At a Glance
- Tasks: Craft impactful ad strategies and collaborate with creative teams to drive client success.
- Company: Join Swan Studio, Australia's leading direct Paid Social creative agency.
- Benefits: Competitive salary, performance bonuses, and professional development opportunities.
- Other info: Remote work with a diverse team and excellent growth potential.
- Why this job: Be at the forefront of AI-driven advertising and make a real impact.
- Qualifications: Two years in direct response creative with strong audience psychology knowledge.
The predicted salary is between 40000 - 50000 £ per year.
It's nice to meet you and welcome to our role! Before we get into the fun stuff, we ask that if you like what you see below and want to apply, you send an email to the hiring managers listed at the bottom of the JD. Please include a cover letter and a portfolio link if you have one. Thank you.
Company Overview
We're Swan Studio, B&T's Emerging Agency of the Year 2025 and the leading direct Paid Social creative agency in Australia. We empower brands like Juniper, Collagen Co, and Immutable to transform scrolls into sales, all thanks to our unique blend of data-driven strategy and bold execution. Our work consistently sets the industry benchmark for conversion-focused social creative, and our team is actively shaping the future of the field through thought leadership and groundbreaking approaches. If you're a creative who thrives on seeing the direct impact of your work and wants to be at the forefront of what's next in advertising in an AI-centric world, you'll find your home here.
Role Summary
We are looking for Freelance Creative Strategists who can work remotely and be responsible for crafting direct response ad creative strategies across a portfolio of clients, ensuring top production quality—all with the goal of delivering impactful, high-converting creative.
Key Responsibilities
- Lead strategy and creative output for a group of leading brands, delivering measurable growth through best in class creative.
- Liaise with client leads in our Sydney Studio to deliver an exceptional service that exceeds our clients' expectations.
- Collaborate with content creators, editors, designers, and producers to create high-quality work for your clients.
- Analyse creative data to derive insights for creative optimisation and testing.
Requirements
- Minimum two years of experience in direct response creative, with a strong understanding of performance-driven content, audience psychology, and platform best practices.
- Proven track record of conceiving and launching direct response ads that drive purchases, sign-ups, or subscriptions.
- Strong command of short-form video, static design, and iterative creative testing.
- Experience collaborating with producers to ensure seamless project execution and delivery.
- Ability to brief editors and motion designers for optimal post-production outcomes.
- Experience managing client relationships, timelines, and budget expectations.
- Deep understanding of consumer psychology in digital environments.
- Exceptional written and verbal communication skills, with obsessive attention to detail.
Benefits and Compensation
- Competitive salary aligned with experience and impact.
- Performance bonus linked to the growth of client accounts under your stewardship.
- Continuous professional development with dedicated budget for courses, conferences, and tooling.
- Opportunity to pioneer AI-driven production methods within an ambitious, future-focused studio.
How to Apply
Send your CV and a short cover note to the hiring managers. We celebrate diversity and welcome applicants from all backgrounds. Join the Swan Squad and play a role in our journey to becoming the world's best performance creative agency.
Creative Strategist (Direct Response) in Reading employer: Swan Studio
At Swan Studio, we pride ourselves on being a dynamic and innovative workplace where creativity meets strategy. As a leading direct Paid Social creative agency in Australia, we offer our team members the chance to work with top-tier brands while enjoying a culture that fosters collaboration, continuous learning, and professional growth. With competitive salaries, performance bonuses, and a commitment to pioneering AI-driven production methods, we empower our employees to make a meaningful impact in the advertising landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Strategist (Direct Response) in Reading
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your portfolio! Make sure it’s up-to-date and highlights your best work. When you apply, include a link to it in your email to the hiring managers. This gives them a taste of your creative flair right off the bat.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their brand voice and recent campaigns. This will help you tailor your responses and show that you’re genuinely interested in being part of the Swan Squad.
✨Tip Number 4
Follow up after applying! A quick email thanking the hiring managers for their time and reiterating your enthusiasm can set you apart from other candidates. It shows initiative and keeps you on their radar.
We think you need these skills to ace Creative Strategist (Direct Response) in Reading
Some tips for your application 🫡
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Make sure to highlight your relevant experience and why you're excited about the role. We want to see your personality come through, so don’t be afraid to let your creativity flow!
Showcase Your Portfolio:If you've got a portfolio, flaunt it! Include a link that showcases your best work, especially pieces that demonstrate your skills in direct response creative. We love seeing how you’ve turned ideas into impactful campaigns.
Tailor Your CV:Don’t just send a generic CV. Tailor it to reflect the skills and experiences that align with what we’re looking for. Highlight your achievements in direct response creative and any relevant projects that show off your strategic thinking.
Follow Up:After you hit send, don’t hesitate to follow up if you haven’t heard back in a week or two. It shows your enthusiasm for the role and keeps you on our radar. We appreciate proactive candidates!
How to prepare for a job interview at Swan Studio
✨Showcase Your Creative Portfolio
Make sure to have your portfolio ready and tailored to the role of a Creative Strategist. Highlight projects that demonstrate your ability to craft direct response ad creative strategies, especially those that led to measurable growth.
✨Understand the Brand's Voice
Before the interview, research Swan Studio and its clients. Familiarise yourself with their tone, style, and previous campaigns. This will help you discuss how you can align your creative strategies with their brand identity.
✨Prepare for Data-Driven Discussions
Since the role involves analysing creative data, be ready to discuss how you've used data to optimise campaigns in the past. Bring examples of how your insights led to successful outcomes, showcasing your understanding of audience psychology.
✨Practice Your Communication Skills
As communication is key in this role, practice articulating your ideas clearly and confidently. Be prepared to explain your creative process and how you collaborate with teams, ensuring you convey your attention to detail and client management skills.
