At a Glance
- Tasks: Lead marketing strategies and drive growth in a dynamic healthcare business.
- Company: Established, growth-focused company in the healthcare sector.
- Benefits: Competitive salary, performance-related bonus, and flexible working options.
- Other info: Opportunity for career advancement in a supportive environment.
- Why this job: Join a high-performing team and make a real impact on brand development.
- Qualifications: Significant marketing experience with leadership skills and multi-channel strategy expertise.
The predicted salary is between 80000 - 80000 € per year.
THE PACKAGE:
- Salary: Circa £80,000 base
- Bonus: Performance-related bonus & benefits (details will be provided to shortlist candidates)
- Location: Worthing, West Sussex - 4 days in office (non negotiable), 1 day work from home
- Contract: Permanent
THE OPPORTUNITY
We are looking for a Marketing Director with a mix of B2B and B2C experience to join a high-performing senior leadership team. Our client is a well-established, growth-focused business operating across multiple sites in the healthcare sector and if you have experience in multi-site operations, you'll feel right at home here. Reporting to the CEO, the successful candidate will be responsible for leading a talented and established team, developing and delivering commercial marketing strategies that drive growth. The role balances strategic thinking with tactical execution, delivering measurable results across all marketing activities including brand development and lead generation.
WHAT YOU'LL DO:
- Plan and drive the marketing vision and strategy for the organisation, with consideration to the alignment of business objectives and growth targets
- Act as the marketing lead on the Senior Leadership Team, advising the Board on the optimum strategic direction for marketing, using innovative approaches to maintain competitive advantage and bringing genuine commercial leadership beyond the marketing function
- Oversee the full marketing mix across diverse channels, steering strategic planning processes, marketing strategy development and ongoing optimisation
- Optimise multiple marketing budgets with full P&L accountability, maximising marketing effectiveness and delivering ROI
- Champion and evolve the brand strategy, ensuring high quality and consistent brand messaging and identity across all touchpoints and across a multi-site, franchised network - maintaining brand guidelines and acting as the senior lead for brand reputation management, including crisis communications
- Drive thought leadership initiatives, speaking engagements and industry contributions within the healthcare and wider services sector
- Manage relationships with external agencies and suppliers
- Determine and monitor KPIs across all marketing activities, with distinct accountability for lead generation, conversion rates and brand awareness
- Utilise data-driven insights to continuously optimise marketing strategies by implementing a strong analytics framework
WHAT YOU'LL BRING:
- Significant progressive marketing experience, including at least 2 years in a senior leadership role. Client-side experience in a multi-site, service-led business is highly desirable. We’re equally open and keen to hear from candidates from an agency environment.
- Proven track record of developing and executing successful multi-channel marketing strategies that drive measurable business results
- Experience leading and developing high-performing marketing teams
- Proven ability in managing and measuring lead generation campaigns with clear ROI outcomes
- Strong strategic thinking and planning capabilities, with the ability to anticipate market trends
- Ability to influence and engage diverse stakeholders
- Experience working within or alongside franchised networks is a significant advantage
HOW TO APPLY
To apply, please submit your CV via LinkedIn.
Marketing Director in City of London employer: Suzie Walker Executive Search
Join a dynamic and growth-focused healthcare business in Worthing, where as a Marketing Director, you'll lead a talented team and shape innovative marketing strategies that drive success. With a strong emphasis on employee development, a collaborative work culture, and the opportunity to make a significant impact within a multi-site operation, this role offers a rewarding environment for those looking to advance their careers while contributing to meaningful outcomes in the healthcare sector.
Contact Detail:
Suzie Walker Executive Search Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Director in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals on LinkedIn or at local events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. Understand their marketing strategies and be ready to discuss how your experience aligns with their goals. Show them you mean business!
✨Tip Number 3
Don’t just wait for job postings; reach out directly to companies you admire. A well-crafted email expressing your interest can set you apart from the crowd. We love proactive candidates!
✨Tip Number 4
When you land that interview, be sure to showcase your leadership skills and strategic thinking. Share specific examples of how you've driven growth in previous roles. Let’s show them you’re the Marketing Director they’ve been searching for!
We think you need these skills to ace Marketing Director in City of London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Marketing Director role. Highlight your B2B and B2C experience, especially in multi-site operations, as this is key for us. Use specific examples that showcase your strategic thinking and successful marketing campaigns.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Tell us why you're the perfect fit for our team. Mention your leadership experience and how you've driven growth in previous roles. Keep it engaging and personal – we want to get to know you!
Showcase Your Achievements:Don’t just list your responsibilities; show us what you've achieved! Use metrics to demonstrate your impact, like increased lead generation or improved ROI on marketing campaigns. Numbers speak volumes and help us see your potential.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy – just a few clicks and you’re done!
How to prepare for a job interview at Suzie Walker Executive Search
✨Know Your Marketing Metrics
Make sure you brush up on key marketing metrics and KPIs relevant to the role. Be ready to discuss how you've used data-driven insights in your previous roles to optimise strategies and drive growth.
✨Showcase Your Leadership Style
As a Marketing Director, you'll be leading a team. Prepare examples of how you've developed high-performing teams in the past. Highlight your approach to mentoring and managing diverse stakeholders to demonstrate your leadership capabilities.
✨Understand the Business Landscape
Research the healthcare sector and the specific challenges it faces. Be prepared to discuss how your experience aligns with their needs and how you can bring innovative approaches to maintain a competitive advantage.
✨Prepare for Strategic Discussions
Since this role involves advising the Board, think about strategic marketing initiatives you've led. Be ready to articulate your vision for the marketing strategy and how it aligns with business objectives, showcasing your ability to think both strategically and tactically.
