shipping AI-first or agent-powered products.
At Swap, we’re building the first unified Ecommerce OS; a powerful, AI-driven platform that connects every operational workflow for ambitious ecommerce brands around the world. From real-time inventory intelligence to borderless returns, Swap helps brands simplify complexity, boost profitability, and scale globally.
About the Role
We’re looking for a Head of Product to lead our newest product line focused on redefining how people discover, experience, and buy through agentic commerce. This role combines platform thinking, shopper experience, and applied AI with the goal of giving merchants and end users a smarter, more intuitive way to engage with commerce. You’ll lead Swap’s agentic product strategy from the ground up, including building out our B2C product (currently in early design) and enabling agent-first tools and experiences that our merchants can use to grow and differentiate. You’ll define the product vision, lead zero-to-one execution, and scale a team around it.
What You’ll Do
- Own the product strategy and roadmap for Swap’s AI-first and agentic commerce layer.
- Launch and scale our direct-to-consumer experience (early-stage today, growing fast).
- Build APIs, tools, and surfaces merchants can adopt to bring agentic commerce to their own sites.
- Translate fuzzy ideas into clear, usable product flows that create real value to new and existing customers.
- Work closely with design and AI/engineering teams to ship novel experiences that feel natural, are high value and not gimmicky.
- Define KPIs around engagement, conversion, activation, and merchant uptake.
- Lead cross-functional work with our platform, data, partner and commercial teams.
- Build and scale a product team to support both the shopper surface and merchant enablement layer.
What We’re Looking For
- 10+ years in product, with experience building AI-native or agent-powered products.
- Strong track record taking zero-to-one products to launch and scale.
- Familiarity with applied AI, conversational interfaces, LLMs, or agent orchestration tools.
- User-centric mindset; you know how to ship delightful product even when the backend is complex.
- Experience working in B2C or commerce a plus.
- Ambitious, curious, and excited to build in an emerging category.
Why Join Us?
- A truly global team. Swap operates across time zones, markets, and currencies.
- Work with modern tech (AI-powered systems, cross-border APIs, advanced analytics).
- Autonomy with high impact. Your decisions will shape the backbone of ecommerce infrastructure for years to come.
- Equity, ownership, and career growth. We're scaling fast, and we want you on the journey.
VP/Director of Product in London employer: Swap
Contact Detail:
Swap Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land VP/Director of Product in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the ecommerce and AI space. Attend industry events or webinars, and don’t be shy about introducing yourself. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your expertise! Create a portfolio or a personal website that highlights your experience with AI-first products and agentic commerce. This is your chance to demonstrate how you can lead product strategy and execution at Swap.
✨Tip Number 3
Prepare for interviews by diving deep into Swap’s mission and products. Understand the challenges in ecommerce and think about how your skills can help redefine the shopper experience. Bring your ideas to the table!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Swap team. Let’s build something amazing together!
We think you need these skills to ace VP/Director of Product in London
Some tips for your application 🫡
Show Your Passion for Product: When writing your application, let your enthusiasm for product management shine through. We want to see how your experience aligns with our mission at Swap and how you can contribute to redefining agentic commerce.
Tailor Your Experience: Make sure to highlight your 10+ years in product, especially any work with AI-first or agent-powered products. We’re looking for specific examples of how you've taken products from zero-to-one, so don’t hold back!
Be Clear and Concise: We appreciate clarity! Use straightforward language to describe your achievements and how they relate to the role. Avoid jargon unless it’s relevant to the position; we want to understand your impact easily.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at Swap.
How to prepare for a job interview at Swap
✨Know Your Product Inside Out
Before the interview, dive deep into Swap's current products and their AI-driven features. Understand how agentic commerce works and be ready to discuss how your experience aligns with their vision for redefining ecommerce.
✨Showcase Your Leadership Skills
As a VP/Director of Product, you'll need to demonstrate your ability to lead teams and drive product strategy. Prepare examples of how you've successfully built and scaled product teams in the past, especially in AI-first environments.
✨Prepare for Technical Questions
Expect questions about applied AI, conversational interfaces, and product flows. Brush up on relevant technologies and be ready to explain complex concepts in simple terms, showcasing your user-centric mindset.
✨Align with Their Vision
Swap is looking for someone ambitious and curious. Be prepared to discuss your vision for the future of agentic commerce and how you can contribute to their mission. Show enthusiasm for building in this emerging category!
