At a Glance
- Tasks: Manage multi-channel CRM campaigns and optimise customer communications using Adobe Campaign.
- Company: Join a leading health and beauty retailer with a vibrant culture.
- Benefits: Enjoy 33 days holiday, discounts, hybrid work, and a supportive environment.
- Other info: Great career growth opportunities and a chance to make a real impact.
- Why this job: Be part of a team that brightens customers' days and embraces innovation.
- Qualifications: 2+ years in CRM, experience with Adobe Campaign, and skills in SQL, HTML, and JavaScript.
The predicted salary is between 30000 - 40000 £ per year.
Location: East Croydon, hybrid working (2 days from home, 3 days in office near East Croydon Station). Hours: 37.5 – 9:00 a.m. to 5:30 p.m. Salary: Competitive.
Key Responsibilities
- Manage the end‑to‑end delivery of multi‑channel CRM campaigns using Adobe Campaign to design and build emails, push notifications and SMS.
- Produce and deliver day‑to‑day communications including initial briefs, targeting, data selection, programming campaigns, and reporting results back to the team.
- Develop and analyse test‑and‑learn strategies to optimise communications.
- Support CRM managers to become more effective, focusing on customer content optimisation and highly targeted data for activating campaigns.
- Schedule and deploy campaigns and member programmes across members and non‑members.
- See every interaction with the customer as an opportunity to brighten their day.
- Discover new ways of working that put a smile on customers and team members’ faces.
- Use positive language and behaviours with customers and team members to be ‘The Best You’.
- Act as the voice of customers and orchestrate the organisation to live the brand purpose and inspire a customer‑first culture.
- Actively develop the ability to use AI effectively and think critically about outputs.
- Balance AI efficiency with human coaching, empathy and team cohesion to strengthen the human touch.
What you’ll need to succeed
- Ideally 2+ years of relevant CRM experience.
- Significant experience of using Adobe Campaign.
- Familiarity with SQL, HTML and JavaScript.
- Ability to organise, analyse and evaluate campaign metrics and translate them into useful insight.
- Commitment to join in, have fun and celebrate everyone’s hard work.
- Build great working relationships based on trust, respect, and consideration of others’ needs.
- Regularly seek feedback and use it to improve and grow.
- Break down problems into smaller, manageable steps for easier resolution.
Benefits
- 33 days holiday, rising to 38 days with length of service (inclusive of bank holidays).
- Two staff discount codes for yourself and a family member or friend.
- 30% discount on Superdrug Own Brand Products both in store and online.
- Hybrid working pattern available: 2 days from home and 3 days in the office.
- Company pension matching and bonus.
- Access to Stream – a money‑management app that gives you a percentage of your pay as you earn it.
- Part of the A.S. Watson Group, the world's largest international health and beauty retailer with over 15,700 stores in 25 markets.
- Unrivalled learning and development programmes.
- Enhanced maternity, shared parental, adoption leave, company sick pay and pregnancy loss support.
- Opportunity to be part of something special.
CRM Campaign Specialist — Hybrid, Multi‑Channel & AI‑Driven in Croydon employer: Superdrug
As a CRM Campaign Specialist at our East Croydon location, you'll thrive in a vibrant hybrid work environment that fosters creativity and collaboration. With generous benefits including up to 38 days of holiday, competitive salary, and access to exceptional learning and development programmes, we prioritise your growth and well-being. Join us in shaping a customer-first culture where every interaction is an opportunity to make a positive impact.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Campaign Specialist — Hybrid, Multi‑Channel & AI‑Driven in Croydon
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Show off your skills! If you've got experience with Adobe Campaign or any relevant tools, create a mini portfolio or case study. Share it during interviews to demonstrate your hands-on expertise and how you can add value.
✨Tip Number 3
Prepare for the interview by researching the company culture and values. Think about how you can align your experiences with their mission. This shows you're not just looking for any job, but you genuinely want to be part of their team.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression. It’s a great way to reiterate your enthusiasm for the role and remind them why you’re the perfect fit.
We think you need these skills to ace CRM Campaign Specialist — Hybrid, Multi‑Channel & AI‑Driven in Croydon
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the CRM Campaign Specialist role. Highlight your experience with Adobe Campaign and any relevant skills like SQL, HTML, or JavaScript. We want to see how your background aligns with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for CRM and how you can bring a smile to our customers' faces. Don’t forget to mention your commitment to teamwork and fun – we love that!
Showcase Your Achievements:When detailing your past experiences, focus on specific achievements. Did you optimise a campaign that led to increased engagement? Share those metrics! We’re all about data-driven insights here at StudySmarter.
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be one step closer to joining our awesome team in East Croydon. Let’s make great things happen together!
How to prepare for a job interview at Superdrug
✨Know Your Tools
Make sure you’re familiar with Adobe Campaign, SQL, HTML, and JavaScript. Brush up on how these tools can enhance your CRM campaigns. Being able to discuss specific examples of how you've used them in past roles will show that you're ready to hit the ground running.
✨Showcase Your Analytical Skills
Prepare to talk about how you've organised, analysed, and evaluated campaign metrics in previous positions. Bring examples of how you've translated data into actionable insights. This will demonstrate your ability to optimise communications effectively.
✨Emphasise Customer-Centricity
Be ready to share how you’ve brightened customer interactions in the past. Discuss your approach to creating a customer-first culture and how you’ve used positive language and behaviours to enhance team dynamics and customer experiences.
✨Balance AI with Human Touch
Since the role involves using AI, think about how you can balance technology with empathy. Prepare to discuss your views on leveraging AI while maintaining human connections in your campaigns. This will highlight your critical thinking and adaptability.
