Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead marketing strategies to generate high-quality leads and boost sales performance.
- Company: Join a dynamic team focused on innovative marketing solutions and brand growth.
- Benefits: Enjoy flexible working options, professional development opportunities, and a vibrant company culture.
- Why this job: Be part of a collaborative environment that values creativity and data-driven decision-making.
- Qualifications: Degree in Marketing or related field with at least 2 years of relevant experience required.
- Other info: Opportunity to work closely with sales teams and influence product development.
The predicted salary is between 28800 - 42000 £ per year.
We are seeking an experienced and dynamic Marketing Lead with a strong background in lead generation and sales team collaboration. This role will be pivotal in developing and executing marketing strategies that drive high-quality leads and enhance sales performance. The ideal candidate is data-driven, collaborative, and skilled in digital marketing, content strategy, and campaign optimisation.
Key Responsibilities:
Lead Generation & Campaign Management
- Develop and execute lead generation strategies that align with sales goals.
- Plan, launch, and manage multi-channel campaigns (email, social media, content marketing, PPC, SEO) to drive inbound leads.
- Monitor and optimize campaigns to improve conversion rates and ROI.
- Work closely with the sales team to ensure alignment on lead quality, feedback, and revenue targets.
- Develop and maintain a lead scoring system to prioritize high-potential prospects.
- Create and deliver regular reports and insights to the sales team, identifying key metrics and areas for improvement.
- Collaborate with relevant stakeholders to create compelling assets that resonate with target audiences across stages of the buyer journey.
- Ensure messaging consistency across all channels, with a strong focus on value propositions that support sales efforts.
Data Analysis & Reporting
- Track and analyse campaign performance and lead metrics, utilizing insights to refine and improve strategies.
- Prepare and present monthly performance reports to leadership and sales teams.
- Use analytics tools (e.g., Google Analytics, CRM, marketing automation software) to measure the effectiveness of campaigns.
Product Development
- Collaborate with product teams to provide insights into market demands and contribute to new product launches.
Brand Management
- Ensure all marketing efforts align with the brand’s image and messaging.
- Plan, organise, and promote company events, liaising with suppliers to secure essential materials, branded goods, and services for both events and promotional activities, ensuring seamless execution and high attendance.
Qualifications & Experience:
- Degree in Marketing or related field
- Minimum of 2 years in a similar position.
- Previous marketing experience preferred.
- Excellent communication skills (both written and verbal).
- Proficiency in social media platforms.
- Strong organisational and multitasking abilities.
- Familiarity with office software (e.g., Microsoft Office).
- Must be able to work independently as well as a team player.
- Strong interpersonal and presentation skills.
#J-18808-Ljbffr
Contact Detail:
Suretank Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing and lead generation. This will not only help you understand the current landscape but also allow you to speak confidently about innovative strategies during interviews.
✨Tip Number 2
Network with professionals in the marketing field, especially those who have experience in lead generation and sales collaboration. Attend industry events or webinars to make connections that could provide insights or referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful campaigns you've managed in the past. Highlight your role in optimising these campaigns and how they contributed to lead generation and sales performance.
✨Tip Number 4
Showcase your analytical skills by being ready to discuss how you've used data to drive marketing decisions. Familiarity with tools like Google Analytics will be a plus, so brush up on your ability to interpret campaign metrics.
We think you need these skills to ace Marketing Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in lead generation, campaign management, and collaboration with sales teams. Use specific examples that demonstrate your success in these areas.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the role. Mention how your skills in digital marketing and data analysis can contribute to the company's goals.
Showcase Your Data Skills: Emphasise your proficiency with analytics tools and your ability to track and analyse campaign performance. Provide examples of how you've used data to optimise marketing strategies in previous roles.
Highlight Collaboration Experience: Since this role involves working closely with sales teams, include examples of past collaborations. Describe how you ensured alignment on lead quality and contributed to achieving revenue targets.
How to prepare for a job interview at Suretank
✨Showcase Your Data-Driven Mindset
As a Marketing Lead, being data-driven is crucial. Prepare to discuss specific metrics you've tracked in past campaigns and how you've used that data to optimise performance. Bring examples of reports you've created and insights you've derived from analytics tools.
✨Demonstrate Collaboration Skills
This role requires close collaboration with sales teams. Be ready to share experiences where you've worked alongside sales to align marketing strategies with their goals. Highlight any successful campaigns that resulted from this teamwork.
✨Prepare for Campaign Management Questions
Expect questions about your experience with multi-channel campaigns. Be prepared to discuss the planning, execution, and optimisation processes you've used in previous roles. Share specific examples of campaigns that drove high-quality leads.
✨Emphasise Your Communication Skills
Excellent communication is key for this position. Practice articulating your thoughts clearly and confidently. You might be asked to present a marketing strategy or report during the interview, so be ready to showcase your presentation skills.
