At a Glance
- Tasks: Lead marketing operations strategy and optimise performance across multiple brands.
- Company: Join the UK's leading education services platform, empowering schools and educators.
- Benefits: 28 days annual leave, private medical insurance, flexible benefits, and a performance-related bonus.
- Other info: Inclusive culture focused on collaboration and continuous improvement.
- Why this job: Shape the future of marketing in a fast-growing education business with innovative technology.
- Qualifications: Significant experience in marketing operations and expertise in HubSpot required.
The predicted salary is between 60000 - 80000 £ per year.
Supporting Education Group (SEG) is the UK's leading education services platform.
We partner with schools, educators, multi‑academy trusts, local authorities, nurseries and government departments to help solve the workforce and skills challenges facing education today.
Across our four specialist practices – Qualifications & Training, Recruitment & Supply, Professional Services, and SEND & Inclusion – we deliver services that empower the world of education.
Opportunity
This is a pivotal leadership role within our central Group Marketing team.
As Head of Marketing Operations, you'll define and lead the strategy that underpins marketing performance across SEG's portfolio of brands.
You'll own our marketing technology ecosystem, optimise how we generate and measure demand, and ensure our marketing operations enable sustainable commercial growth.
Working closely with our Chief Marketing Officer, Practice Heads of Marketing, Sales leaders and Technology teams, you'll build scalable operating models, develop best practice across the Group, and champion innovation – including the adoption of AI – to help our marketing teams perform at their very best.
If you enjoy combining strategy, technology, data and commercial thinking to drive measurable business outcomes, we'd love to hear from you.
- What You’ll Be Doing
- Develop and deliver SEG's Marketing Operations strategy across multiple brands and business units.
- Own and evolve our Mar Tech roadmap, ensuring our technology supports future growth and operational excellence.
- Act as the strategic owner of Hub Spot, leading platform direction across Marketing Hub, Sales Hub, Service Hub and Data Hub.
- Drive marketing automation, customer lifecycle management and lead management strategies to maximise commercial performance.
- Build robust reporting, attribution models and executive dashboards that provide clear insight into marketing performance and pipeline contribution.
- Establish governance frameworks, campaign standards and best practices that improve consistency and efficiency across the Group.
- Lead AI adoption within Marketing, identifying practical opportunities to improve productivity, insight and customer engagement.
- Partner closely with Sales Operations, Data, Product and Technology teams to deliver strategic growth initiatives.
- Manage key technology partners, vendor relationships and commercial negotiations, ensuring strong return on marketing technology investment.
- Act as a trusted advisor to the CMO and Marketing Leadership Team, helping shape the future direction of Marketing Operations across SEG.
- What We’re Looking For
- Significant experience leading Marketing Operations within a complex, multi‑brand organisation.
- Deep expertise in Hub Spot and modern marketing technology platforms.
- Strong knowledge of marketing automation, attribution, customer lifecycle management and campaign operations.
- Experience developing Mar Tech strategies, governance frameworks and scalable operating models.
- Excellent analytical skills, with the ability to translate complex data into meaningful commercial insight.
- Outstanding stakeholder management skills, with the confidence to influence senior leaders across the business.
- A commercial mindset focused on growth, efficiency and measurable outcomes.
- Experience leading technology transformation and driving organisational adoption.
- A passion for continuous improvement, innovation and delivering operational excellence.
Why Join SEG?
This is an exciting opportunity to shape Marketing Operations at one of the UK's fastest‑growing education businesses.
You'll join an ambitious organisation with significant investment in technology, data and marketing capability, where your work will directly influence commercial performance across multiple brands.
You'll have the autonomy to drive change, introduce new ways of working, and help build a best‑in‑class marketing function that supports our long‑term growth strategy.
What We Offer
- 28 days annual leave, plus bank holidays, increasing by one day each year of service up to 33 days.
- Private Medical Insurance (after successful completion of probation), including access to a private GP.
- Life assurance from day one, providing cover of up to four times your salary.
- Employer pension contributions after three months' service.
- Flexible benefits including the option to buy additional annual leave, dental insurance, enhanced healthcare, gym membership, cycle to work, electric vehicle schemes and Give As You Earn.
- Three paid volunteering days each year, including two dedicated to supporting education.
- Performance‑related bonus.
- Participation in our Employee Benefit Trust (EBT) share scheme.
- Our Culture
People are at the heart of everything we do. We're committed to creating an inclusive, collaborative and empowering workplace where everyone can thrive and do their best work.
Join us and help empower the world of education.
Employment offers are subject to satisfactory pre‑employment checks carried out in line with current legislation and guidance.
Applicants must already have the right to work in the UK.
Unfortunately, we are unable to provide visa sponsorship for this role.
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Head of Marketing Operations employer: Supporting Education Group
Supporting Education Group is an exceptional employer that prioritises the growth and development of its employees while fostering a collaborative and inclusive work culture. With a strong commitment to making a positive impact in the education sector, we offer comprehensive training opportunities, a supportive environment, and the chance to work with passionate professionals dedicated to empowering learners and educators across the UK. Located in a vibrant area, our team enjoys a dynamic workplace that values innovation and teamwork, making it an ideal place for those seeking meaningful and rewarding careers.
Contact Details:
Supporting Education Group Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing Operations
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Supporting Education Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Supporting Education Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Supporting Education Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Supporting Education Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing Operations
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Supporting Education Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Supporting Education Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Supporting Education Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Supporting Education Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Supporting Education Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Supporting Education Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.