At a Glance
- Tasks: Drive sales growth and build relationships in the architecture and design sectors.
- Company: High-end architectural manufacturer with a focus on adaptable office architecture.
- Benefits: Competitive salary, commission, and a vibrant showroom environment in Clerkenwell.
- Other info: Opportunity to collaborate internationally and engage with top industry players.
- Why this job: Join a dynamic team and influence the future of office design across the UK and Ireland.
- Qualifications: 5+ years in sales or business development within architecture or design sectors.
The predicted salary is between 60000 - 65000 £ per year.
Description My client is a high-end architectural manufacturer specialising in adaptable office architecture.
They are seeking a dynamic and motivated Area Sales Manager – Distribution Channels (architecture, design & build, furniture or interior design) to grow their presence across the UK and Ireland.
You will be based at their Clerkenwell showroom in London and will collaborate closely with their global commercial team.
An essential part of this role is to leverage the showroom, in Europe's largest district for contract showrooms and a hub for architects and specifiers, to actively demonstrate the functionality and versatility of the product range.
What you'll do: Drive sales growth across the UK and Ireland by developing and executing regional go-to-market strategies aligned with global business objectives.
Build and expand a strong network of distributors and partners, providing them with the tools and support needed to succeed.
Develop relationships with architects and design-build firms, expanding the UK footprint and opening new business opportunities.
Turn the Clerkenwell showroom into a hub of influence — hosting events, product demonstrations and thought-leadership sessions that attract and engage top industry players.
Own the regional sales pipeline and revenue targets, ensuring effective forecasting and CRM management in close collaboration with the global commercial team.
Stay close to market trends, identify upcoming projects and proactively secure key clients.
Collaborate with international teams, architects and ESG experts to create tailored, high-value solutions for the UK market.
Represent the brand at key events, building visibility and strengthening market position.
Balance time between client visits, showroom collaboration, industry networking and strategic project coordination to drive opportunities across the UK.
Share market intelligence, trends and opportunities to shape UK growth.
What you'll bring: At least 5 years of experience in business development or sales within the architecture, design & build, furniture or interior design sectors in the UK.
Strong experience in managing distributor and dealer relationships, developing regional partner networks, implementing growth strategies and supporting partners through training, joint business planning and market development activities.
Understanding of the UK architecture and design-build community, especially among emerging professionals and young leaders.
Experienced in working within international business structures and collaborating with cross-functional teams, partners and stakeholders across diverse markets and cultures.
Familiarity with the real estate and workplace fit-out market; ability to track project pipelines and engage major end users directly.
Excellent communication and presentation skills; comfortable leading workshops and delivering training.
Fluency in English.
Self-starter with strong organisational skills and the ability to manage travel schedules, events and remote work effectively.
Proficiency with CRM and office software; data-driven approach to lead management and reporting.
Requirements At least 5 years of experience in business development or sales within the architecture, design & build, furniture or interior design sectors in the UK.
Strong experience in managing distributor and dealer relationships, developing regional partner networks, implementing growth strategies and supporting partners through training, joint business planning and market development activities.
Understanding of the UK architecture and design-build community, especially among emerging professionals and young leaders.
Experienced in working within international business structures and collaborating with cross-functional teams, partners and stakeholders across diverse markets and cultures.
Familiarity with the real estate and workplace fit-out market; ability to track project pipelines and engage major end users directly.
Excellent communication and presentation skills; comfortable leading workshops and delivering training.
Fluency in English.
Self-starter with strong organisational skills and the ability to manage travel schedules, events and remote work effectively.
Proficiency with CRM and office software; data-driven approach to lead management and reporting.
Benefits Salary of 60,000 - 65,000 per annum plus commission Based at the Clerkenwell showroom, London Coverage of the UK and Ireland territory
Area Sales Manager – UK & Ireland in London employer: Surtio
Join a dynamic and supportive team at a leading European office furniture manufacturer, where you will thrive in a design-led environment that values both autonomy and collaboration. With a high-end London showroom as your base, you'll enjoy ample client interaction and the opportunity to build strong relationships while driving sales growth in the UK market. The company fosters a culture of excellence, offering meaningful employee growth opportunities and a close-knit atmosphere that makes it an exceptional place to work.
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager – UK & Ireland in London
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Area Sales Manager – UK & Ireland at Surtio, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Surtio. Tailor your message to explain why you’re drawn to them and how you can contribute as a Area Sales Manager – UK & Ireland. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Area Sales Manager – UK & Ireland in London
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Surtio:When writing your cover letter, make sure to tailor your message specifically for Surtio. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Surtio
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Surtio that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Surtio that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Surtio’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
