At a Glance
- Tasks: Engage customers, explain EV features, and maintain records while delivering a premium sales experience.
- Company: Swansway Motor Group is a family-run business with 25 dealerships, known for its supportive culture.
- Benefits: Enjoy increased holiday, birthday off, 24/7 support, pension scheme, and discounts for you and your family.
- Why this job: Be part of launching innovative brands Omoda and Jaecoo, shaping the future of automotive sales.
- Qualifications: Experience in car sales, excellent communication skills, and a passion for customer service are essential.
- Other info: This role offers a competitive salary of £55,000 OTE plus a company car.
The predicted salary is between 39600 - 66000 £ per year.
Swansway is proud to introduce Omoda and Jaecoo – two exciting, forward-thinking automotive brands coming soon to one of our Stockport sites. We are looking for experienced ambitious Sales Executives to help drive growth at our Stockport dealership with these new brands.
About Omoda & Jaecoo
Omoda combines futuristic design with advanced smart technology, embodying a bold vision for modern urban mobility and sustainable driving.
Jaecoo offers rugged sophistication and exceptional off-road capability, designed for drivers who demand both style and adventure.
Together, these brands deliver an exciting blend of style, innovation, and performance, setting new benchmarks in the automotive industry and redefining what drivers can expect from their vehicles.
Role Responsibilities
•Build and maintain strong relationships with new and returning customers, understanding their needs, and guiding them to the right vehicle.
•Clearly explain the features, benefits, and ownership experience of electric vehicles, including charging, range, and technology.
•Stay informed on the latest EV trends, government incentives, and charging infrastructure to confidently advise customers.
•Maintain accurate records of all customer interactions, sales activities, and follow-ups using dealership systems.
•Deliver a seamless and premium customer experience at every stage of the sales journey — from initial enquiry to handover and beyond.
•Work collaboratively with your team to achieve sales targets, share knowledge, and support the overall success of the dealership.
About You
Does this sound like you?
•You have proven experience in car sales, ideally within a franchised or branded dealership.
•You\’re confident, enthusiastic, and highly self-motivated, with a genuine passion for delivering outstanding customer service.
•You possess excellent communication and negotiation skills, always putting the customer at the heart of everything you do.
•You take a proactive, can-do approach and thrive both independently and when working as part of a team.
•You\’re well-organised, adaptable, and committed to continuous learning and professional development.
•You\’re comfortable with technology and excited by the innovative features of today’s modern vehicles.
About the Company
Swansway Motor Group, established in 2003 by Michael Smyth and his sons, has proudly expanded to encompass 25 motor dealerships. Located in Cheshire and the West Midlands, extending from Birmingham to Carlisle, Swansway partners with prestigious brands like Audi, Volkswagen, and Land Rover, among others. We are in an exciting growth phase, expanding our own-brand Motor Match used car sites and continuing to support diverse operations such as our Group Fleet Sales Centre, Trade Part Centres and online eBay shop. Our unique family-run approach, with the Smyth family actively involved in daily operations, ensures a genuine care for both our customers and employees, fostering an inclusive and supportive atmosphere. This family ethos drives our commitment to excellence and is reflected in our remarkable teams and long service records.
Benefits and Perks
Joining our Swansway family comes with numerous benefits designed to support your growth, well-being, and work-life balance:
- Increased holiday entitlement with length of service
- Enjoy your birthday off, on us
- Access to 24/7 Employee Assistance Programme and counselling services for you and your family
- Company Pension Scheme to secure your future
- Long service recognition that celebrates your dedication and contribution
- Discounts on products and services that extend to our family
- Access to our Car Benefit Scheme, for you and your family
- Participation in our Cycle to Work scheme
Next Steps
Why Join Swansway?
This isn’t your average vehicle sales role. It’s your chance to be part of something new — shaping the success of two exciting new brands to join Swansway Group. Bring your drive and ambition — we’re ready when you are…
You are applying for…
Salary: £55,000 OTE + Company car
Working Pattern: Full Time
Contract Type: Permanent
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Sales Executive - Omoda & Jaecoo employer: Swansway Group
Contact Detail:
Swansway Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Executive - Omoda & Jaecoo
✨Tip Number 1
Familiarise yourself with Omoda and Jaecoo's unique selling points. Understanding their futuristic designs and advanced technology will help you engage customers effectively and demonstrate your passion for these brands.
✨Tip Number 2
Stay updated on the latest trends in electric vehicles and government incentives. This knowledge will not only boost your confidence but also position you as a trusted advisor to potential customers.
✨Tip Number 3
Practice your communication and negotiation skills. Role-playing scenarios with friends or colleagues can help you refine your approach to customer interactions, ensuring you put their needs at the forefront.
✨Tip Number 4
Network within the automotive industry, especially with professionals who have experience in car sales. Building relationships can provide valuable insights and potentially lead to referrals or recommendations.
We think you need these skills to ace Sales Executive - Omoda & Jaecoo
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in car sales, particularly within franchised or branded dealerships. Emphasise your customer service skills and any relevant achievements that demonstrate your ability to meet sales targets.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the Omoda and Jaecoo brands. Mention specific features of these vehicles that excite you and how your background aligns with the responsibilities outlined in the job description.
Showcase Your Knowledge of EVs: Demonstrate your understanding of electric vehicles in your application. Discuss any experience you have with EV trends, government incentives, or charging infrastructure, as this knowledge is crucial for advising customers effectively.
Highlight Team Collaboration Skills: Since the role involves working collaboratively with a team, include examples in your application that showcase your ability to work well with others, share knowledge, and contribute to achieving collective goals.
How to prepare for a job interview at Swansway Group
✨Know Your Brands
Familiarise yourself with Omoda and Jaecoo. Understand their unique selling points, such as Omoda's futuristic design and Jaecoo's off-road capabilities. This knowledge will help you demonstrate your enthusiasm and expertise during the interview.
✨Showcase Your Sales Experience
Prepare to discuss your previous sales roles, particularly in car sales. Highlight specific achievements and how you've built relationships with customers. This will show that you have the proven experience they are looking for.
✨Stay Updated on EV Trends
Since the role involves electric vehicles, be ready to talk about the latest trends in the EV market, including government incentives and charging infrastructure. This will showcase your commitment to continuous learning and your ability to advise customers confidently.
✨Emphasise Customer Service Skills
Prepare examples of how you've delivered outstanding customer service in the past. Discuss your communication and negotiation skills, and how you put the customer at the heart of everything you do. This aligns perfectly with the company's values.